Developing a Hybrid Savings/ Current Account for Zenith Bank Plc Table of Contents 1.0 : Introduction 3 2.0 PEST Analysis 4 2: 1 Market Evaluation 6 3.0 Product Development 9 4. 0. Marketing Mix 11 4.2 Targeting 14 4.3 Positioning 14 4.0 Conclusions 14 1.0 : Introduction Zenith Bank Nigeria Plc was founded in May 1990 with the headquarters in Victoria Island, Lagos State Nigeria under the management of Macaulay Pepple, who was the pioneer chairman and Jim Ovia,
Words: 3489 - Pages: 14
First Solar Case Analysis Due to consideration of rising energy demand, global warming and nature of solar power, the solar industry has experienced a rapid development these years. First Solar, as one of the dominant companies in the industry, is suspected and scrutinized by CFRA for aggressive accounting practices. CFRA’s investigation aims at identifying potential risks in several areas, including revenue quality and recognition, inventory levels, customer and geographic diversification, warranty
Words: 1734 - Pages: 7
9/25/13 Air Asia Assignment - Term Papers - Haixzzz Get Access to over 1,148,422 More Essays. Upgrade Your Account Now. Upgrade Essays Book Notes AP Notes Citation Generator More | Hi ilaanabila Search essays Home » Business & Economy Air Asia Assignment By haixzzz, september 2011 | 9 Pages (2048 Words) | 2984 Views| | | Upgrade to access full essay This is a Premium essay for upgraded members Air Asia A. Introduction 1. Objective and scope This paper will analyze
Words: 706 - Pages: 3
symbolizes a name – a state of mind. But its journey to the growth and prosperity has been no bed of roses. From the inception in 1958, it has today burgeoned into one of the top line conglomerates in Bangladesh. Square Pharmaceuticals Ltd., the flagship company, is holding the strong leadership position in the pharmaceutical industry of Bangladesh since 1985 and is now on its way to becoming a high performance global player. SQUARE today is more than just an organization, it is an institute. In a career
Words: 5298 - Pages: 22
phone subscribers has reached 40 million. For the reason different companies are being attracted to invest heavily in this division. Due to the enormous competition among different companies of both service providers and mobile set providers, mobile phone is almost in reach of every common man in Pakistan and as a result of this brisk demand, companies are investing seriously in this fragment. Currently there are five major companies operating in Pakistan, Mobilink, Ufone, Telenor, Zong and Warid.
Words: 4436 - Pages: 18
data on: a. the external environment, cochlear implant industry and closely-related concentric industries and competitive environments.e.g. market share, value of market, major players, rates of change, growth rates; b. Internal analysis to determine organisational capabilities, core competencies 5. The 2-hour exam will comprise 1 section, with a choice of 2 questions. You will answer one of these 2 questions, not both. If both are answered, the answer that appears first will
Words: 1533 - Pages: 7
1 CHAPTER #1: INDUSTRY ANALYSIS 2 1.1: INTRODUCTION........................................................................................3 1.2: HISTORY/ BACKGROUND......................................................................3 1.3: MAJOR PLAYERS......................................................................................4 1.4: PEST ANALYSIS.........................................................................................5 1.4.1: POLITICAL FACTOR.................
Words: 10567 - Pages: 43
5C Analysis While a situation analysis is often referred to as the "3C analysis", the extension to the 5c analysis has allowed businesses to gain more information on the internal, macro-environmental and micro-environmental factors within the environment. The 5C analysis is considered to be the most useful and common method in analyzing the market environment due to the extensive information it provides to a business. Company The analysis of the company allows for the evaluation of the company's
Words: 762 - Pages: 4
Introduction: The company Fantastic furniture is Australian operated company which is the branch for the Fantastic holding limited established with a motto to provide every Australian household and the offices with the furniture that suits different budget levels. Module 1 Q. Identify the mission and the major goals of the company. Fantastic furniture being the part of the fantastic holding limited (FHL) and serving people with the cheap deals and offering the low prices over the
Words: 3258 - Pages: 14
employee is listened to, but the leader is making the final decision. When paternalistic leadership was carried out successfully, it gains the loyalty trust from the employees to be an effective leader.Larry page was using democratic style to manage the company. (Bhatti,
Words: 1602 - Pages: 7
