| | | Contents In-Text Citations: The Basics 1 APA Citation Basics 1 In-Text Citation Capitalization, Quotes, and Italics/Underlining 1 Short Quotations 1 Long Quotations 2 Summary or Paraphrase 2 In-Text Citations: Author/Authors 2 Citing an Author or Authors 3 Citing Indirect Sources 4 Electronic Sources 4 Reference
Words: 6671 - Pages: 27
useful to people working in media, marketing and communications. Here are some 300 case studies that can help you get started. 300 Case Studies of Social Media Marketing – An e-guide by Roderick Low of Expeditus Media No. ● 1-2-3.tv Corporate Blog: http://blog.1-2-3.tv/ Social networks: Facebook Page YouTube Channel: 123TV Microblogging: 123TV Flickr Foto-Stream: 123TV 3 Italia Social networks: Facebook
Words: 4518 - Pages: 19
Judgment Calls: Twelve Stories of Big Decisions and the Teams That Got Them Right By Thomas H. Davenport and Brook Manville Buy the book: Amazon Barnes & Noble HBR.org Harvard Business Review Press Boston, Massachusetts Compliments of ISBN-13: 978-1-4221-8965-8 8961BC Copyright 2012 Harvard Business School Publishing Corporation All rights reserved Printed in the United States of America This chapter was originally published as chapter 5 of Judgment Calls: Twelve Stories of Big Decisions
Words: 4835 - Pages: 20
Scenario #1 – Ellen started a blog to protest the CEO’s bonus, noting that no one below the director has gotten a raise in two (2) years and portraying her bosses as “know-nothings” and “out-of-touch”. The National Labor Relations Board has issued reports, the first in August 2001 and the second in January 2012, in regards to whether or not an employee can be disciplined for social media messages. In these reports they list various situations where employee utilized Facebook as a forum to voice
Words: 1234 - Pages: 5
accepted accounting standards. Since the formation of the International Accounting Standards Board (IASB) in 2001, SEC leaders have repeatedly indicated that the logical choice for globally accepted standards is the International Financial Reporting Standards (IFRS) issued by the IASB. However, in line with other large economies, such as Japan, India and China, as of June 2012 the US had not adopted IFRS.1 This paper explores when and how, and indeed if, IFRS will become the basis for the financial
Words: 14732 - Pages: 59
The Field behind the Screen: Using Netnography for Marketing Research in Online Communities Author(s): Robert V. Kozinets Source: Journal of Marketing Research, Vol. 39, No. 1 (Feb., 2002), pp. 61-72 Published by: American Marketing Association Stable URL: http://www.jstor.org/stable/1558584 . Accessed: 30/09/2014 11:21 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/terms.jsp . JSTOR is a
Words: 10429 - Pages: 42
Environmental Scanning By James L. Morrison [Note: This text was originally printed as a chapter in A Primer for new Institutional Researchers and is reprinted here with permission from the Association for Institutional Research. The bibliographical citation is: Morrison, J. L. (1992). Environmental scanning. In M. A. Whitely, J. D. Porter, and R. H. Fenske (Eds.), A primer for new institutional researchers(pp. 86-99). Tallahassee, Florida: The Association for Institutional Research. Issues
Words: 3679 - Pages: 15
a. Explanation on corporate integrity pledge programme Corporate integrity must be defined not only by consistency and alignment between what one does and what one says, but also by relational awareness.( Marvin Brown, March 22, 2006, Corporate Integrity and Organizational Design , www.ssm.my) Corporate integrity is important in creating a strong foundation for Malaysia’s existing and future economic prosperity. The government has put in effort to emphasize the importance of integrity and to reduce
Words: 11184 - Pages: 45
THE ROLE OF THE MEDIA IN DEEPENING DEMOCRACY SHEILA S. CORONEL EXECUTIVE SUMMARY Since the 17th century, the role of the press as Fourth Estate and as a forum for public discussion and debate has been recognized. Today, despite the mass media’s propensity for sleaze, sensationalism and superficiality, the notion of the media as watchdog, as guardian of the public interest, and as a conduit between governors and the governed remains deeply ingrained. The reality, however, is that the media in
Words: 8223 - Pages: 33
organization (501C3), as well as providing a discussion forum for alternative energy companies. The Energy Cooperative is held in high regard by both the general public and people in the field of energy. They have an obligation to protect themselves from anything that could be detrimental to their reputation, or anything perceived as being less than above board. There is a board of directors that meets by conference call once each month. The board members are self employed consultants with no
Words: 3235 - Pages: 13
