NANYANG BUSINESS SCHOOL AB311 STRATEGIC MANAGEMENT GROUP STRATEGIC REPORT ON APPLE INC. SEMINAR GROUP 2 TEAM GENIE Instructor: A/P LAI SI TSUI-AUCH Word Count: 5,999 Done by: CHAN ZHE YING GOH CHUWEN LEE KOK CHONG TEO KOK MIN JOHN 1 Table of Contents I. EXECUTIVE SUMMARY ............................................................................................................... 3 II. MAIN REPORT....................................................................................
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PROJECT COORDINATOR _________________________ _______________________ SHETTIMA MUSTAPHA DATE HEAD OF DEPARTMENT DEDICATION We whole-heartedly dedicate this research study to God Almighty for His guidance, protection, care and infinite mercy that He bestrode upon us throughout the period of our study, who is the sources of wisdom and knowledge. ACKNOWLEDGEMENT We whole-heartedly thank God Almighty for the opportunity He has granted to us to complete this piece of work successfully
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Marketing Tactics 22 5.1 Promotion 22 5.1.1 Events 23 5.1.2 Service availability in F&B outlets 24 5.1.3 Student Package 25 5.2 Place 27 5.3 Advertising 27 5.3.1 Television 28 5.3.2 Magazines/Newspapers 29 6.0Budgeting 30 6.1 Newspaper Advertising 30 6.2 Television Advertising 30 6.4 Promotion of Service Availability in F&B outlets 31 6.5 Student Package Promotion 32 6.6 Place Promotion 32 7.0 Implementation 33 8.0 Evaluation & control 36 9.0 Contingency
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Table of Contents Company and Background....................................................................................................................................4 Rationale..................................................................................................................................................................4 Target Audience.......................................................................................................................................
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The Academy of Economic Studies Marketing strategy of Aura Scarlat Elena Nichifor Ioana Carmen Mechis Ioana Petric Magda Ungureanu TABEL OF CONTENT Introduction …………………………………………………………………..…………….….… 3 1. Situation analysis ………………………………………………………….…………….……4 2.1. Industry analysis …………………………………………….……………….4 2.2. Sales analysis . …………………………………………….…………………5 2.3. Competition analysis ………………………………………………………...6 2.4. SWAT analysis ………………………………………………………............7
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THE EFFECT OF PLAYING ONLINE GAMES ON PRODUCTIVITY LEVELS An Interactive Qualifying Project Report Submitted to the Faculty Of the WORCESTER POLYTECHNIC INSTITUTE In partial fulfillment of the requirements for the Degree of Bachelor of Science by Michael Anastasia AND Jeremiah Chaplin Date: May 5, 2005 Professor Mark Claypool, Advisor Abstract Playing computer games at work is often discouraged, even though there is evidence that work breaks increases productivity and that computer games can
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CHAPTER 1 THE PROBLEM AND ITS SCOPE INTRODUCTION Rationale of the Study Acquiring information is quasi difficult. Specifically, information that was secluded from general views. To puzzle out this problem, technology becomes an absolute must. In fact it can be used effectively in daily lives. The most essential contribution of technology to society is making the lives of people much easier and helping them achieve more what was previously impossible. The discovery of computers was the
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chapter 2 strategic planning In Contemporary Marketing Chapter Overview Today’s marketers face strategic questions every day. Planning strategy is a critical part of their jobs. The marketplace changes continually in response to changes in consumer tastes and expectations, technological developments, competitors’ actions, economic trends, and political and legal events, as well as product innovations and pressures from suppliers and distributors. Although the causes of these changes
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CHEATING Definition Cheating is defined as the intentional act of breaking the rules, or attempting to achieve personal gain through fraud or deceit.16 To cheat is to deprive of something valuable by the use ofdeceit or fraud, to influence or lead by deceit, trick, or artifice, to practice fraud or trickery, to violate rules dishonestly, or to be sexually unfaithful.11 A cheater (sometimes called acheat) gets something by dishonesty or deception; or by depriving one of his or her rights and usually
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A meta-analysis of procrastination’s possible causes and effects, based on 691 correlations, reveals that neuroticism, rebelliousness, and sensation seeking show only a weak connection. Strong and consistent predictors of procrastination were task aversiveness, task delay, selfefficacy, and impulsiveness, as well as conscientiousness and its facets of self-control, distractibility, organization, and achievement motivation. These effects prove consistent with temporal motivation theory, an integrative
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