| | | |HO CHI MINH CITY INTERNATIONAL UNIVERSITY | | |SCHOOL OF BUSINESS | PRINCIPLES OF MARKETING BA003IU 1. COURSE STAFF Lecturer:
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Development ● Integrated IS (ERP, SCM, CRM) ● e-business and e-commerce RECOMMENDED TEXTS: 1. Ken C. Laudon & Jane P. Laudon, Management Information Systems, 12th Edition, Prentice Hall. 2. The teacher’s lectures notes will be available via to the students. 3. The course PowerPoint slides will be available via email to the students. EVALUATION: All are on 100-point scale 1. Practice Tests 10% 2. Midterm Exam 30% (first chapters) 3. Final Exam 60% (cumulative) GRADING SCALE
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discussed in this chapter. Of which type of program is Applebee’s program an example? Explain. Answer: The variable pay program which Applebee’s International restaurant has adopted is Gain Sharing Plan. It is basically a technique that compensates workers based on improvements in the company's productivity. Gain sharing has a simple, but essential purpose to involve staff in helping to improve our business. Referring to the case study , Face(senior manager of Applebee’s International restaurant)decided
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HOW TO DEAL WITH CROSS CULTURAL PROBLEMS IN INTERNATIONAL BUSINESS NEGOTIATION. EMEM UDOBONG* ABSTRACT: Businesses all over the world today are extending their frontiers beyond domestic markets. In this global business environment, cross cultural negotiation becomes a common field of research. This is primarily due to the fact that the negotiating parties are often from different countries, with different cultural values and beliefs which they usually bring with them to the negotiating table
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BUS 490 WK 6 Quiz 5 Ch. 5 - All Possible Questions To Purchase Click Link Below: http://strtutorials.com/BUS-490-WK-6-Quiz-5-Ch-5-All-Possible-Questions-BUS4905.htm BUS 490 WK 6 Quiz 5 Ch. 5 - All Possible Questions 1) Long-term objectives represent the results expected from pursuing certain strategies. 2) Objectives provide direction and allow for organizational synergy. 3) Strategic objectives include those associated with growth in revenues, growth in earnings, higher dividends
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Exam 1 Notes Chapter 1 Business- any activity that provides goods and services in an effort to earn profit Not-for-profit organizations-focus on causes not profit • Focus on health, human services, education, art, religion, and culture • While focused on doing good rather than financial gain, non-profits are businesses in every other sense: they employ people, take in revenue, and produce goods and services Profit- the financial reward that comes from starting and running a business; the money
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CHAPTER 1 INTRODUCTION Chapter 1 emphasizes the internationalization of business and economic activity that has occurred since the end of World War II. Although international business activities have existed for centuries, primarily in the form of exporting and importing, it is only in the postwar period that multinational firms have become preeminent. The distinguishing characteristic of the MNC is its emphasis on global, rather than affiliate, performance. Specifically, MNCs ask, "Where in
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Faculty Mr. Ankur Aggarwal Dr. Girish Kathuria Territory Sales Manager -SCVP Professor Tata Motors Ltd EMPI BUSINESS SCHOOL New Delhi ACKNOWLEDGEMENT I express my sincere gratitude to my industry guide Mr. Ankur Aggarwal, Territory sales Manager-SCVP, Tata Motors ltd, for his able guidance, continuous support and cooperation throughout
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Ship Design and Construction Written by an International Group of Authorities Thomas Lamb, Editor Volume II Y OF NA IET VA C O L CHITECT AR S & RINE E NG MA I The Society of Naval Architects and Marine Engineers 601 Pavonia Avenue • Jersey City, NJ • 07306 THE ERS S NE • Published in 2004 by Copyright © 2004 The Society of Naval Architects and Marine Engineers. ISBN 0-939773-41-4 The opinions or assertions of the authors herein are not to be construed as official or
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Or: When Cpk=Cp, the process is centered. P Charts (Attributes) Maximum p: UCL*n Minimum p: LCL*n C Charts U Charts Maximum u: UCL*n Minimum u: LCL*n Chapter 1 Quality Perspectives Garvin’s Product Quality Dimensions 1. Conformance 2. Reliability 3. Features 4. Performance 5. Durability 6. Serviceability 7. Aesthetics 8. Perceived Quality PZ&B’s Service Quality Dimensions Tangibles(Physical appearance of facility Service Reliability(Dependable
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