A Winning Brand in Healthcare’s Retail World Define It. Package It. Live It. Lindsay R. Resnick Chief Marketing Officer Defining Your Brand A brand is more than just a logo or a slogan. It is an organization’s image, its point of distinction and its promise to everyone who experiences it—clients, prospects and employees. “A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” – Jeff Bezos © 2011 KBM Group CONFIDENTIAL & PROPRIETARY
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| | | | | |2. Discuss the need for comparative analysis| |5 | | | | | | | | | |and identify the tools | | | | | | | | | | | |of financial statement analysis. | | | | | | | | | |
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realistically. The question is, Is what we do right, in the best interest of the customer and society? - Peter F. Drucker, Management: Tasks and Responsibilities Company Background In 1965 the Pepsi-Cola company and Frito-Lay companies merged to form PepsiCo,Inc. Pepsi-Colas roots extended back to the 1890’s, when a North Carolina druggist had begun to produce and sell the carbonated soft drink of the same name. Frito-Lay was itself the product of the 1961 merger of two snack companies
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for managing customer relationships in ways that benefit the organization and its stakeholders. A company that engages in global marketing focuses resources on global market opportunities and threats. Successful global marketers such as Nestle, Coca-Cola, and Honda use familiar marketing mix elements – the four Ps – to create global marketing programs. Marketing, R&D, manufacturing, and other activities comprise a firm’s value chain; The value equation (V =B/P) expresses the relationship between
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Harvard Business School 9-898-171 Rev. December 11, 2000 Nantucket Nectars Well, we knew we were in an interesting position. We had five companies express interest in acquiring a portion of the company. Sometimes you have to laugh about how things occur. Tropicana (Seagram) and Ocean Spray became interested in us after reading an article in Brandweek magazine that erroneously reported that Triarc was in negotiations to buy us. (See Exhibit 1 for a copy of this article.) At the time, we
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ANNUAL REPORT 2013 CONTENTS Chairman’s Review Managing Director’s Review Financial Results Board of Directors Senior Management Corporate Governance Statement Financial and Statutory Reports Directors’ Report Financial Report Income Statement Statement of Comprehensive Income Statement of Financial Position Statement of Cash Flows Statement of Changes in Equity Notes to the Financial Statements 1. Summary of Significant Accounting Policies 2. Segment Reporting 3. Revenue 4. Income Statement
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Strategic planning defines the "where" that your company is heading. Mission Statement According to ( Businessdictionary.com 2013), a mission statement is “A sentence describing a company's function, markets and competitive advantages; a short written statement of your business goals and philosophies” Strategic planning starts with defining a company mission. A mission is important to an
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Kelly Simmons Marissa Carroll Harry Nolan Allison Morris Janis Soo Joel Balbin Eugenia Lee Kenji Ngieng This book was set in 10/12 New Caledonia by Aptara®, Inc. and printed and bound by Courier/Westford. The cover was printed by Courier/Westford. This book is printed on acid-free paper. Founded in 1807, John Wiley & Sons, Inc. has been a valued source of knowledge and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations.
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ACCOUNT CLASSIFICATION AND PRESENTATION Account Title Accounts Payable Accounts Receivable Accumulated Depreciation—Buildings Accumulated Depreciation—Equipment Advertising Expense Allowance for Doubtful Accounts Amortization Expense Bad Debt Expense Bonds Payable Buildings Cash Common Stock Copyrights Cost of Goods Sold Debt Investments Depreciation Expense Discount on Bonds Payable Dividend Revenue Dividends Dividends Payable Equipment Freight-Out Gain on Disposal of Plant Assets Goodwill Income
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Financial Statement Analysis Session #1: Fundamental Analysis and Valuation March 2015 In-Mu Haw (许 仁茂) 1 Create value through acquisition to build brands (over 100) 2 Lenovo vs. HP Stock Price Lenovo created value through acquisitions Poor acquisition (overpaid: $8.8B) $18 million in 2013 3 Deloitte Report Chet Wood, Managing Partner of Deloitte LLP, Merger & Acquisition Services: • • About 70 percent of all health plan M&As fail to create meaningful shareholder value. CFOs and management
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