Jess Garner is one of the hottest newcomers to grace the fashion world, and his sustainable plant-dyed red-carpet gowns has crowned Garner as a must-watch pioneer in eco-fashion... This thirty-six year old designer has become a fashion legend in a short period of time. After a brief, but successful stint as creative director for the production company, Stiletto Entertainment, Garner returned to his hometown to kick-start his designing career with Driven Clothing. Although the medium provided an
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TITLE:-Re-Fashioning the future eco-friendly apparel OBJECTIVE:-To study the factors influencing consumer buying behaviour towards eco-friendly apparels. Organic clothing refers to apparel made of organic cotton grown without chemical pesticide or fertilizers. Organic clothes not only help in reducing the environmental pollution, but are softer on the skin and hypoallergenic. Organic cotton is anti-fungal, anti allergic and antiodor. Bamboo fiber has anti odor properties. “Even if you
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Vu, V. (2013) Promoting the Implementation of Corporate Social Responsibility (CSR) Standards to Ensure Sustainable Development of Textile Enterprises in Vietnam http://www.ietecconference.com/ietec13/conferenceproceedings2013/papers/Wendesday/WP3/WP3.5_submission_117.pdf Implementing corporate social responsibility (CSR) is one of the requirements that enterprises need to observe to ensure green growth towards sustainable development. Corporate social responsibility (CSR)
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Article Sustainable Fashion Supply Chain: Lessons from H&M Bin Shen Glorious Sun School of Business and Management, Donghua University, Shanghai 200051, China; E-Mail: binshen@dhu.edu.cn; Tel./Fax: +86-216-237-3621 Received: 15 July 2014; in revised form: 15 August 2014 / Accepted: 19 August 2014 / Published: 11 September 2014 Abstract: Sustainability is significantly important for fashion business due to consumers’ increasing awareness of environment. When a fashion company aims to promote
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Research On Fashion & Sustainability Submitted by Ishita Bhatia Under the supervision of Jagriti Mishra Submitted to Department of Fashion Management Studies (FMS) National Institute of Fashion Technology (NIFT) (Ministry of Textiles, Govt. of India) GH-0 Road, Behind Infocity Gandhinagar 382007. Gujarat http://www.nift.ac.in December, 2013 Fashion & Sustainability BackGround Myth: Sustainable Fashion is just wearing natural, organic or green fashion. Truth: Sustainable
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“Marketing the Eco-Shack” Table of Contents Cover Page 1 Table of Contents 2 1. Eco-Shack Concept/Executive Summary 3 i. Aims and Objectives 4 ii. Project Aim 4 iii. Objectives 4 iv. Background 5 v. Project Rationale 6 2. Issues Identification 6 i. Solution 7 3. Analysis 7 1. Market Segmentation 7 2. Business Segment 8 a. Income Segmentation 8 b. Brand Concentration 8 3. Pricing Strategies 9 4. Recommendations 9 i. Urban Eco-shack vs. Standard Eco-shack 10
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Executive Summary FJ Benjamin is a Singapore based fashion and lifestyle company. The company distributes major clothing brands and accessories, and is one of the leading fashion distributors in Singapore. Their success is derived from their ability to secure distribution rights from major brands. FJ Benjamin introduced it very own house label, Raoul, in 2002. Raoul was created to increase the company‟s portfolio as well as to diversify away from distribution risk. Raoul contributes a large percentage
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Sustainable Design Case Study on Fashion designer, Stella McCartney. • Stella McCartney would always touch on an element of a sustainable or eco collection in everything she did. • In her lingerie collection, she had a part of the collection that was organic, or with her Adidas collaboration again there were organic materials or recycled materials in the bags or shoes, and every part of her design at some stage comes into contact with that. • She wanted to isolate the collection and in itself
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International Firms in Fashion Retailing Recent Global Trends in the Structure of Industry and the Current Issues Facing Leading International Firms in Fashion Retailing SUMMARY The fashion industry appears to be very dynamic with constant changes in customer attitudes altering the strategies of international firms and thus the structures of industry. The increase in customers concerned with environmentally issues has been mirrored as stores offer increasing ranges of eco-friendly products
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socially conscious fashion to the masses. Currently selling online and through partnerships with a handful of local boutiques in LA, the company is projecting to sell upwards of $400,000 in year 1 and reaching $750,000 in 3 years. Plans for expansion include setting up distribution and manufacturing relationships in New York, another fashion centric goldmine where the company aims to gain greater market penetration. With an emphasis on environmentally responsible fashion, I’ll Be Denim will
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