Global Strategy Assignment Lenora Lubega Anthony Danielle Abstract page What types of modifications in terms of "go global act local" must be made in order to have a successful product launch? The XYZ Corporation wants to help you provide quality healthcare for the senior citizens of India. We believe in the dignity of individuals and will work untiringly to uphold these seasoned persons. The terms for healthcare facilities (‘hospital’ and ‘nursing home’) are seemingly interchangeable
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Strategies: Shoppers Stop Retail Visit J. Shiveen Page | 1 INDIAN RETAIL INDUSTRY: The Indian Retail Sector has undergone rapid transformation by setting scalable and profitable retail models across various categories and formats. Traditional markets are making way for departmental stores, hypermarkets, supermarkets and specialty stores. The modern malls cater to shopping, entertainment and food, all under one roof. Indian Retail Market Share: 30% of GDP Share of retail in private consumption:
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Index: |Sr. No. |Topics |Page No.s | | |CRM and CRM in Service Industry |02 | |McDonald’s: | |
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ever, giving cultural sensitivity an important place in dealings. “Kiss, Bow or Shake Hands?” the international business best seller by Terri Morrison, Wayne A. Conway suggests on how to maintain international relations in different business environment. Cultural sensitivity has taken toll taking business dealings to a whole professional level. Cultural sensitivity means being aware that cultural differences and similarities exist and have an effect on values, learning and behaviour (Stafford)
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the maturity of this knowledge is recognition that the Indian business environment is amorphous. Conditions vary from state to state, industry to industry and region to region. This paper seeks to examine some aspects of this complexity and suggests how prospective investors could use the knowledge generated. Apart from Ramachandran’s (2000) acknowledgement of India’s segmented marketplace and Kumar & Thacker-Kumar’s (1996) article on Indian bureaucratic levels, few scholars have examined the diverse
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REPORT ON CONTEMPORARY ISSUES ON ADVERTISEMENT ANS SALES PROMOTIONS(COCA-COLA) Submitted to Lovely Professional University In partial fulfillment of the Requirements for the award of Degree of Master of Business Administration SUBMITTED TO :- SUBMITTED BY : - Mr. Lovkesh Jasrai Vishal kumar jaiswal Lect, LSB.. Reg. No.- 10812543
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“Ratio Analysis and Comparative Study of Financials of IOCL with its Competitors” Submitted for partial fulfilment of the Award Of Master of Business Administration DEGREE (2011-2013) Submitted By ArushiBhutani 1103270034 UNDER THE GUIDANCE OF Internal Guide:JayaPandey School of Management ABES ENGINEERING COLLEGE, GHAZIABAD (ISO 9001:2000 certified) AFFILIATED TO MAHAMAYA TECHNICAL UNIVERSITY, NOIDA Candidate’s Declaration/Certificate
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to growth potential in the Indian market. Electronic payment in India is also steadily increasing thanks to a large young population with growing disposable incomes. There is evidence that the current economic crisis encourages online shopping as more and more Indian shoppers are motivated to compare prices among retailers (Ravichandran, 2009). Another factor leading to growth in online shopping is the joint initiative between a number of state owned banks and the Indian Railways to passengers to
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Seema Girdhar (Marketing Faculty) SUBMITTED TO: SUBMITTED BY: Prof. Dr. Seema Girdhar HARLEEN KAUR (Marketing Faculty) Roll no. - 6005 GURU NANAK INSTITUTE OF MANAGEMENT Road no. 75, Punjabi Bagh, New Delhi-110026 A PROJECT REPORT ON “CUSTOMER SERVICE WITH REFERENCE TO BIG BAZAAR” In fulfillment of the requirements for Post Graduate Diploma in Business Management (PGDBM) (2009-2011) UNDER THE GUIDANCE OF: Prof. Dr. Seema Girdhar (Marketing Faculty) SUBMITTED
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for his great guidance witch got in the period of summer training and to the other employs of marketing department of “Indiamart Intermesh Ltd”. I am very thankful to my faculty Guide Ms. Sonia Singh who guided me to accomplish the project and I dedicate this project report to my faculties. ANUPAM MANGLIK MBA(M&S) A0102207022 PREFACE Quiet frequent these days, people talk of Marketing & Sales both in academic institution and industries. Several project works are undertaken and accomplished
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