RESEARCH PAPER 99/14 11 FEBRUARY 1999 The Asian Economic Crisis This paper considers the economic crisis that began in the financial markets of South East Asia in 1997 and the consequences for the economies of the region and the rest of the world. The paper provides a chronology of and explores the factors that led to the crisis. An overview is given of the policy measures that the international financial institutions (IFIs), such as the IMF, have taken to deal with the crisis. Some of the
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launched in 1937. Since then, it has consistently been one of the best selling chocolate bars on the market and has acquired an instantly recognizable brand name and identity. In 1997, British sales of Kit Kat amounted to some £227 million, which made it easily the most popular confectionery product on the market. Forty four Kit Kats are consumed every second in the UK! The UK confectionery market is worth over £5 billion per annum and is highly competitive. It continues to be dominated by large,
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achieve this outcome a competitive marketing strategy must be formed to ensure that this goal can be fulfilled in the near future. In order to create a competitive marketing strategy one must look at all the aspects that make up a market starting with the analysis of the market that Baxter Bakeries want to enter. In this analysis we will look at everything that could influence or create challenges for James and his team, including the buyer behaviour, microenvironment, and the macroenvironment. The purpose
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Relationship Marketing RELATIONSHIP MARKETING Theory and Practice edited by Francis Buttle Manchester Business School .M.. raul Chapman rublishin3 Ltd p·C·p Selection and editorial material Copyright © 1996, F. Buttle All other material © as credited. All rights reserved Paul Chapman Publishing Ltd A SAGE Publications Company 6 Bonhill Street London EC2A 4PU Apart from any fair dealing for the purposes of research or private study, or criticism or review, as permitted under
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engineering design research, historical reviews of ways that the terms ‘design’ and ‘design process’ have been used in the literature of engineering design research and design research in the period 1962–1995, clarification of the role of disciplinary structure in the development of coherent design theories, the development of conceptual tools and
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Distribution Logistics Using SERVQUAL and AHP: A Case Study in a Pharmaceutical Wholesaler in Turkey by Harika KARPUZCU 2006 A Dissertation presented in part consideration for the degree of “MSc Operations Management” Contents List of Tables.............................................................................................................................iii List of Figures ......................................................................................................
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in their domestic business. In addition, Disney’s biggest challenge in creating theme parks and resorts abroad is their inability to tailor the attractions to the local market while maintaining Disney’s brand image. In the past, international theme park implementations, Disney had failed to adapt their strategies to the local market. Therefore, Disney’s weaknesses can also be also grouped in three categories: 1) declining segments, 2) difficulty adapting to other cultures, and 3) weak managerial skills
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W Y N N RESORT make their lives' fortune in "Sin City"; Steve Wynn is one of the lucky few who has. He went from humble beginnings in a family-run bingo parlor in Maryland to Chief Executive Officer (CEO) and Chairman of Wynn Resorts, Ltd. premium-destination world-class casinos and resorts. Seen by many in the entertainment industry as a visionary, Steve Wynn has revolutionized the city of Las Vegas one casino at a time.1 He started with small stakes in the Frontier Hotel in 1967 as a newcomer
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report will discuss UNIQLO’s history, its business structure and the characteristics of the Japanese and Hong Kong retail industry. In addition, this report will also analyze the company’s Strengths, Weaknesses as well as the Opportunities and Threats that it deals with. Lastly, this report will discuss UNIQLO’s growth strategies and its plans to achieve its goal of becoming a global brand that transcends cultural boundaries. TABLE OF CONTENTS Page Number Executive Summar
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many manufacturing companies have taken the strategic decision to move to higher quality or specification products, which command a price premium in the market, with a hopeful corresponding impact on margins. The UK Textiles Industry is no exception to this trend and many companies that were unable to diversify, or had niche markets that proved unsustainable, have been taken over or ceased trading with the loss of many job opportunities. The Textiles Industry is important
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