Starbucks for a meal * Prone to image distortion because of the large number of stores * Prone to lawsuits because it is a large company * Must work hard to maintain its place as the largest coffee shop chain * Dunkin Donuts- * Founded in 1950 in Quincy, Massachusetts * Originally focused on doughnuts and other baked goods * Half of business comes from coffee sales * More than 10,000 stores worldwide (6,700 in US) * Often paired
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Tea, despite Starbucks also expanding into selling CDs. Mr Schultz himself has admitted that the brand risked becoming a mere commodity, and needed to better focus on the consumer. Starbucks has further been hit by the likes of McDonald's and Dunkin' Donuts greatly improving the quality of their own coffee, which is generally also cheaper. So while Starbucks' white collar American customers are moving to more exclusive coffee chains, blue collar drinkers are getting their posh coffees cheaper at
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Being the District Manager of Dunkin Doughnuts Jennifer Clifford MGT330: Management for Organizations Instructor: Michael Marticek April 27, 2015 Being the District Manager of Dunkin Doughnuts Introduction For the last two years, I was the manager of a Dunkin Donuts location that has been ranked as the top performing store in the system. Recently, after review my performance over the last two years, they have promoted me to district manager and given me the responsibility of opening another
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Amy Belanger AB299 Unit 4 Assignment 7/23/2014 Factor | | Tim’s Coffee Shoppe | Competitor 1 Dunkin Donuts | Competitor 2 Star Bucks | | | Score | Comments | Score | Comments | Score | Comments | Quality | | 1 | | 3 | | 3 | | Location | | 2 | | 1 | | 3 | | Brand Recognition | | 3 | | 2 | | 3 | | Profitability | | 2 | | 3 | | 2 | | Product | | 1 | | 2 | | 3 | | Staff | | 1 | | 3 | | 2 | | Total | | 10 | | 14 | | 16 | | As you can see
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case teaching note | 14 Krispy Kreme Doughnuts, Inc. Overview With 181 Krispy Kreme stores in 28 states, Krispy Kreme Doughnuts in 2001 was rapidly building something of a cult following for its light, warm, melt-in-your-mouth doughnuts. Sales were on an impressive climb, exceeding 3.5 million doughnuts a day. The company’s business model called for 20 percent annual revenue growth, mid-single digit comparable store sales growth, and 25 percent annual growth in earnings per share.
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case teaching note | 14 Krispy Kreme Doughnuts, Inc. Overview With 181 Krispy Kreme stores in 28 states, Krispy Kreme Doughnuts in 2001 was rapidly building something of a cult following for its light, warm, melt-in-your-mouth doughnuts. Sales were on an impressive climb, exceeding 3.5 million doughnuts a day. The company’s business model called for 20 percent annual revenue growth, mid-single digit comparable store sales growth, and 25 percent annual growth in earnings per share. Krispy Kreme had
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Krispy Kreme Doughnuts Going Global? The American doughnut was born in 1847, so the lore goes, when a Maine seaman urged his mother to shove a fork through the center of her "fried cakes." That solved the problem of the cakes' soggy middle and created the doughnut's trademark hole. Today, perhaps the most celebrated of the sweet treats are those fried up by Krispy Kreme Doughnuts Inc., whose hot "original glazed" doughnuts have earned a cult-like following. With virtually no advertising, but
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Krispy Kreme Doughnuts Going Global? The American doughnut was born in 1847, so the lore goes, when a Maine seaman urged his mother to shove a fork through the center of her "fried cakes." That solved the problem of the cakes' soggy middle and created the doughnut's trademark hole. Today, perhaps the most celebrated of the sweet treats are those fried up by Krispy Kreme Doughnuts Inc., whose hot "original glazed" doughnuts have earned a cult-like following. With virtually no advertising,
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Starbucks is clearly ahead of its competitors in terms of size of operations and profitability. In the US, its main competitors are small-scale specialty coffee chains like Caribou Coffee, other independent specialty coffee shops and donut and bagel chains like Dunkin Donuts. From Exhibit 6 of Starbucks case document we can observe that despite of the fact that there are many specialty coffee shops on the raising, Starbucks still holds a leading edge. Context: Starbucks was
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sign that says “the taste test was close but, the price is not” It is a picture of a Dunkin Donut’s coffee and a Cumberland Farms coffee sitting side by side. They have comments on their front page about what other customers have said about the difference between their coffee and dunkin donuts coffee. People cannot believe that they taste almost the same but are paying for a more expensive coffee at Dunkin Donuts. Some of the comments were “really??? That is a shocker and that is kind of any eye
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