To know the research gaps different studies were reviewed. These studies were elated to the present work in direct or indirect manner. A brief review of some of the relevant literature is as under: 2.1 INTERNATIONAL REVIEW Mathew et al. (2005) analyzed the use of banking technology in United Kingdom by ranking of importance of selected technology on consumer perception of service delivery performance and found that the importance-performance grid demonstrates two factors and their underlying attributes
Words: 6235 - Pages: 25
Unit Three Nokia Case Study Analysis Kaplan University School of Business and Management MT460-01 Management Policy and Strategy Dr. Carrie A. O’Hare March 18, 2013 Unit Three Nokia Case Study Analysis Introduction (Do not remove these headings,;) Nokia conducted an in-depth analyst of it Cell Phone Company. It was losing in the marketing department due to the success of the Android. Under new management, the company started on a new venture to adopt Microsoft’s new unproven Window phones
Words: 2213 - Pages: 9
Portada Management information systems managing the digital firm Part One. Organizations, Management, and the Networked Enterprise ....1 Chapter 1. Managing the Digital Firm ....2 Opening Case: DaimlerChrysler's Agile Supply Chain ....3 1.1 Why Information Systems? ....4 Why Information Systems Matter 4 • How Much Does IT Matter? 6 • Why IT Now? Digital Convergence and the Changing Business Environment ....7 1.2 Perspectives on Information Systems ....13 What Is an Information System
Words: 3823 - Pages: 16
NOKIA’S MARKETING STRATEGIES IN INDIA by Nikunj Daga 2006-2007 A dissertation presented in part consideration for the degree of MA in Marketing No portion of the work referred to in the dissertation has been submitted in support of an application of another degree or qualification of this or any other university or other institution of learning. 2 ACKNOWLEDGEMENT _________________________________________________________________________________________________ Writing a dissertation
Words: 19506 - Pages: 79
Availability and Energy Consumption Analysis of Mobile Cloud Environments Danilo Oliveira∗ , Jean Araujo∗† , Rubens Matos∗ and Paulo Maciel∗ ∗ Informatics † Academic Center, Federal University of Pernambuco, Recife, Brazil Unit of Garanhuns, Federal Rural University of Pernambuco, Garanhuns, Brazil {dmo4, jcta, rsmj, prmm}@cin.ufpe.br∗ , jean@uag.ufrpe.br† The remainder of this paper is organized as follows. Section II provides an overview about mobile clouds and the analytical modeling for
Words: 5125 - Pages: 21
Inter-Organizational Business Models of Mobile App Stores: There is more than Open vs. Closed Roland M. Müller1, Bjorn Kijl2 and Josef K. J. Martens3 1 Berlin School of Economics and Law, Department of Information Systems, roland.mueller@hwr-berlin.deUniversity of Twente, School of Management and Governance, 2 b.kijl@utwente.nl, 3j.k.j.martens@alumnus.utwente.nl Abstract The purpose of this paper is to analyze the competition among mobile app stores for smart mobile media devices. Therefore, the business
Words: 8482 - Pages: 34
Begonja Table of Contents Executive Summary...............................................1 Case Facts..............................................................2,3 Case Analysis.........................................................4,5,6 Recommendations.................................................7 Work Cited...............................................................8 Executive Summary
Words: 1290 - Pages: 6
Delay Tolerant Networks: A Survey R. J. D'Souza National Institute of Technology Karnataka, Surathkal, India Johny Jose National Institute of Technology Karnataka, Surathkal, India ABSTRACT Delay Tolerant Networks (DTNs) have evolved from Mobile Ad Hoc Networks (MANET). It is a network, where contemporaneous connectivity among all nodes doesn’t exist. This leads to the problem of how to route a packet from one node to another, in such a network. This problem becomes more complex, when the
Words: 6818 - Pages: 28
Determinants of Mobile Advertising Effectiveness: A Field Experiment _______________ Yakov BART Andrew T. STEPHEN Miklos SARVARY 2012/38/MKT Electronic copy available at: http://ssrn.com/abstract=2029496 Determinants of Mobile Advertising Effectiveness: A Field Experiment Yakov Bart* Andrew T. Stephen** Miklos Sarvary*** March 21 2012 * Yakov Bart (Yakov.Bart@insead.edu) is an assistant professor of marketing at INSEAD, 1 Ayer Rajah Avenue, Singapore 138676. Andrew T. Stephen (AStephen@katz
Words: 9235 - Pages: 37
NOKIA’S MARKETING STRATEGIES IN INDIA by Nikunj Daga 2006-2007 A dissertation presented in part consideration for the degree of MA in Marketing No portion of the work referred to in the dissertation has been submitted in support of an application of another degree or qualification of this or any other university or other institution of learning. 2 ACKNOWLEDGEMENT _________________________________________________________________________________________________ Writing a dissertation
Words: 19506 - Pages: 79
