Consumer Attitude Towards Online Retail Shopping In The Indian Context

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    The Effectiveness of Advertising Through the Social Media in Gauteng

    Supervisor: Prof. C.A. Bischoff November 2011 1 ACKNOWLEDGEMENTS Lord Ganesha, thank you for removing all obstacles in my path to complete this dissertation. I would like to take this opportunity to express my heart-felt gratitude towards a number of very special people whose contribution, support and understanding were essential for the completion of this study. I would like to thank my father Geghia, mother Lavina and two brothers Shalendra and Rishendra for the tremendous support

    Words: 24667 - Pages: 99

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    Information and Communication Technologies in Tourism 2014

    which they are located as well as the travellers that possess them. This gives rise to a new world of interconnected personal machines. This new world involves a convergence among what is physical, what is social and what is digital. Within this context, research assumes the principal role to guide evolution, transferring knowledge to the industry. Relevant academic research is more necessary than ever before in order to explore how ICT in tourism can

    Words: 49996 - Pages: 200

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    Supply Chain Management

    management goes up all the even more in retail chain organizations. This is due to the fact that every retail chain organization works with a number of suppliers at any given point in time. All retail firms have to make a conscious effort to integrate the logistics, distribution activities with the suppliers, and the manufacturer’s overall efforts. This study attempts to go through and systematically review the comprehensive processes for supply chain management in any retail chain organization. Also, it tries

    Words: 9986 - Pages: 40

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    Indusind Bank

    Charan HR Manager MBA IIIrd Sem. 2009-2011 G D MEMORIAL COLLEGE OF MANAGEMENT AND TECHNOLOGY JODHPUR Acknowledgement I take this opportunity to express my deep sense of gratitude, thanks and regards towards all of those who have directly or indirectly helped me in the successful completion of this project. I present my sincere thanks to Mr. Dhruv Jangid (Branch Manager ) who allowed me to take training at INDUSIND BANK. I would also like to thank

    Words: 11263 - Pages: 46

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    Assignment on Restaurent

    DEPARTMENT OF MARKETING STUDIES AND INTERNATIONAL MARKETING University of Chittagong An assignment of MARKETING RESEARCH Course no: 402 Submitted To: Mr.Sagib Kumar Ghosh Assistant professor Department of Marketing Studies and International Marketing University of Chittagong Date of Submission: 08/03/2015 Submitted by Member’s Name | ID | Farah Salsabil Faria | 10304069 | Md. Mehedi

    Words: 4717 - Pages: 19

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    Brand Management

    represents the consumers' experience with an organization, product, or service. According to Wikipedia, “Brand management is a communication function in marketing that includes analysis and planning on how that brand is positioned in the market. Developing a good relationship with the target market is essential for brand management. Tangible elements of brand management include the product itself; look, price, the packaging, etc. The intangible elements are the experience that the consumer takes away

    Words: 6443 - Pages: 26

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    Marketer

    Q1: Significance and Diversity of Consumer Behavior: * Definition of Consumer Behavior: Consumer Behavior is the study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society. It blends elements from psychology, sociology, social anthropology, marketing and economics. It attempts to understand the decision-making processes

    Words: 12642 - Pages: 51

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    Six Sigma

    Major Marketing Management Philosophy; Social Marketing Marketing Environment - Internal & External Marketing Environment Forces; Macro Environment; Micro and Internal Environment; Factors Influencing Consumer Buyer Behavior; Buyer Decision Process; Inputs for Buying Decision Process; Consumer Trends; Market Segmentation Process. Developing Market Strategies and the Offerings Part –I Positioning and Differentiation: Concept, Positioning according to Ries and Trout, Various Tools of Differentiation;

    Words: 96487 - Pages: 386

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    Flower Profit in Bangladesh

    FLOWER MARKETING IN BANGLADESH 1. Introduction In these days a number of commodities are getting faster market response with the help of marketing activities. One wonderful and beautiful category, which is full of fragrance, is also moving towards a strong branding and marketing initiative. This natural category is the category of flowers. Flower is the symbol of beauty and serenity. It is the only entity which enhances beauties of anyplace where used. Many songs, poetries and literatures have been

    Words: 3338 - Pages: 14

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    Business Management

    SAGE India website gets a makeover! Global Products Enhanced Succinct Intuitive THE Improved Interactive Smart Layout User-friendly Easy Eye-catching LEADING WORld’s LEADING Independent Professional Stay tuned in to upcoming Events and Conferences Search Navigation Feature-rich Get to know our Authors and Editors Why Publish with SAGE ? World’s LEADING Publisher and home and editors Societies authors Professional Academic LEADING Publisher Natural World’s Societies THE and LEADING

    Words: 63606 - Pages: 255

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