Cola Wars

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    Research

    | Merit Awardee | Mass Transit Railway Corporation | Sustainability Report 2001 & 2002 | Hong Kong | | Support & Improvement of Education | Winner | Tat Consultancy Services | Adult Literacy Program | India | | | Merit Awardee | Coca Cola Foundation, Inc. | Creative Writing Workshop on Children’s Books | Philippines | | | Merit Awardee | Hong Kong & Shanghai Bank Corp. Phils. (HSBC) | Model of Excellence School in Esteban Abada | Philippines | | Best CSR Policies | Winner

    Words: 1901 - Pages: 8

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    Kiran

    facilities and employees are being used by corporations to increase their own profits on public time and with public dollars.” Dr. Brita Butler-Wall, Executive Director, Citizens’ Campaign for Commercial-Free Schools, US. THE RECALL On June 13, 1999, Coca-Cola[1] (Coke) recalled over 15 million cans and bottles after the Belgian Health Ministry announced a ban on Coke’s drinks, which were suspected of making more than 100 school children ill in the preceding six days. This recall was in addition to the 2

    Words: 4536 - Pages: 19

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    Coca Cola Case Study

    Coca-Cola History Coca Cola is a Carbonated soft drink that is sold in stores of over in over 200 countries, it is produced in the Coca-Cola Company at Atlanta, Georgia. This company became a registered trademark in 1944. Originally Coca Cola was a patent medicine when it was invented in 1886 by John Pemberton, who fought in the civil war and wanted to create a product. He tried creating several drugs and selling them at various pharmacies, but he failed and therefore tried to enter the beverage

    Words: 1747 - Pages: 7

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    Coca Cola Industry Analysis

    Marketing Plan [pic] Table of Contents |Executive Summary……………………………………………………………………...... |4 | | | | |Detailed List of Assumptions……………………………………………………………... | | |

    Words: 9989 - Pages: 40

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    The Lego Company: Publish or Protect

    most important product” and although they have continued their almost 100 year expansion their core product remains to be their brick. In 1958 their “stud-and tube” coupling system was patented and by 2007 they managed to create a set for the Star Wars franchise of a model of the millennium Falcon which weighed 6 kilograms and features 5192 pieces to be exact. Today Lego Group is the fourth largest toy manufacturer in the world in terms of revenue and is aiming for future growth, faster adaptability

    Words: 2511 - Pages: 11

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    Xacc 280 Final Project

    Financial Analysis of Coca Cola versus PepsiCo, Inc. Axia College of University of Phoenix Financial Analysis of Coca Cola versus PepsiCo, Inc. There are two major competing companies that manufacture beverages. They compete for the number one manufacturer and distributor spot for beverages worldwide. Both companies are immediately identifiable almost anywhere. They are PepsiCo and Coca-Cola. They have so thoroughly saturated the markets around the world that they enjoy

    Words: 2213 - Pages: 9

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    Pepsi Co

    family. Pepsi also follows one of the best marketing strategies and business practices. PepsiCo has faced many challenges in its history. It has had its toughest competition from its rival Coca-Cola. It also faced other challenges like bankruptcy in its early stages and sugar rationing during World War 2. It has also faced a similar kind of crisis in 1982 and their methods to resolve the crisis is all the rage and part of many

    Words: 792 - Pages: 4

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    Coca Cola

    History In 1886 in Atlanta, Georgia, John Pemberton developed Coca-Cola, a non-alcoholic version of French Wine Coca. The first sales were at Jacob’s Pharmacy in Atlanta, Georgia, on May 8, 1886. It was first sold as a patent medicine for five cents a glass at soda fountains, which were popular in the United States at the time due to the belief that carbonated water was good for your health. Pemberton claimed Coca-Cola cured many diseases, including morphine addiction, headache, and impotence

    Words: 4878 - Pages: 20

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    Marketing Research Proposal

    Market Research Proposal ‐ PepsiCo  Is PepsiCo Healthy?  Team 5:  Ilaria Caputo    Aneesha Duga    Marga Galmes    Daria Ilgen       Jean‐Loup Senski    EXECUTIVE SUMMARY The proposed research aims to measure the PepsiCo brand’s consumer perception as “healthy” within the North American market and to analyze the results in order to gather data to generate recommendations on the strategic marketing of the company. The research will survey a sample of 1,000 people in the US different by age

    Words: 3821 - Pages: 16

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    Hhhhnkm;

    Coca-Cola Case Study: An Ethics Incident Dr. Wilhelmina Ford Dr. Robert Stephens Dr. Linda Cooper Macon State College Archive of Marketing Education August, 2007 Coca-Cola Case Study: An Ethics Incident Introduction The Sarbanes-Oxley Act of 2002, sponsored by US Senator Paul Sarbanes and US Representative Michael Oxley, represents the biggest change to federal securities laws since the New Deal. (11). One of the first companies to become involved in the new act was the Coca-Cola Company

    Words: 5317 - Pages: 22

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