that does exist is Nintendo, who first applied the Blue Ocean Strategy to create the Nintendo DS handheld game system which was the first portable gaming system to offer dual screen gaming and a touch screen in 2004. In 2006, Nintendo released the Wii, which redefined how video games are played by. The 3DS is Nintendo's third endeavour for its blue ocean strategy. Its first two attempts, the Nintendo DS and Wii, were wildly successful, becoming some of the biggest selling platforms in history. Nintendo
Words: 455 - Pages: 2
Sony Next Generation Portable (NGP) 2011/4/13 BUS 343 EXECUTIVE SUMMARY Recognized as the global leader and responsible for the progress of consumer-based computer entertainment, Sony Computer Entertainment Inc. (SCEI) distributes and markets the PlayStation game console, PS2 computer entertainment system, the PSP handheld entertainment system and the PS3 system. Headquartered in Tokyo, Japan, SCEI is an independent unit of business of Sony Corporation, which was founded in 1946 (Sony
Words: 3409 - Pages: 14
Entertainment System; Nintendo 64; GameCube; Nintendo DS, Nintendo DSi, Wii and Nintendo 3DS had been released and it’s planning on releasing Wii U. The Nintendo DS series, Wii hardware and Nintendo 3DS global sales were 17.5 million units,15.1 million and 3.6 million units in FY2011 also the global sales of Nintendo DS series, Wii software and Nintendo 3DS units were 121 million, 171.3 million and 9.4 million units in FY2011. However the Nintendo DS series units in FY2010 has increase from 114 million
Words: 263 - Pages: 2
The Effects of Technology on the Accounting Profession Robin Bragg ACC/340 July 27, 2015 Professor Samuel Smith The Effects of Technology on the Accounting Profession Once we become accountants, we will know it means that accounting is the language of the business. Through the years with all the changes made in technology for accountants, it has become easier. Technology has improved the bookkeeper’s qualification to clarify the information professionally and successfully
Words: 883 - Pages: 4
The Broadway Café CIS – 500 Abstract The Broadway Café has seen a decrease in all aspects of the business. Outdated business practices are still being used because the previous owner never saw the need to upgrade. New business practices such as the use of technology will be put in place to compete with competition in the area. Due to the fact marketing has never been used at The Broadway Café; different marketing strategies will be implemented so that the business should at least see a turnaround
Words: 2513 - Pages: 11
Based in Kyoto, the company changed its business and has become well-known all over the world for its numerous innovations in interactive entertainment. Nintendo has been manufacturing and selling hardware and software for systems such as Wii, Nintendo DS and Nintendo DSi from the 1980’s. Mario, Donkey Kong, Pokémon, or Zelda for the most famous characters from Nintendo’s video games, still are great classic nowadays and are recognisable by most of people. The corporation is now one of the most popular
Words: 2607 - Pages: 11
Sheila Morrow 4/26/2014 MMGP: Services/Pricing Chapter 13, Services 3. What post-sale services arrangements must or should your firm provide to handle repairs/services? The quality of customer service departments varies greatly. At one extreme are departments that simply transfer customer calls to the appropriate person or department for action with little follow-up. At the other extreme are departments eager to receive customer suggestions, requests and even complaints and handle them
Words: 1224 - Pages: 5
Nintendo's Fall from Grace As one of the biggest gaming giants to exist to this day, Nintendo certainly has a lot of experience in what they do best: creating incredible games for everyone to enjoy. How is it then that Nintendo, with their latest system the Wii U, is failing to capture the market they once had? There hardly seems to be any interest in it, and sales for their console are at an all time low. The gaming industry is an ever-changing economy, and in order to survive, Nintendo is going
Words: 955 - Pages: 4
Blue Ocean Strategy Paper August 20, 2015 MKT/421 Ronald Rouillier The Blue Ocean Strategy is invented by Professors Renee Mauborgne and W. Chan Kim. This strategy proposes companies do better when they search for “uncontested market space” instead of engrossing in traditional competition. It entails how businesses fight for marketspace instead of finding or creating different ways to work in the marketplace that is competitor free. This strategy focuses on generating new distinctive merchandise
Words: 556 - Pages: 3
Blue Ocean Strategy Shovanda Davis MKT/421 July 13, 2015 Nnamdi Osakwe Blue Ocean Strategy Introduction This week we will discuss Blue Ocean Strategy in detail. We will provide a description of blue ocean strategy and its importance. We will also discuss a product or service that might be considered a blue ocean move and why. We will also talk about an alternative red ocean move for the same product or service along with the pros and cons of that strategy. Description of blue ocean
Words: 805 - Pages: 4
