Preface Let me begin this preface with a confession of a few of my own biases. First, I believe that theory and the models that flow from it should provide the tools to understand, analyze, and solve problems. The test of a model or theory then should not be based on its elegance but on its usefulness in problem solving. Second, there is little in corporate financial theory that is new and revolutionary. The core principles of corporate finance are common sense and have changed little over
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USA $25.95 CANADA $27.95 • W h y do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin? • Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught? • W h y do we splurge on a lavish meal but cut coupons to save 25 cents on a can of soup? • W h y do we go back for second helpings at the unlimited buffet, even when our stomachs are already full? • And how did we ever start spending $4.15 on a cup
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Lus10552_ch09_321-355 7/3/06 21:21 Page 321 CONFIRMING PAGES CHAPTER 9 Motivating Performance LEARNING OUTCOMES After completing this chapter, you should be able to: 1. Explain the motivation process and the three factors affecting performance. 2. Describe four content motivation theories. 3. Describe two process motivation theories. 4. State how reinforcement is used to increase performance. 5. List the four steps in the model for giving praise. 6. Identify the four parts
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Journal of Consumer Behaviour, J. Consumer Behav. 11: 467–476 (2012) Published online in Wiley Online Library (wileyonlinelibrary.com) DOI: 10.1002/cb.1396 If I want you to like me, should I be like you or unlike you? The effect of prior positive interaction with the group on conformity and distinctiveness in consumer decision making VERONIKA PAPYRINA* College of Business, San Francisco State University, San Francisco, CA, USA ABSTRACT The extant research points to conflicting results regarding
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www.it-ebooks.info www.it-ebooks.info Praise “A must-read resource for anyone who is serious about embracing the opportunity of big data.” — Craig Vaughan Global Vice President at SAP “This timely book says out loud what has finally become apparent: in the modern world, Data is Business, and you can no longer think business without thinking data. Read this book and you will understand the Science behind thinking data.” — Ron Bekkerman Chief Data Officer at Carmel Ventures “A great book for business
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Discrete Mathematics Lecture Notes, Yale University, Spring 1999 L. Lov´sz and K. Vesztergombi a Parts of these lecture notes are based on ´ ´ L. Lovasz – J. Pelikan – K. Vesztergombi: Kombinatorika (Tank¨nyvkiad´, Budapest, 1972); o o Chapter 14 is based on a section in ´ L. Lovasz – M.D. Plummer: Matching theory (Elsevier, Amsterdam, 1979) 1 2 Contents 1 Introduction 2 Let 2.1 2.2 2.3 2.4 2.5 us count! A party . . . . . . . . Sets and the like . . . The number of subsets Sequences
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CONTEXT Growing up, Suzanne Collins was a military brat. Her father was a career airman in the United States Air Force, as a result, Collins and her siblings—two older sisters and an older brother—moved around frequently, spending time in numerous locations in the eastern United States as well as in Europe. The military, in fact, played a leading role in the family’s history. Collins’s grandfather had served in World War I, her uncle served in World War II, and the year Collins turned six, her father
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Chapter 1 SIGMUND FREUD AN INTRODUCTION Sigmund Freud, pioneer of Psychoanalysis, was born on 6th May 1856 in Freiberg to a middle class family. He was born as the eldest child to his father’s second wife. When Freud was four years old, his family shifted and settled in Vienna. Although Freud’s ambition from childhood was a career in law, he decided to enter the field of medicine. In 1873, at the age of seventeen, Freud enrolled in the university as a medical student
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Faust: The First Part of the Tragedy Summary The next day Faust is alone in his study again. Mephistopheles enters, dressed as a nobleman. He tries to tempt Faust by offering him a life of limitless wealth and pleasure, but Faust sadly declines the offer, saying that the world's pleasures cannot end his doubts or satisfy his needs. Mephistopheles taunts Faust for his failure to commit suicide on Easter Eve and drives him to voice a rejection of the value of life and the traditional Christian
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STANDARD EDITION Ross Westerfield Jordan FUNDAMENTALS OF CORPORATE FINANCE tenth edition StuDEntS... Want to get better grades? (Who doesn’t?) Prefer to do your homework online? (After all, you are online anyway…) Need a better way to study before the big test? (A little peace of mind is a good thing…) With McGraw-Hill's Connect Plus Finance, ® StudentS get: • Easy online access to homework, tests, and quizzes assigned by your instructor. • Immediate feedback on how you’re doing
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