variety of factors such as corporate culture enthusiasm and innovation from their leaders as well as their brilliant high-tech products for which Apple is known for. Apple has maintained a very effective and strong brand identify globally. In an article interview with the former executive of Apple Corporation, his definition of the Apple logo meant lust, knowledge, hope, and anarchy. Examine Apple’s current position on the company’s ethical and social responsibilities, and determine whether or not
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Definition Corporate social responsibility (CSR) is the initiative and actions of companies to assess, take responsibility and be accountable for their economic, social, legal, ethical and environmental impact and as well as their relationships with all stakeholders. CSR can take the form of environmental, community based, human resourced based and philanthropy. Who and what are affected by the actions of Organisations? Stakeholders are individuals and groups that are affected by an organisation’s
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they are regarded as artificial persons, notionally owned by shareholders, but they exist independently (Schneemann 2013). According to Friedman (1970), a business’s social responsibility is only to increase profit. This statement can be seen as a starting point in the CSR school of thought, and nowadays, corporate social responsibility is becoming significantly important. Businesses are more powerful, global, transparent, seeking for a competitive edge, and under pressure from powerful governmental
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Corporate social responsibility Disaster at Rana Plaza A gruesome accident should make all bosses think harder about what behaving responsibly means THE collapse of an eight-storey garment factory in Rana Plaza on the outskirts of Dhaka on April 24th killed at least 400 people and injured many more. It was probably the worst industrial accident in South Asia since the Bhopal disaster in 1984, and the worst ever in the garment industry. Local police and an industry association had warned
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Corporate Social Responsibility Nike has contributed in different kind of social services. Based on our research, we had found that Nike has been helping the adolescent girl in Ethiopia, Nigeria and Rwanda. It provide massive resources to adolescent girls. Nike formed Girl Hub, a strategic collaboration with the U.K. Department for International Development (DFID) aimed at transforming the lives of adolescent girls living in poverty by engaging girls themselves as active participants in 2010. They
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Corporate Social Responsibility 3 reasons why business should engage in CSR: 1. One of the most recognizable benefits is that it provides product/brand differentiation. When there are so many companies all attempting to do the same thing, engaging in CSR can help differentiate a company, product or brand. When a customer is deciding on a product with all else variables constant, knowing a particular organizations engages in CSR, can help them decide in favour of that company. 2. Cuts costs
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The true meaning of Corporate Social Responsibility According to European Commission Corporate Social Responsibility(CSR) is a concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis. World Business Council on Sustainable Development defines CSR as the commitment of business to contribute to sustainable economic development, working with employees, their families, the local community
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kalyani@gmail.com 2Dr. K E Balachandrudu Professor & HOD-CSE, PRRMEC, SHABAD – R R Dist. Kebalu.chinni@gmail.com Abstract Universities, especially private ones are in need of strong corporate strategies in order to be successful in the highly competitive education industry. In this respect, Corporate Social Responsibility (CSR) becomes one of the highly preferred strategies by higher education institutions for gaining a good reputation and a competitive advantage. The major finding of the study is that
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According to Pearce II and Robinson Jr.(2013),corporate social responsibility(CSR) has become a vital part of business conversation and for most companies,the challenge is how best to achieve the maximum social benefit from a given amount of resources available for social projects. Pearce II and Robinson Jr.(2013) listed these five principles of successfull collaborative social initiatives(CSI) that facilitate better outcimes for society and for corporate participants. Identify a Stubborn Challenge
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4.) Look at Marks & Spencer’s Plan A Web site. What are your impressions? Do you get the sense that this is a genuine effort or is it a window dressing? After visiting the Marks & Spencer Plan A Web site, I gained a lot of knowledge about “Plan A” and exactly what it is that they are trying to achieve. After answering the “Brain Teaser” question incorrectly, I learned that one billion items of clothing are sent to landfill every year in the UK. The Web site was very informative, and answered
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