Ethical and Socially Responsive Business Chipotle Restaurant Marilynn Dukes BUS 100 Professor Donna Kilgore Ly September 14, 2014 Ethical and Socially Responsive Business Chipotle Restaurant Many organizations have been destroyed or seriously damaged because of ethics. As the CEO of Chipotle Restaurants and because of recent terminations of a few employees, I want to point out some key areas of our code of conduct that are of significant importance to our business and to our success
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”(Kelly, McGowen &Williams).(2013) Chipotle Mexican Grills’ Code of Conduct Chipotle has a code of conduct that assures its ongoing success. Some of the key components are its Vision Statement and its Anti-Discrimination and Harassment Policies. An organizations’ vision statement expresses its values as well as frameworks operating procedures. Chipotles code of conduct begins with its vision statement and is based primarily on Integrity. “Chipotle is a company based on Integrity.
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shows to help sell their product such as Kraft Television Theater, a drama anthology series on NBC which ran from 1947-1958. More recently the popular restaurant Chipotle produces a mini web series called “Farmed and Dangerous” which satires big food corporations and their sometimes unethical and questionable practices, additionally, Chipotle also hosts a musical festival. These two unique and relative marketing tactics not only sell a company’s product, but their beliefs and in some ways, a
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Assignment 1: Identify Your Competitive Advantage BUS 100 – Introduction to Business July 17, 2013 Chipotle Mexican Grill opened in 1993 by a man named Steve Ells. Ells initially didn’t intend on opening multiple Chipotle restaurants, but his goal of wanting to serve delicious food made with the finest ingredients quickly and affordably was appealing to customers, and business grew rather quickly. As business grew, Ells became more involved in finding a better way to gain fresh products
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Individual Case Analysis Chipotle Mexican Grill September 30, 2015 1. According to the case study, Chipotle Mexican Grill does have core competencies. They are specialized in designing a quick-serve menu which appeals to customers and the reason why it works because when customers watching the
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Mechanisms: Use and Reaction at Chipotle Mexican Grill Control Mechanisms: Use and Reaction at Chipotle Mexican Grill Control is essential for any company to ensure
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and operations management. It will give a description of a major restaurant business, Chipotle, the company’s production management style, the company’s use of teams in production and will also analyze and evaluate the company’s ability to adjust to major economic, environmental, or natural crisis and communicate effectively with their employees and customers about issues caused by the crisis. The first Chipotle Mexican Grill was opened in July 1993 and founded by current CEO, Steve Ells (Funding
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Socially Responsive Business Chipotle Restaurant first opened its door in 1993 (www.chipotle.com) in Denver Colorado by Steve Ells. There are currently 1600 franchised restaurants in the United States, Canada and the United Kingdom specializing in burritos and tacos. Careers range from accounting and management, information technology, cashiers and cooks. The success of any business, particularly the restaurant industry relies heavily on its code of ethics. Chipotle has an “open door” policy of
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2078 Henderson Mill Rd. Atlanta, GA, 30345 Mon –Sun: 11am – 10pm Hospitality Review By: Fatai Mohammed Type: Restaurant (Fast Food) Date of Visit: 10-25-13 CHIPOTLE RESTAURANT REVIEW INTRODUCTION Chipotle Founder, Chairman and Co-CEO, Steve Ells, who graduated from college and started his first restaurant Chipotle in Colorado back in 1993 with a modest loan from his parents. "Food with Integrity" is Chipotle’s commitment to always look closer, dig deeper, and work harder to ensure that
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At Strayer University JWI– 518 Since it's opening it's first establishment in Denver, Colorado in 1993, Chipotle Mexican Grill now has more than 1200 locations including restaurants in 41 states, Canada, and England. Considering it's success, it is unlikely that Chipotle would have earned a net income $215 million(1) last year without the strategic implementation of social media. Chipotle has employed social media as both a stand-alone means for promotion, as well as a smaller component to much
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