Reviews Koichi Iwabuchi, Recentering Globalization: Popular Culture and Japanese Transnationalism. Durham and London: Duke University Press, 2002. 275 pp., including references and index. ISBN 0-8223-2891-7. In this book, Koichi Iwabuchi, a Cultural Studies scholar based in Japan, explores intellectual discourses, marketing strategies and audience consumption of Japanese popular culture in a transnational Asian context. In other words, he examines Japan's encounter with a 'modern' Asia by
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& IBUS 581A. GLOBAL BUSINESS RISK MANAGEMENT Spring 2015 MW 4:45-6:10 pm Room: AA 370 4 credits Office Hours: Wednesday 1:00 – 2:00 pm or by appointment Office: AA-264 Secretary: Bernie Cencetti Office: AA-361 Telephone: (607) 777-2674 Email: bbobal@binghamton.edu Course Objectives In an increasingly globalizing world, more and more companies are going abroad to pursue their major business objectives. What are the risks encountered by MNCs in their international business operations? How to
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CHAPTER-1 INTRODUCTION The ultimate aim of every organization is to sell the products, which the company manufactures and to make profit. A successful product or service means nothing unless the benefit of such a service can be communicated clearly to the target market. Today’s world is full of competition. And manufacturing the product is not enough, the same product needs to be communicated or the consumers should be made known about the availability
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Innovative Business Practices Innovative Business Practices: Prevailing a Turbulent Era Edited by Demetris Vrontis and Alkis Thrassou Innovative Business Practices: Prevailing a Turbulent Era, Edited by Demetris Vrontis and Alkis Thrassou This book first published 2013 Cambridge Scholars Publishing 12 Back Chapman Street, Newcastle upon Tyne, NE6 2XX, UK British Library Cataloguing in Publication Data A catalogue record for this book is available from the British Library
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relating to the area of investigation. (b) Synthesized and analyzed the evidence from the literature search and identified an appropriate approach to the problem specified. (c) Demonstrated practical and professional skills in the development of business solution. (d) Documented the system to professional standards. (e) Perform an in-depth critical review of the work undertaken. (f) Made an effective contribution within the industrial environment. (g) Communicated effectively with colleagues
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..................................................................................................................... 7 Organization of the study ................................................................................................... 7 Project Plan ....................................................................................................................... 7 References and Bibliography..........................................................................................
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SWOT analysis of Bangladesh’s Handicraft: Strength of our Handicrafts: The following issues giving Handicraft business the stamina to compete with the artificial machine made products and effort to take place in domestic and international market- 1. It provides large product variety and range as it is full of diversified culture. 2. Industry is facilitated by diversified and supportive retail infrastructure across the country. 3. Industry provides services to different market (Handicrafts
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BM COLLEGE OF MANAGEMENT AND RESEARCH INDORE SYNOPSIS REPORT SUBMITTED TOWARDS THE PARTIAL FULFILLMENT OF MASTER OF BUSINESS ADMINISTRATION AWARDED BY DEVI AHILYA VISHVAVIDYALAYA, INDORE ON “A Comparative Study of Customer Satisfaction From Home Loan Schemes Launched By Government and Private Sector Banks In Indore” (With Special Reference to PNB and
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limited budget 5. Demonstrate effective writing skills. Course Concepts 1. SWOT analysis (Chapter 3) 2. Marketing targeting strategies (Chapter 7) 3. Positioning (Chapter 7) 4. Value proposition (Chapter 7) 5. Levels of product (Chapter 8) 6. Product lifecycle (Chapter 9) 7. Customer perception of price (Chapter 10) 8. Distribution strategies (Chapter 12) 9. Use of social media (preview Chapter 14) Overview You might know OXO for its well-designed, ergonomic kitchen gadgets. But OXO’s
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Chapter 1 Assignment 1. Describe the shifts in the world economy over the past 30 years. What are the implications of these shifts for international businesses based in Great Britain? North America? Hong Kong? Over the last 30 years, there has been a shift away from a world in which national economies were relatively self-contained entities, isolated by barriers to cross-border trade and investment, and by national differences in government regulation, culture, and business systems; and moving
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