Fighting the Social Media Wildfire: How Crisis Communication Must Adapt to Prevent from Fanning the Flames (Under the direction of Dr. Lois Boynton) When a nine-month correspondence seeking reparations for musical instruments damaged by United Airlines employees stalemated, Canadian musician Dave Carroll took action online. Utilizing the video-sharing Web site YouTube, Carroll narrated his ordeal went viral generating a torrent of negative YouTube comments about United, commentary from the mainstream
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Neidholdt Tyler Slayton Ja-ir Gooden Jacob Miller May 4, 2014 JETBLUE AIRWAYS: GROWING PAINS I. Introduction A. Executive Summary 1. Summary statement of the problem: JetBlue Airways was a fairly new airline that was going up against such airlines like Southwest, AirTran, and Delta. Started in 1999, JetBlue Airway was able to turn profits fairly quickly; in 2001 the company had profits of $38.5 million (George & Regani, 2008, 20-4). From there on it seemed that the company would continue
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International service • 5 Airline partnerships o 5.1 Codeshare agreements • 6 Fleet o 6.1 Current fleet o 6.2 Fleet history o 6.3 Livery o 6.4 Special liveries • 7 Products and services o 7.1 Southwest experience o 7.2 In-flight entertainment o 7.3 Evolve interior • 8 Rapid Rewards • 9 Incidents and accidents • 10 Controversies • 11 See also • 12 References • 13 External links History Early history Southwest Airlines Boeing 737-200 wearing the original airline colors when landing at
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primary route to achieving superior shareholder value.2 Consider, for example, Southwest Airlines’ market-driven strategy that has achieved a strong market position for the U.S. domestic carrier. The airline’s growth and financial performance are impressive. Although Southwest is the fourth largest U.S. airline, its market capitalization is greater than the total capitalization of AMR (American Airlines), Delta Airlines, and UAL Corp. Southwest’s revenues will approach $7.5 billion in 2002, compared with
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Airline Brand Loyalty: A case study involving the three airlines, - SAS, Norwegian and Widerøe A thesis submitted in partial fulfilment of the requirements for the Degree of Master of Tourist Studies at UiT The Arctic University of Norway by Basant Raj Shrestha Course code: RMG40 Candidate no. 3 Student no. 420456 October 2014 1 ACKNOWLEDGEMENTS There are several people, without whom this Master thesis would never have been started, let alone finished and who deserve to
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CSS GENERAL KNOWLEDGE MCQS General Knowledge Q/A Q/A 1. The river Danube rises in which country? Germany. 2. Which US state has the sugar maple as its state tree and is the leading US producer of maple sugar? Vermont. 3. Which country is nicknamed ‘The Cockpit of Europe’ because of the number of battles throughout history fought on its soil? Belgium. 4. What is the capital of Libya? Tripoli. 5. Apart from French, German and Romansch, what is the fourth official language of
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in is an important starting point to a successful career in tourism. What Is Tourism? Tourism may be described as the activities of tourists and those who cater for them. It is a highly diversified business with many component parts ranging from airlines to hotels. Tourism is concerned with providing: Travel and transport facilities Accommodation Food and drink Entertainment/recreation Information and assistance Souvenirs Above all, tourism is a hospitality industry providing a service
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S T R A T E G Y – II S T R A T E G Y – II S T R A T E G Y – II S T R A T E G Y – II S T R A T E G Y – II www.ibscdc.org 1 Transformation Corporate Transformation Korean Air: Chairman/CEO Yang-Ho Cho’s Radical Transformation A series of fatal accidents, coupled with operational inefficiencies snowballed Korean Air into troubled times. Then, at the beginning of the 21st century, its CEO/ Chairman, Yang-Ho Cho undertook various transformation initiatives - for instance, improving service
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Blekinge Institute of Technology School of Management Master Thesis M.Sc. in Business Administration The Use of Promotional Activities in the Tourism Industry: The Case of Bangladesh [pic] By Md. Jakir Hossain Dr. Klaus Solberg Søilen ID # 670504-P777 Academic Supervisor E-mail: mjho05@student.bth.se hossainj67@yahoo.com Date: 07 June, 2006 Abstract This thesis is an attempt to investigate how the use of promotional activities can help to develop the tourism
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New Orleans New Orleans (viết tắt NOLA; dân ở đấy dịch là Ngọc Lân; cũng được đọc như "Níu Liên") là thành phố lớn nhất trong tiểu bang Louisiana, Hoa Kỳ. Thành phố này nằm thuộc miền đông nam Louisiana, giữa bờ sông Mississippi và hồ Pontchartrain, khoảng 100 dặm ngược dòng sông từ vịnh Mexico ở 30,07° vĩ độ bắc, 89,93° kinh độ tây. Về mặt luật pháp và hành chính thì thành phố New Orleans với Quận Orleans là một. Thành phố này được đặt tên theo Philippe II, Công tước Orléans, công tước nhiếp chính
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