Table of Contents 1. INTRODUCTION 2 2. SEGMENTATION AND TARGETING 2 2.1. GEOGRAPHIC SEGMENTATION 2 2.2. DEMOGRAPHIC SEGMENTATION 3 2.3. PSYCHOGRAPHIC SEGMENTATION 4 2.4. BEHAVIORAL SEGMENTATION 6 3. POSITIONING 7 3.1. VALUE PROPOSITION OF PHD OUTLETS 8 3.4. COMMUNICATING ON POPS AND PODS 8 4. DIFFERENTIATION 9 5. BRANDING AND BRAND EQUITY 10 5.1. BRAND AWARENESS 10 5.2. BRAND ASSOCIATION 10 5.3. BRAND LOYALTY 11 5.4. BRAND ASSET VALUATOR 12 6. MARKETING MIX 13 6.1. PRODUCT AND SERVICE
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My Weekly Report in My Training in Pizza Hut Sm Cebu Joanna Paula Uy Gonzales BSHRM 2 1st Week of December I was very excited that finally I can have my OJT because in my imagination having an OJT is fun, but it was wrong, because it is not an easy job. On my first day of my training I was oriented by Ms. Emily Roma the Manager of Pizza Hut SM Cebu. She was a very strict manager because she wants that everything is perfect. So as a trainee I feel frighten to her. On my first week, I can
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Pizza Hut is an American restaurant chain and international franchise that offers different styles of pizza along with side dishes including salad, pasta, buffalo wings, breadsticks, garlic bread and desserts. Corporately known as Pizza Hut, Inc., it is a subsidiary of Yum! Brands, Inc., the world's largest restaurant company. As of 2012, there were more than 6,000 Pizza Hut restaurants in the United States, and more than 5,139 store locations in 94 other countries and territories around the world
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HISTORY Domino’s Pizza was founded in 1960 and since then has grown to become the largest pizza delivery company in the United States. It has grown from a mom-and-pop pizza store to a network of company-owned, franchise-owned stores in the United States and across the globe and was recently ranked number 1 in Forbes magazine’s “Top 20 Franchises for the Money” list (David, R 2013, p. 372). Domino’s Pizza was the brain child of the brothers Tom and James Monaghan who grew up in foster care and had
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Just about any type of pizza is delicious, but a great pie can’t be made unless it starts out with the very best ingredients. This is why the famous Two Boots in New York City makes a big effort to contentiously source their produce from reputable companies who never cut corners or try to sell mediocre products. If you ever wondered how your favorite pizza restaurant always manages to make their food taste amazing, here is why: Fresh Vegetables: Whether you get them on a pizza, sandwich, or salad,
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COMIDA (CIBO) Agua Vino Cerveza Zumo Leche Queso Bebida Fruta Manzana Plátano Atún Ajo Pizza Pan Mantequilla Patata frita Acqua Vino Birra Succo Latte Formaggio Bevanda, bibita Frutta Mela Banana Tonno Aglio Pizza Pane Burro Patata fritta Pera Naranja Limón Fresa Carne Rosbif Cebolla Jamón Beicon Pescado Pasta Judía Hamburguesa Nuez Tostada Verdura Pera Arancia Limone Fragola Carne Roast beef, rosbif Cipolla Prosciutto Pancetta Pesce Pasta Fagiolo Hamburger Noce Pane tostato Verdura EXPRESIONES
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Comparing and Contrasting Sample Essay: http://www.sadlier-oxford.com/grammar/writerworkshops/GFW8_WM_compare.pdf WHAT THIS HANDOUT IS ABOUT This handout will help you first to determine whether a particular assignment is asking for comparison/contrast and then to generate a list of similarities and differences, decide which similarities and differences to focus on, and organize your paper so that it will be clear and effective. It will also explain how you can (and why you should) develop a
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Domino’s Sizzles with Pizza Tracker 1. What kinds of systems are described in this case? Identify and describe the business processes each supports. Describe the inputs, processes, and outputs of these systems. There are three kinds of systems are described in this case. They are the Transaction Processing System (TPS), the Management Information System (MIS), and the Decision Support System (DSS). The Transaction Processing System (TPS) is a computerized system that performs and records the daily
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Name: Pravin Lobo Course: CIS613-T301 Software Development (2167-1) Capstone Milestone #3 Identify the evolution and maintenance related items that should be considered when planning to develop the pizza ordering software application. Evolution / Maintenance Items A future smart phone application could help boost sales. This would need a completely new mobile application but some of the backend services could be potentially reused. These services should be designed as such that they could be easily
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Making Decision Based on Demand and For Casting Presented By: Earnest Lee Sims Presented By: Dr. Domino’s pizza is conducting data to decide to whether to open a store in Lake Providence, Louisiana. Domino’s pizza will complete an indept evaluation and research of this city to determine should they open up a store and the potential demand for the area. Domino will collect data and information on the following areas males, females, children, population, unemployment, and income and food environment
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