2 INTERNATIONAL CONFERENCE ON BUSINESS AND ECONOMIC RESEARCH (2 ICBER 2011) PROCEEDING nd nd SUSTAINABLE COMPETITIVE ADVANTAGE FOR MARKET LEADERSHIP AMONGST THE PRIVATE HIGHER EDUCATION INSTITUTES IN MALAYSIA Loh Teck Hua KDU University College Business School Section 13 Campus, 76, Jalan Universiti, 46200, Petaling Jaya, Selangor DE ABSTRACT One of Malaysia’s economic goals is to become an education hub for the region. To achieve this, the Malaysian government had liberalised government
Words: 11731 - Pages: 47
are very different from economies based on the production and consumption of commodities. Its key features include: • The intensive use of distributed networks to sustain and manage relationships, helped by broadband, mobile and other means of communication. Blurred boundaries between production and consumption. An emphasis on collaboration and on repeated interactions, care and
Words: 22113 - Pages: 89
Management Business Communication www.iibmindia.in SYLLABUS Business Communication S. No. Description 1 Communication in Business Organizations: Introduction; Meaning of Business Communication; Types of Information Exchanged in Business Organizations; Role of Communication in Business Organizations; Importance of Communication in Management of Business Organizations; Scope of Communication in Organizational Setting; Characteristics of Effective Business Communication; Ethical challenges
Words: 152539 - Pages: 611
BUSI 520 Group Marketing Analysis Project INDEX Introduction 1. Fitbit, Inc Background 2. Market Analysis 3. Positioning, Competition and Branding 4. Services and Pricing 5. Promotions and Marketing Conclusions Introduction This project will cover research done on the Fitbit Ultra, a fitness aid device design to help ambulatory people track their wellness and fitness. The report will open with a brief background and history of Fitbit, Inc and introduce the device
Words: 22064 - Pages: 89
GROUP INTERACTION JOURNAL ARTICLES Compiled by Lawrence R. Frey University of Colorado at Boulder Aamodt, M. G., & Kimbrough, W. W. (1982). Effects of group heterogeneity on quality of task solutions. Psychological Review, 50, 171-174. Abbey, D. S. (1982). Conflict in unstructured groups: An explanation from control-theory. Psychological Reports, 51, 177-178. Abele, A. E. (2003). The dynamics of masculine-agentic and feminine-communal traits: Findings from a prospective study. Journal of
Words: 146784 - Pages: 588
The Ecology of Family Life Report of research conducted by The Social Issues Research Centre 2008 The Social Issues Research Centre 28 St Clements Street Oxford OX4 1AB UK +44 1865 262255 group@sirc.org The ecology of family life Contents 1 Introduction..................................................................................................................................................................................4 1.1 Family and childhood: a paradigmatic review .....
Words: 24437 - Pages: 98
BAY AREA SOCIAL SERVICES CONSORTIUM Understanding Poverty From Multiple Social Science Perspectives A Learning Resource for Staff Development In Social Service Agencies Michael J. Austin, PhD, Editor BASSC Staff Director Mack Professor of Nonprofit Management School of Social Welfare University of California, Berkeley 510-642-7066 mjaustin@berkeley.edu August 2006 1 Table of Contents Introduction – Michael J. Austin, Guest Editor Part I Multiple Social Science Perspectives
Words: 65096 - Pages: 261
were surveyed via an electronic tool to understand how they view the role that self concept plays in the experiences they encounter with clothing brands. Experts were also interviewed to gain deeper insights into brands and the importance that communication and branding strategies play in developing brands for consumption. Ttests and bivariate regression was performed in order to determine relationships amongst the constructs. The findings show that consumers place a relatively high importance on
Words: 19626 - Pages: 79
CHAPTER 1 INTRODUCTION TO HUMAN RESOURCE MANAGEMENT (HRM). 1) WHAT IS HUMAN RESOURCE MANAGEMENT? Human resource management (HRM) is the strategic and coherent approach to the management of an organization's most valued assets - the people working there who individually and collectively contribute to the achievement of the objectives of the business.The terms "human resource management" and "human resources" (HR) have largely replaced the term "personnel
Words: 9822 - Pages: 40
UNILEVER | DOVE SOAP | Product: Dove Soap Submitted By:Muhammad Shoaib 25021Bakhtawar Jabeen 20181Gufran Ahmed 24845Shabahat Naureen 24838Submitted to: Ms.Ayesha Aman | Acknowledgement ------------------------------------------------- Alhamdulillah, we are very grateful to the Almighty “ALLAH”, who have bestowed us the will to complete our assignment about “DOVE” which is connected to our scheme Principles of Marketing, Here, we would like to take this opportunity
Words: 4995 - Pages: 20