Chilean Mine Collapse when handling a tragic event such as this there are many things to take into consideration. There are going to be many different people that ar We going to be affected by this catastrophe. First and foremost is the family of the employees that are trapped in the mine. There biggest concern would be to know that their loved ones are ok and are going to be rescued. In a case like this you would want to give the family a positive message and reassure them that the company
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Knowing Your Audience Dedra Wingate BCOM/275 December 2, 2014 Les Colegrove Knowing Your Audience August 5, 2010 will be a day that most people in Chile will not forget. News broke out that “San Jose mine, a small copper operation in northern Chile owned by Minera San Esteban Primera, suffered a cave-in, leaving thirty three workers trapped underground” (Weik, 2010, p. 65). Minera San Esteban is the mining company who had to announce to the families and workers within the
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distress has been more lasting than the publicity. In October 2011, nine miners were receiving sick-leave pay for prolonged post-traumatic stress; a handful of others say they are seeing private therapists. Background On Aug. 5, 2010, a gold and copper mine near the northern city of Copiapó, Chile caved in, trapping 33 miners in a chamber about 2,300 feet below the surface. For 17 days, there was no word on their fate. As the days passed, Chileans grew increasingly skeptical that any of the miners
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Chili Mine Collapse BCOM/275 “The collapse of a small mine in northern Chile left around 30 miners trapped late on Thursday, though they could have taken refuge in an underground shelter with oxygen and food” (Alonso, S). When disaster strikes a company such as the above mentioned in Chili back in August of 2010, special considerations need to be given when communicating to the families, friends, co-workers, and the public. This is to ensure that the right information is communicated and
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Knowing your audience On the morning of August 5th, 2010 33 miners descended down below the dusty surface of Chile’s Atacama desert for what should have been another day of hard labor in the copper mine below. On this day, they would not come back to the surface (Yang, 2010). The San Jose mine, a small operation owned by Minera San Esteban Primera in the northern part of Chile, suffered a cave-in that trapped the men more than 900 feet below the surface. Delivered will be two speeches to different
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give direction, or persuade the audience. If the goal of the message is not clear, the audience will not understand the message, thus an ineffective message. On August 5, 2010 in northern Chile, a San Jose copper mine collapsed, encasing 33 miners underground. When the news of this collapse spread, every person around the world was captivated with the story. In early communications, it was unclear how long it would take to bring the miners up and was estimated to be approximately four months.
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33 Mine Workers Trapped with limited Communication Stephanie Contreras 9-1-2012 University of Phoenix; Axia College On August 5th, 2010, the world turned upside down for 33 workers who got trapped underground. All 33 mine workers were from San Jose Mine which is a small copper in Chile that is owned by Minera San Eseban llPrimera
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important to know who your audience is. A great example of understanding and knowing your audience is with the Chilean copper mine in South America. On Thursday, August 5, 2010, A collapse of one of the shafts in the Chilean copper mine left 33 workers trapped approximately 300 meters underground. At once, rescue efforts began but just two days later another collapse in the mine halted the efforts of the rescue crews for many hours (Weik, 2010). With such a crutial situation, it is important to take
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Communications Success at Chilean Copper Mine An effective crises management plan should be part of every corporation’s strategic business plan. The failure of not developing a crises management plan could cause a corporation to face additional financial loss or reputation loss (Gupta, 2011). Research of Corporate Communication Institute found that during crises the ability of have an effective communication team and the ability to master the media is an important tool for the each of the three
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Chile copper mine as an example, and would have to communicate the message to the families as well as the company’s employees, different priorities go into each message. Victims Family Needs The first thing to bear in mind with this tragedy is that as a spokesperson for the company responsible for the collapse, probably will be viewed with skepticism. The person also might lack credibility when portraying his message. The person taking responsibility at the moment of the mining collapse, Chile’s
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