MTV Networks: The Arabian Challenge 1. Question 1 Experts felt that one of the biggest challenges faced by MTV while launching MTV Arabia was the prevalent culture in the Arab world. Discuss the Arab culture. How is it expected to pose a challenge to MTV? First of all, it is impossible to talk about groups of people without generalizing. At this point it must be emphasized that there is not just “one” Arab culture or society. The Arab world is full of rich and diverse communities, groups
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Advertising Executive Summary Islam is one of the most widely practiced religions in the world and can be found in many different regions throughout the globe. With such a large, widespread following these populations cannot be avoided by marketers. Firms selling product globally, especially in Muslim-majority countries, need to be aware of the norms and regulations in these nations and adapt their advertisements accordingly. This can pose a real challenge, even for large multinationals,
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Rogelio Rodriguez I interviewed someone who is part of a Middle Eastern culture. She gave me a lot of valuable information about the culture and some of her beliefs. Although she was born in the United States, she practices a different culture. Since I am from a different culture than she is, I Middle Eastern culture The countries of the Middle East have some but not all things in common, including a strong belief in Islam and religion is a very strong pillar of this society. The Arabic
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Case 4: MTV Networks The Arabian Challenge Since MTV penetrated the Arabian culture, they encountered many challenges. Being an American company, they have much different norms and rules than the Arabic countries do. For that manner, they knew that they had to change and adapt to the Arabic culture. The Arabic culture is very conservative and they do not like for women to show much skin. Arab countries are also very religious and give a lot of importance to their Islamic laws. With all of these
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Ahmed Abdelmoez Ahmed Soliman Mataria, Cairo, Egypt Phone: 02- 22528253 Mobile: 01112368880 Ahmed.abdelmoez@gmail.com Ahmed_abdelmoez@yahoo.com Ahmed_abdelmoez@msn.com Objective: Seeking apposition in the field of accounting application Job description: Work on all kinds of accounting books, debtors and creditors, and the Fund, and the American Journal, and ledgers, trial balance, and adjustments inventory, and the income statement, balance sheet, as well as accounting software, and the ability
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Theresa Gbekia Mr. Riemers World history 20/October/ 2013 The kingdom of Aksum lasted for about eight, hundred years. The kingdom's unremitted location allowed easy access to areas across the red sea, into the Indian Ocean and beyond. This remarkable kingdom was one of the first civilizations in the continent of Africa. Although Aksum had influential customs regardless the kingdom was found off of its indigenous African heritage, having created their mixed ethnicities/customs, a writing system
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Through hard work and determination Egypt was able to overcome obstacles and rose to the top as one of the most advanced civilizations of its time. Become technologically advanced and the growth in their agriculture found from the deserts, Egypt is a force to be reckoned with. Starting with some basic background history, in the mid 1990 it was estimated that Egypt’s population was made up of 52.5 million people. The area size of Egypt is 386,700 square miles which is 1.001 million km² long.
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Brief Background of Thailand’s Political Unrest The 2013-2014 Thai political crisis was a period of political instability in Thailand. Anti-government protests first took place to remove former prime minister Thaksin Shinawatra who locals viewed as highly corrupted and damaging to Thailand’s democracy. From November 2013 to May 2014, demonstrators obstructed the traffic and destroyed infrastructures to call for the resignation of Yingluck Shinawatra and her government. On 8 December 2013, all
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Chapter Five: An Overview of Ethiopian Economy 5.1 General Background The Ethiopian economy has undergone two major shifts in policies during the last three decades. The first shift occurred in 1975 when the imperial government was overthrown by a group of military forces known as ‘’Derge’’. The Derge replaced the non-interventionist policies of the imperial era with centralized regime that discouraged market economy and private ownership. The regime nationalized land, medium and large size enterprises
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Comparison on economic performance of Egypt and USA History/Background Egypt is the 29th biggest country in the world, covering a total area of 1,002,450 sq. km. It is a country in the Middle East which linked with the northeast Africa, on the Mediterranean Sea, at a crossroad between Africa, Asia and Europe. It is bordered to the east by the Red Sea, Palestine and Israel to the north-east, Libya to the west, and Sudan to the south. The country is divided into 4 main geological areas which is
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