the History of Marketing Theory and Practice 1.1 Introduction The global popularity of marketing as a subject for study might suggest that those studying and teaching the subject know what it is that they are studying and how this study should be undertaken. But as we shall see in this chapter and others in this book, this has often not been the case. Marketing as a subject has proved almost impossible to pin down, and there is little consensus about what it means to study marketing. Most organisations
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atmospherics on satisfaction and behavioral intentions of customers at Toko Oen, Malang. Research sample is consumer at Toko ” Oen” which amounts to 100, consistions of 50 local consumers and 50 foreign consumers. Sampling method applies purposive sampling technique. Partial Least Square (PLS) analysis is then performed to reveal the relationship between atmospherics satisfaction and behavioral intentions. The results reveals that atmospherics has a positive and significant influence on satisfaction and behavioral
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Literature, Arts, and the Humanities: Analysis and Interpretation Literature, Arts, and the Humanities: Analysis and Interpretation A1. Earlier Historical Art Period - Impressionism Impressionism has been considered the first modern movement in painting. It started in the 19th century and was developed in Paris. Impressionist paintings are work produced between about 1867 and 1886. Its influence spread throughout Europe and eventually the United States. “Its founding
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UNDERGRADUATE REGULATIONS & SYLLABUSES 2014 - 2015 THE FACULTY OF SOCIAL SCIENCES TABLE OF CONTENTS MESSAGE FROM THE DEAN ............................................................. 3 UNDERGRADUATE PROGRAMMES ................................................ 4 ACADEMIC CALENDAR 2014-2015 ................................................ 5 DEFINITIONS ...................................................................................... 13 GENERAL INFORMATION & REGULATIONS ......................
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JOURNAL OF COMPUTER SCIENCE AND ENGINEERING, VOLUME 7, ISSUE 2, JUNE 2011 63 The Impact of Information Technology in Nigeria’s Banking Industry 1 Oluwagbemi Oluwatolani 2Abah Joshua and 3Achimugu Philip Abstract-Today, information technology (IT) has become a key element in economic development and a backbone of knowledgebased economies in terms of operations, quality delivery of services and productivity of services. Therefore, taking advantage of information technologies (IT) is an increasing
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Assignment in Basic Research Find a sample research article which is related to your field of specialization. (Hotel Management) Submitted by: Andreyan M. Solanoy Submitted to: Dr. Perlita Esrael (Professor) A SYSTEMATIC REVIEW OF KNOWLEDGE MANAGEMENT RESEARCH IN THE HOSPITALITY AND TOURISM INDUSTRY by Xu Cheng Bachelor of Art Guangdong University of Business Studies
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Floriculture as a Sector Flower cultivation has been practiced in India since times immemorial but it is only in the recent years that floriculture has blossomed into a viable business sector. A growing market as a result of improvement in the general level of well being in the country and increased affluence, particularly among the middle class, has led to transformation of the activity of flower growing into a burgeoning industry. Availability of diverse agro-climatic conditions facilitates the
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1.1 Background to Assessment Centres An assessment centre (AC) ‘is a process by which an individual, or group, is assessed by a team of judges using a comprehensive and integrative set of techniques’ (Feltham, 1989). The design and implementation of the AC must be carefully planned with contemporary literature in mind to derive a clear and unbiased assessment of the participants and their ability to meet agreed competencies. Marchington (2000) outlined several principles of AC design, that
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Q. Critically analyse the article for the meaning of strategic human resource management and identify the factors impacting on strategic human resource management in contemporary organisations. Before an argument can be put in place about whether human resource management (HRM) can be strategic, we need to be aware that human resources (HR) is more then maintaining personal functions. Corporate and economic developments since the 1950Ў¦s have dictated that businesses, to remain competitive, need
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All such food is categorized as fast food which can be prepared and served quickly. Restaurants and kiosks provide fast food with precooked or preheated ingredients and usually served at a packaged form (Pollan, 2009). In the beginning, American hamburger and fries was considered as the traditional fast food but now the field has been widely diversified and food like pizzas, fish and chips, burgers from McDonalds and Kentucky Fried Chicken etc. are all considered fast food. Fast food market has
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