Journal of Retailing and Consumer Services 20 (2013) 189–199 Contents lists available at SciVerse ScienceDirect Journal of Retailing and Consumer Services journal homepage: www.elsevier.com/locate/jretconser Generation Y vs. Baby Boomers: Shopping behavior, buyer involvement and implications for retailing Anders Parment Stockholm University School of Business, Stockholm University, Department of Marketing, S-106 91 Stockholm, Sweden a r t i c l e i n f o Available online 29 January
Words: 9940 - Pages: 40
The Hunger Games: Catching fire to a $158m US debut. (Lionsgate) Jennifer Lawrence’s Katniss Everdeen is a new type of female action film icon, and moviegoers should be very excited about that, writes Lisa Schwarzbaum. As Catching Fire ignites on movie screens around the world, this is what we know about the 21st Century heroine called Katniss Everdeen: she is strong but also soft. She is brave but she has doubts. She is a phenomenal fictional creation, yet is real enough that moviegoers can draw
Words: 16355 - Pages: 66
Emerging Technology Human Androids Semantha Sebastian Theresa Keefer Hazel Marie Roxas Juan Martinez Amilcar Vasquez Shasta Taguran DeVry University LAS432 Professor: David Scoma April 13, 2014 ABSTRACT (200-word summary of the entire paper) This research discusses the emerging technology of the human android. Different types of robots are discussed and, how these devices come together with computer technology. It begins with a description
Words: 15352 - Pages: 62
HLTHIR403C. Work effectively with culturally diverse clients and co-workers Author John Bailey Copyright Text copyright © 2008 by John N. Bailey. Illustration, layout and design copyright © 2008 by John N. Bailey. Under Australia's Copyright Act 1968 (the Act), except for any fair dealing for the purposes of study, research, criticism or review, no part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means
Words: 39856 - Pages: 160
two in the pocket. —Bill Wolf (1950–2001) This chapter provides an introduction to the study of knowledge management (KM). A brief history of knowledge management concepts is outlined, noting that much of KM existed before the actual term came into popular use. The lack of consensus over what constitutes a good definition of KM is addressed and the concept analysis technique is described as a means of clarifying the conceptual confusion that still persists over what KM is or is not. The multidisciplinary
Words: 10806 - Pages: 44
Instructor’s Manual to Accompany The Longman Writer Rhetoric, Reader, Handbook Fifth Edition and The Longman Writer Rhetoric and Reader Fifth Edition Brief Edition Judith Nadell Linda McMeniman Rowan University John Langan Atlantic Cape Community College Prepared by: Eliza A. Comodromos Rutgers, The State University of New Jersey New York San Francisco Boston London Toronto Sydney Tokyo Singapore Madrid Mexico City Munich Paris Cape Town Hong Kong Montreal NOTE REGARDING
Words: 78100 - Pages: 313
CHAPTER 1 ASSESSING THE ENVIRONMENT POLITICAL, ECONOMIC, LEGAL, TECHNOLOGICAL LECTURE OUTLINE General Outline Opening Profile: India Becoming a Crucial Cog in the Machine at I.B.M. The Global Business Environment Management in Focus: A Small Company, A Global Approach Regional Trading Blocks Comparative Management in Focus: Opening Economy Revitalizes India Information Technology The Globalization of Human Capital The Global Manager’s Role The Political and Economic Environment
Words: 96329 - Pages: 386
(values and lifestyles) model will be selected as the target market for these limited edition products according to their characteristics. For these new products, indirect marketing strategy: PPL (Product Placement) which is to release the products on movie screens will be implemented. Through these collaboration luxury handbags, Disney can improve their character images whilst capitalizing on the Chanel luxury brand image, thus resulting in a win-win situation for both parties. Our mission statement
Words: 12450 - Pages: 50
American Marketing Association is collaborating with JSTOR to digitize, preserve and extend access to Journal of Marketing. http://www.jstor.org Hedonic Consumption: Emerging Concepts, Methods and Propositions Author(s): Elizabeth C. Hirschman and Morris B. Holbrook Source: Journal of Marketing, Vol. 46, No. 3 (Summer, 1982), pp. 92-101 Published by: American Marketing Association Stable URL: http://www.jstor.org/stable/1251707 Accessed: 07-09-2015 14:31 UTC REFERENCES Linked references
Words: 6224 - Pages: 25
Handbook of Management Accounting Research Volume 3 Edited by CHRISTOPHER S. CHAPMAN Imperial College London, UK ANTHONY G. HOPWOOD University of Oxford, UK MICHAEL D. SHIELDS Michigan State University, USA AMSTERDAM – BOSTON – HEIDELBERG – LONDON – NEW YORK – OXFORD PARIS – SAN DIEGO – SAN FRANCISCO – SINGAPORE – SYDNEY – TOKYO Elsevier The Boulevard, Langford Lane, Kidlington, Oxford OX5 1GB, UK First edition 2009 Copyright © 2009 Elsevier Ltd. All rights reserved No part of
Words: 187223 - Pages: 749