LONDON SCHOOL OF COMMERCE Information Systems Technology BA (Hons) Semester 2 – Re-Submission 20th of August 2010 Rafael Garcia 0770PRPR0209 Lecturer: Carolina Gomez BA – IST – Information Systems Technology LSC June 10 – September 10 Contents Page 1. Introduction ------------------------------------------------------------------------- 3 2. Business Planning ----------------------------------------------------------------- 4 3. NocturneBooze ----------------------------------------------------------------
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efforts to promote the perception of the reliability and security of e-commerce. Comprising of its future plans in logistics improvement, expansion into developing nations, integration with social networks, venture into mobile commerce, and also, industries beyond, the report then ends with suggestions for future possibilities that the Group could explore. Outline of Alibaba Group Set in a fast moving, highly pragmatic e-commerce sector, Alibaba Group has never been shy of its ambition which comprises
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Amazon.Com E-Business Model Introduction “E-business or Electronic business involves the extensive use of computers, communication technology, networking technology and computerized data to perform business processes. E-business can assist a company in improving their business processes through improved customer service, increased sales, product and company promotion, and modern branding. Question -1 Discuss the pros and cons of Amazon’s growth and diversification of business and specialization
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its global presence by allowing international customers to purchase American made products The Benefits of having an online store as a growth strategy for the current retail store are numerous. Some of the few of the benefits associated with an E-commerce site are shown below * The online store will allow Sage Hardware to target various customers not just locally but also internationally which will eventually increase revenue for Sage Hardware. * Since the online store will be open for business
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E-Commerce Business Plan Owners/Authors: Joseph MacQuarrie & Jamie Ramsey Table of Contents I. Executive Summary 1. Business Owner(s) & Product/Service 2. Mission Statement II. Company Description / Structure III. Market Analysis 1. Competitive Analysis 2. Demographics & Target Market 3. Entry Barriers IV. Marketing Strategy V. Management & Operations Plan VI. Financial Plan
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Electronic Commerce (3 Credits) Course Aims/Description: How the Internet can be used to conduct business. Topics covered include: Internet hardware and software, tools and technologies for creating a Web site, characteristics of successful Web sites, new technologies, the future of the Internet, Web communication strategies, security issues, legal and ethical issues, Internet information services, data mining, global E-commerce. Case studies of successful E-commerce businesses will
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telephone number and the Internet for direct sales to consumers. A decade ago, 1-800-Flowers was a business waiting eagerly for the Internet to take off. Today, the company has an e-commerce platform that can grow along with its business. For the delivery of smiles, 1-800-FLOWERS implemented more scalable, centralized e-commerce platform to support its rapid business growth. Also the company fills its orders in two ways: through a network of florists and through drop shipments. It established a florist-to-florist
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As consumers, we appreciate convenience, competitive pricing, and instant gratification when it comes to shopping. Target Corporation is a general merchandise retailer that has done a good job giving consumers what they want via their retail stores. They began as a traditional brick-and-mortar store and quickly expanded, adding stores across the country along with a strong internet presence to support their stores. Their largest competitors are both internet and brick-and-mortar stores, which
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Advantages of E-Commerce Paper The gold rush of the e-commerce age is definitely bustling. The internet has provided a great source for companies to use state of the art technology efforts to gain large amounts of revenue while cutting overhead cost tremendously. Advantage in Marketing E-Commerce E-commerce is getting larger every day. It allows people to carryout business without barriers of time or distance. The next advantage is the direct cost of sale option. With this option it allows little
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MCQ’S Chapter 1: Defining Marketing for the 21st Century 1. Good marketing is no accident, but a result of careful planning and ________. a. execution b. selling c. strategies d. tactics e. research Answer: a Page: 4 Level of difficulty: Medium 2. Marketing is both an “art” and a “science”—there is constant tension between the formulated side of marketing and the ________ side. a. creative b. selling c. management d. forecasting e. behavior Answer: a Page: 4 Level of difficulty:
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