how can we deliver value promotion: how can we communicate value price: how can we capture value Business Situation: Classic Pen Company is a low-cost producer of Black & Blue Pens in the market Profit margins were over 20% of sales, Market trends reflecting demand for red & purple pens 5 years ago, start manufacturing of red & purple pen Sales of red & purple pens reusult in reducing profits as a whole Production Problem: Complexity of changeovers to new colours (changing blue/black
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Twelfth Edition, Prentice Hall, 2006 2.Harvard Business School Case 9-198-117 Rev. September 17, 1998, “Classic Pen Company: Developing an ABC Model” 3.Harvard Business School Case 9-197-097 Rev. June 11, 2003, “Prestige Telephone Company” 4.Harvard Business School Case 0-100-066 June 7, 2000, “Hollydazzle.com” 5.Calculator 6.Laptop computer Grading Homework Class participation Classic Pen case Prestige Telephone case
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containing contaminants, potentially diminishing the patient’s quality of life. How could this happen? Using only one insulin pen between multiple patients. Sentinel Event Case: Gordon Hayes There are numerous instances of pharmacological sentinel events involving insulin ordinarily a high alert medication. One instance is accidental or intentional use of an insulin pen amongst multiple patients; situating them at risk for blood-borne pathogens. This type of medication error necessitates prevention
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The Center Tear is a classic utility device in mentalism. Learning it is simple, and once you have learnt it you’ll have an impromptu method to gain a spectators thoughts, needing nothing more to hand than a pen and paper! Some people think that the center tear (and billet work in general) is somewhat antiquated and old fashioned, but I can assure you that with the right handling, you can create extremely powerful mind reading effects. Mentalism godfather Tony Corinda says of the center tear in
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Without a plan for paper management, a household can drown in a rising tide of paper. Take back your time with these simple tips to pull the plug on paper clutter: Easy as ABC Efficient paper management is easy as ABC: action, basic and classic file systems. An ABC household filing system will sort paperwork at the source, allow users to find documents easily, and maintain and retrieve important papers in the future. An ABC household filing system includes: Action File: a tabletop
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insanity he had ever seen” Crazy, or not, Gilman’s work was quickly recognized for its feminist message. “Gilman's story quickly evolved from a relatively obscure and subversive magazine piece of the late nineteenth century to a formative feminist classic” (St. Jean, 2002,). There are several examples of Gilman being spoken to by her husband the way a parent would speak to an anxious four year-old. “What is it little girl?” he said, “Don’t go walking about like that – you’ll get cold” (Gilman,
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insanity he had ever seen” Crazy, or not, Gilman’s work was quickly recognized for its feminist message. “Gilman's story quickly evolved from a relatively obscure and subversive magazine piece of the late nineteenth century to a formative feminist classic” (St. Jean, 2002,). There are several examples of Gilman being spoken to by her husband the way a parent would speak to an anxious four year-old. “What is it little girl?” he said, “Don’t go walking about like that – you’ll get cold” (Gilman,
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with his Uncle, a salesman whose efforts to obtain the “American Dream” and pass his success on to his two sons becomes his main focus. Miller’s life during the preparation of Death of a Salesman provides the spark and inspiration needed to pen a literary classic. Almost five decades later, Death of a Salesman’s themes is still relevant in today’s society. Arthur Asher Miller was born October 17, 1915 in Harlem, New York City. Miller was the son of Isadora and Augustus Miller, Polish Jewish immigrants
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surrender in 1781, the Americans had finally won their independence. There were many hero’s fighting for independence on the field with guns as well as colonist with pens and pencils fighting too. Many writers during this time wrote poems, novels and songs that spoke on the cruelties of war. Thomas Paine was one of the many hero’s with pens. The base of Paine’s writing was influenced by Paine’s father when he was a young boy. His father’s religion inclined his son’s humanitarianism, and an interest in
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This sketch of Marie Antoinette on her way to the guillotine was done by Jacques-Louis David in 1793. The materials used were pen and paper, due to the drawing being completed in the short time frame that the former monarch was being led to her death. David was a political revolutionary that was in favor of Marie Antoinette’s execution, making him more inclined to depict her negatively. As a result, the drawing portrays Marie Antoinette in a pathetic manner; the queen that was once adorned with the
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