INTRODUCTION The scope of this paper is to compute the financial ratios of long term rivals of soft drink industry; Pepsi and Coca Cola. In order to calculate the financial position and performance of these companies various ratios for the year 2009 were calculated. These ratios includes debt ratio, liquidity ratios like current ratio, profitability indicators like return on assets, return on equity, operating performance indicators like fixed asset turnover ratio and price/earnings ratio for the
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Introduction Coca-Cola is a carbonated soft drink sold in stores, restaurants and vending machines worldwide (The Coca-Cola Company claims that it is sold in more than 200 countries.). It is produced by The Coca-Cola Company in Atlanta, Georgia, and is often referred to simply as Coke or (in European and American countries) as cola, pop, or in some parts of the U.S., soda. Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought
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SCAN Yolanda Galvan Melany Felton July 9, 2013 Strategic Management 498 Introduction Environmental scanning is an important part of all the organizations in order to compete in the market effectively, especially with a multinational approach to get a competitive advantage over others in the global environment. Competitive analysis is an important component in environmental scanning. In this paper, the internal and external
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Organizational Planning Coca-Cola was created May 1886 in a small pharmacy located in Atlanta, Georgia by Dr. John Pimberton. Back then, nine drinks a day were sold ("The Chronicle of Coca-Cola: Birth of a Refreshing Idea", 2012). Today Coca-Cola is the world’s largest beverage company servicing 200 countries and employing over 6700 people, and currently ranked number 58 on the Fortune 500 list. The company’s mission is to refresh and completely satisfy the world, provide supreme quality at an
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THE COCA-COLA COMPANY Students’ name: Malvina Shahini TABLE OF CONTENTS THE COCA-COLA COMPANY 0 Students’ name: Malvina Shahini 0 EXECUTIVE SUMMARY 2 INTRODUCTION AND COMPANY BACKROUND 2 INDUSTRY 3 GEOGRAPHICAL MARKET 4 PRODUCTS AND SERVICES 4 MARKET SEGMENTATION 5 MISSION, VISION AND VALUES 6 COMPANY'S STAKEHOLDERS 8 PART I: EXTERNAL ANALYSIS 9 PESTLE ANALYSIS 9 PORTER'S 5 FORCES OF COMPETITION MODEL 11 PART II: INTERNAL ANALYSIS 14 VALUE CHAIN MODEL 14 VRIO
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Coca-Cola is a carbonated soft drink produced by the Coca-Cola Company of Atlanta, Georgia. It was invented in the late 19th century by John Pemberton. John Pemberton was wounded in the American Civil War and became addicted to morphine. Pemberton began looking for a substitute for morphine and stumbled across the Coca-Cola recipe in the process. The Coca-Cola company has introduced other cola drinks under the coke brand name. The most common are; Diet Coke, Caffeine free Coca-Cola, Coca-Cola
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Benchmarking Analysis of PepsiCo MGT 521 December 3, 2012 Watler Goodwyn Benchmarking Analysis of PepsiCo It is hard to tell what company to invest in until a person starts calculating their financial ratios. A company may have high revenues; however, that does not mean that they are fiscally responsible for those revenues. I was surprised to notice that just because the company may do good on the current ratio or earnings
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Running head: COCA-COLA ETHICAL ANALYSIS Coca-Cola Ethical Analysis Coca-Cola Coca-Cola is a reputable company that has been a recognizable brand in the United States since it’s creation in the late 1800s. Rapidly expanding in the international market, Coca-Cola has proven to their competitors they are innovative, forward-thinking, and here to stay. After the untimely death of CEO, Roberto Goizueta, Coca-Cola has experienced various ethical dilemmas. These ethical dilemmas
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Test 1 [pic] Apple Inc. the most famous multinational corporation that designs consumer electronics, computer software, and personal computers in American. Their famous hardware products include Macintosh computers, the iPod, the iPhone and the iPad. These hardware products lead Apple Inc get success and control all the electronic products market. For example from 2007 the first iPhone was sold to now there are over 51 million iphone was sold which mean it control over 16.1% of the cell phone
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performance of the business units. During the year, five Group Exco meetings were held during which management presented their operational updates and sought advice on strategic and investment matters. In addition to the formal assessment of the effectiveness of the Board and Board Committee, Board peer review was included during the year. An important component of the overall management processes is risk management and internal controls. Faced with increasing price volatility of raw materials and packaging
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