Coca-Cola in India Coca-Cola is a brand name known throughout the entire world. It covers 60 percent of the $1.6 billion soft drink market. In 2006–2007, Coca-Cola faced some difficult challenges in the region of Kerala, India. The company was accused of using water that contained pesticides in its bottling plants in Kerala. An environmental group, the Center for Science and Environment (CSE), found 57 bottles of Coke and Pepsi products from 12 Indian states that contained unsafe levels of
Words: 3912 - Pages: 16
proposed solution) - 50 points How might (a) U.S. pharmaceutical companies (b) U.S. consumers benefit from the rise of the Indian pharmaceutical industry? The U.S. pharmaceutical companies have major benefits from India exporting their generic drugs. Getting India to trade with America, has helped with cheaper prices in the pharmaceutical aspect. American pharmaceutical companies are protecting the revenues made and securing the boundaries of a competitive market. Having expansion of Indian
Words: 1029 - Pages: 5
* Acknowledgement I obliged to our deepest gratitude and gratitude to lecturer Kantharow A/L Apparavu for giving me work on this assignment and his support, of this module of Managing the Sustainable Business. Not only that, I would also like to acknowledge APU for me the opportunity so I can work on this module and understand it. * Executive Summary This assignment is about on the sustainability program of Coca Cola Company. These assignments based on the challenges and success stories of
Words: 3098 - Pages: 13
Pharmaceutical Cluster in Andhra Pradesh Microeconomics of Competitiveness Final Project Harvard Business School Helene Herve | Lhakpa Bhuti | Saurabh Agarwal | Sonny Kushwaha | Akbar Causer May 2013 Table of Contents 1 2 Executive Summary ............................................................................................................................ 3 Introduction to India .........................................................................................................
Words: 9670 - Pages: 39
GREEN MARKETING IN INDIA: EMERGINGOPPORTUNITIES AND CHALLENGES Pavan Mishra* & Payal Sharma** th Received: 10 Sept.2010 Revised: 15 th Dec.2010 Accepted: 25th Dec. 2010 Abstract Green marketing is a phenomenon which has developed particular important in the modern market. This concept hasenabled for the re-marketing and packaging of existing products which already adhere to such guidelines. Additionally, the development of green marketing has opened the door of opportunity for companies
Words: 4269 - Pages: 18
Electronic Magic at Alibaba.com Case Summary Traditionally doing business internationally was confined by occasional trade shows which were time consuming and required expensive travel. Large organizations were the only ones able to attend trade shows as they had the means to do so. However, today the internet has changed the way business is conducted with the introduction of e-commerce. E-commerce refers to any form of business or administrative activities or information exchange that is executed
Words: 1751 - Pages: 8
more than 31,000 restaurants in 120 countries serving more than 50 million customers each day. Origin of this US based company can be traced back in 1940 as a barbecue restaurant operated by the Richard and Maurice McDonald . Ray Kroc another business man joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers . McDonald's first filed for a U.S. trademark on the name "McDonald's" on May 4, 1961, with the description "Drive-In Restaurant
Words: 2040 - Pages: 9
| Japanese FDI in the white goods sector in India | | IMI DelhiRohit AgarwalPGDM 2011-1306/01/13 | Contents Ownership Advantage 3 Location Advantage 4 Internalization Advantage 5 Government initiatives/ polices then and now 5 Before 1990: Pre Liberalization Era 5 1991-2000: Post Liberalization Phase-1 6 2000-Onwards: Post Liberalization Phase-2 6 Japanese Investment in India - Past and Present 8 Overseas Development Assistance (ODA) 8 FOREIGN DIRECT INVESTMENT (FDI)
Words: 5141 - Pages: 21
Apollo hospitals Strategic analysis of corporate social responsibility practices Bhupesh Manoharan (0086/49) DESIGNING CORPORATE CITIZENSHIP INITIATIVES ASSIGNMENT 2 Industry overview – Health care Industry in India In India, the health care industry is split into public sector, private sector and a wide network of informal healthcare providers operating together in a large and unregulated network. This irregularity has caused wide disparities in access, especially in the regional and rural
Words: 4691 - Pages: 19
Coke product every four days. Coca-cola spends more money on advertising than Microsoft and Apple combined. 1. DO YOU KNOW? 2. HISTORY OF COCA-COLA 3. ASPECTS OF US CULTURE AND INDIAN CULTURE THAT HAVE BEEN CAUSES OF COKE'S DIFFICULTIES IN INDIA 4. COKE'S RESPONSE TO NEGATIVE PERCEPTIONS AMONG INDIANS OF COKE AND OTHER MNCS 5. WAYS TO OBTAIN MORE OF INDIA'S SOFT DRINK
Words: 3393 - Pages: 14