Company G 3 Year Marketing Plan

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    Pg Annual Report

    2013 Annual Report CONTENTS Letter to Shareholders 1 Sectors and Markets 5 Form 10-K Index 11 Form 10-K 12 Reconciliation of Non-GAAP Financial Measures 85 Global Leadership Council 86 Board of Directors 86 Recognition87 Company & Shareholder Information 88 FINANCIAL HIGHLIGHTS (unaudited) Amounts in millions, except per share amounts 2013 2012 2011 2010 2009 Net Sales Operating Income Net Earnings attributable to Procter & Gamble Net Earnings Margin from

    Words: 54085 - Pages: 217

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    Mary Kay

    introduce hair care products in India? b. Which elements of MKC’s culture; philosophy; distribution practices might be transferable? c. What would be the launching plan? 1. Hair Care Product line components and characteristics 2. Packaging Characteristics and sizes 3. When to launch the line 4. Mar-com Plan 5. Training of the Independent Sales Force 2. Situation Analysis 3.1 Mary Kay Inc. * Founded in 1963 headquartered in Dallas –Texas * Vision The

    Words: 2327 - Pages: 10

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    Marketing

    Introduction: As a marketing consultant, I have been asked by the Marketing Director of Unilever Company to advice on how and why they should strategically plan their future marketing plans. Unilever is world’s top Fast Moving Consumer Goods Company with a heritage of over 122 years.Unilever Limited is a leading consumer goods manufacturer it s product used in 190 countries. The company is committed to provide a range of diversity in the products as its consumer base. It targeting the

    Words: 2312 - Pages: 10

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    P&G: Production Planning and Control

    Introduction Global operations involves the linking and relating of four primary functions; marketing, finance and accounting, suppliers, and human resources to create a competitive advantage in global markets (Russell & Taylor, 2011). The business environment has become increasingly competitive over the past decade, due to the global economic crisis, environmental challenges, technological innovations, as well as, consumer lifestyle changes. As a result of the changes, many multi-national

    Words: 2561 - Pages: 11

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    Marketing Plan

    The product, I would like to introduce is a new innovative slow cooker. This innovative small electric appliance will make busy customers lives easier. Have you ever started your slow cooker before you left for work and come home to food that is either not ready or over cooked? Well, not no more! This slow cooker will keep your food cold until it is ready to automatically start cooking, to give you a perfect meal every time. Mission Statement “We enable consumers to improve the quality and convenience

    Words: 3157 - Pages: 13

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    Rosetta Stone: Pricing the 2009 Ipo

    Outstanding Average daily volume (3 month average) Current market cap(M) Current Price Valuation (per share) DCF Analysis Comparables Analysis Current Price Target Price Summary Financials 2009A ($M) Revenue Net Income Operating Cash Flow $252 $13.4 $41.1 $16.06- 32.97 RST / NYSE .65 19.9 287,505 $569 $26.25 $31.88 (50% weight) $37.10 (50%) $26.25 $34.49 CORPORATE SUMMARY Rosetta Stone Inc. (RST) joined the public markets in the spring of 2009. As of the end of their fiscal year 2009 they reported $252

    Words: 5281 - Pages: 22

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    Business

    Strategy: Plans to achieve organization goals. Productivity: Measure of effective use of resources, usually expressed as the ratio of outputs to inputs. Productivity =Output / Input Competitiveness: Organizations compete with each other in various ways including: 1. Price: amount customer must pay for the product or service. If all other factors are equal customers will choose lowest price. 2. Quality: Material, workmanship and design. Quality is related to buyer’s perception. 3. Service: like

    Words: 13118 - Pages: 53

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    Procter and Gamble

    of the most successful consumer goods companies in the world. There are many brand names found under the name of P&G INC . Scope, a mouth-wash brand, is a part of P&G. Scope was introduced as part of oral hygiene industry in the year 1967, in Canada. Scope had the highest market growth in Canada. 1. What significant changes have occurred in the Canadian mouthwash market in the past three years? The most important change occurred

    Words: 845 - Pages: 4

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    Gillette Case Study

    Gillette has to find a way to cater to consumers. Gillette merged with P&G in 2005, which instantaneously became a competitive advantage. Gillette uses its aggressive advertising to compete with customers and keep its market share. The company will introduce a new women’s razor to put more emphasizes on women. The company will use aggressive advertising and survival pricing, to target low to moderate income women. The company projects that this product will bring in $20 million in sales after launched

    Words: 4767 - Pages: 20

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    If I Were a Cmo

    the CMO of P&G, India * Company Background The Procter and Gamble company is the world’s largest and most profitable fast moving consumer goods company headquartered in downtown Cincinnati, Ohio, US. In 2012, we have recorded $64billion in net sales and $10billion in net income. Out of the 50 leadership brands that are most common and powerful household names, 25 brands are our Billion dollar brands, each generating more than $1 billion in annual sales. * P&G and Indian Market

    Words: 1787 - Pages: 8

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