Orgenised retail on Unorgenised retail in Indian retail market Gupta Himanshu1 Dubey Neetu2 and Patani Pawan3 2 1 Pioneer Institute of Professional Studies, Indore, INDIA Institute of Management and research, IPS Academy, Indore, INDIA 3 Pioneer Institute of Professional Studies, Indore, INDIA Available online at: www.isca.in Received 25th May 2012, revised 28th June 2012, accepted 30th June 2012 Abstract Retail is currently the flourishing sector of the Indian economy. This trend is expected to
Words: 5310 - Pages: 22
................... 39 AREA COVERED...................................................................... 40 ANALYSIS............................................................................ .... Chapter 4 71-78 42 Includes CONCLUSION /
Words: 6053 - Pages: 25
India * 5 Forces analysis for Apparel industry in India * SWOT analysis for UNIQLO’s entering into India PART III/ Strategy Formation * Entry Strategy: Entry Mode * Expansion Strategy: 3 Phases * Implementation Plan: 4P, AAA Conclusion Reference Appendix EXECUTIVE SUMMARY Japan is famous for innovation and high-tech manufacturing industries but not for fashion. However, this fact should be reconsidered since the brand UNIQLO, a true Japanese fashion brand, now can be found
Words: 4184 - Pages: 17
Business and Marketing Strategy Q1: Assessment of environmental issues affecting Coca Cola Provide a detailed assessment of the environmental issues affecting Coca Cola global business and marketing strategy. Given guidance in terms of opportunities or threats they may pose for the company in the future. Lo; illustrate how marketing decisions are affected by various forces in the external business environment “WATER is to Coca-Cola as clean energy is to BP.” So declares Jeff Seabright, Coca-Cola's
Words: 7508 - Pages: 31
distinguishing between those customer service requests which are capable of automated fulfillment and those requests which require handling by a customer service representative. Marketing is different from selling mainly in terms of orientation. In selling the efforts are product centred where as customer centric is the key to marketing. Marketing starts with target market and earns through customer satisfaction. Bank credit is a service product and not a physical product like soap. The service product is difficult
Words: 19932 - Pages: 80
and an Indian entrepreneur, Kiran Mazumdar-Shaw. 1979—Becomes the first Indian company to manufacture and export enzymes to USA and Europe. 1989—Unilever plc. acquires Biocon Biochemicals Ltd. in Ireland and merges it with its subsidiary, Quest International; Biocon receives US funding for proprietary technologies. 1993—Biocon's R&D and manufacturing facilities receive ISO 9001 certification from RWTUV, Germany. 1998—Unilever agrees to sell its shareholding in Biocon to the Indian promoters
Words: 4668 - Pages: 19
Identifying the factors that affecting the customer hospitality A Report On Identifying the factors that affecting the customer hospitality Submitted to Mr. Asraf Harrun Lecturer in Marketing Department School of Business Submitted By BBA, 24th Intake Sec-06 BUBT Bangladesh University of Business and Technology Serial No. | Name | Id | 1 | Taha Kabir (Group Leader) | 10112101244 | 2 | Anika Zinnat Joya | 10112101250 | 3 | Rifatul Hassan Sagar | 10112101248
Words: 5216 - Pages: 21
leader in the car segment, both in terms of volume of vehicles sold and revenue earned. Until recently, 18.28% of the company was owned by the Indian government, and 54.2% by Suzuki of Japan. The BJP-led government held an initial public offering of 25% of the company in June 2003. As of 10 May 2007, the government of India sold its complete share to Indian financial institutions and no longer has any stake in Maruti Udyog. Maruti Udyog Limited (MUL) was established in February 1981, though the actual
Words: 1498 - Pages: 6
a more viable tribal college, the group will also identify leadership intervention approaches that will address these issues which are both highly interactive and, because of their magnitude, gravely complex. Power Structures Power Structures In Indian Universities The power structures of American Universities vary greatly depending on the type of students they serve, the schools’ history and the culture of the community they assist. Some colleges have large boards of trustees while others have
Words: 2868 - Pages: 12
2. Objectives 2 3. Business Environment 2 3.1. Demographic environment 2 3.2. Economic environment 2 3.3. Geographical and ecological environment 3 3.4. Legal environment 3 3.5. Technological environment 3 3.6. Social environment 3 3.7. Educational and cultural environment 3 3.8. Political environment 3 4. About Mahindra & Mahindra 4 5. Task 1. 5 6. Task 2. 6 6.1. Market Penetration 6 6.2. Market Development 7 6.3. Product development 7 7. Conclusion 7 8. Recommendation 8 9. References
Words: 2139 - Pages: 9
