Aadhar Subedi Roll Number:1B Case Analysis Himalaya Herbal Toothpaste: Category and Brand Involvement in an emerging market Himalaya Drug company offers herbal products in health supplements, personal care products and pain ointments in the retail and perspective segment. The company launched ayurvedic concepts to enter the consumer markets. In early 20th century, it was brought under the Himalaya umbrella brand for several categories of soaps, shampoos, face washes, health supplements, baby products
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MBA II CONSUMER BUYING BEHAVIOUR TRENDS OF MALE GROOMING PRODUCTS CONSUMER BEHAVIOUR PROJECT BY SOURADEEP ACHARJEE – 14202041 AMRAPALI DUTTA – 14202127 PAHELEE KARAK – 14202163 MOUMITA SAMANTA – 14202230 SANCHARI SAHOO - 14202244 1 DECLARATION We hereby declare, the project report “CONSUMER BUYING BEHAVIOUR TRENDS OF MALE GROOMING PRODUCTS" is our own work, to the best of our knowledge. It contains no material which has been accepted for the award of any other
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INTRODUCTION: As we are approaching to the twenty first century the FMCGproduct market is growing like a money plant in this world. Notonly companies are gaining huge profit from these productsources but these products are also one of the main ingredients inour day today life. So the customer has to think and decide on theproducts which he is going to purchase because of the availabilityof the choices replicates variants in every section of the products. Now a day’s customer has a wide variety
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Nicholas Piramal India Limited Kotak Mahindra Bank Limited Reliance Capital Ltd. Ultra Tech Cement Ltd. Patni Computer Systems Ltd. Wockhardt Limited Indian Petrochemicals Corporation Limited Biocon India Limited Essar Oil Limited. Asian Paints Ltd. Dabur India Limited Jaiprakash Associates Limited JSW Steel Limited Tata Chemicals Limited Tata Tea Limited 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103
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Sunsilk, Dove, Clinic Plus Proctor and Gamble – Pantene, Head and Shoulders L’oreal Dabur India Ltd Amway India CavinKare etc. - L’oreal Paris, Garnier Fructis - Dabur - Amway Page | 1 VGSOM, IIT Kharagpur The most frequently used shampoos in India are the following. Normal Shampoo •Dove, Clinic Plus, Sunsilk, Chic, Fiama Di wills Herbal Shampoo •Ayur, Nyle, Shehnaz Hussain, Dabur, Himalaya, Herbal Essence Premium shampoo •Revelon Flex, Wella, L'oreal, Lakme, Matrix
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EL NINO AND INDIA: “A forecast is a forecast,It’s a guarantee , Climate is what you expect, Weather is what you get”…….this is often said byt the El Nino Researchers.El Nino is an example which says that nature is beyond the human control. It teaches us to work according to the rhythm of nature. El Nino is neither a disaster ,nor a bad fate. It is an interplay between ocean and atmosphere. According to wikipeadia El Nino is a band of warm ocean water temperatures that periodically develops off
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The Maggi Brand in India Brand Extension and Repositioning Case Background Nestle India Limited is the market leader in Indian Noodle Market with it’s Maggi Brand of Noodles which was pioneer brand launched in 1983 in the packaged food market of India. It took the challenge and established Maggi in Indian market considered to be conservative and typical about food consumption. It appropriate realization of target segment, effective positioning and effective promotion and sales made Maggi to
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Particular Market Capitalization (| Crore) Total Debt (FY14) (| Crore) Cash and Investments (FY14) (| Crore) EV (| Crore) 52 week H/L Equity capital Face value Amount 22,194.1 0.0 287.0 21,907.1 1699 / 1190 | 13.6 Crore |1 Price performance Colgate Dabur HUL Gillette 1M 8.9 4.6 4.1 6.9 3M 12.8 9.3 7.8 19.5 6M 25.8 19.1 13.5 6.7 12M 11.5 11.4 -9.4 1.0 Analyst Sanjay Manyal sanjay.manyal@icicisecurities.com Parineeta Rajgarhia parineeta.rajgarhia@icicisecurities.com • Colgate Palmolive
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ISSN: 2319-8753 International Journal of Innovative Research in Science, Engineering and Technology (An ISO 3297: 2007 Certified Organization) Vol. 3, Issue 1, January 2014 FAST MOVING CONSUMER GOODS RETAIL MARKET, GROWTH PROSPECT, MARKET OVERVIEW AND FOOD INFLATION IN INDIAN MARKET – AN OVERVIEW RALLABANDI SRINIVASU Professor & Director –Operations, St. Mary’s Group of Institutions, Hyderabad, India. Abstract:The fast-moving consumer goods (FMCG) sector is an important contributor to India’s GDP
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INTERNSHIP REPORT ON ORGANIZATIONAL STUDY AT HINDUSTAN COCA-COLA BEVERAGES PRIVATE LIMITED by 1. Rahul Singh 12MB5121 2. Shamim Akhtar Shaikh 12MB5141 3. Subhash N H 12MB5093 4. Sumi Paul 12MB5162 5. Vartika Dwivedi 12MB5175 | | …………………………………………………………………………………….. | | II SEMESTER MBA Guide Prof. Sivadas Nambiar Internship
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