Entertainment

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    Celebrity Endorsement

    Endorsement -one of the strategy to promote a product or services by using his/her fame -organizations use celebrities to drive up sales and have a positive impact on profits -uses Kpop group (BigBang) - Familiarity: South Korean boyband formed by YG Entertainment (big fan base- girls & guys) – well-known boyband in the world. - Image: very popular as the Kpop craze is ongoing right now. They even have their own solo concert performance (most recent in Malaysia 7th Feb - Taeyang) - Match with product:

    Words: 256 - Pages: 2

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    Kava Paper

    Decisions in Paradise Paper Outline Since 1923, The Walt Disney Company has been providing quality entertainment for every member of the family, across America and around the world. They have established themselves as the leader in the animation industry and have become the largest media conglomerate in the world. Currently located in 9 different countries, Disney is always looking for additional opportunities to expand their franchise and establish a greater presence in the world. With

    Words: 836 - Pages: 4

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    Cineplex

    to use the size of his chain to obtain added clout with film studious and distributors. Drabinsky had no plans to slow his companies’ rapid pace of expansion and he extended Cineplex Odeon’s production activities through other branches of the entertainment industry. His unrelenting drive for growth placed tremendous pressure on the company’s finances. As doubt grew about the financial health of Cineplex Odeon, Drabinsky reputation as a brilliant strategist was gradually subject to increased scrutiny

    Words: 1059 - Pages: 5

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    Wow Addiction

    terminology used by many gamers to signify new players, or players who don’t know how to play well. The last part of setting yourself up for the technical part of the addiction is to set up a monthly subscription with the software company Blizzard Entertainment. It usually runs about $15.00 a month, with longer term subscriptions being less. This is also done through their main website. Once you’ve got all the hardware and software installed, you are ready for the fun. The first task is a somewhat difficult

    Words: 975 - Pages: 4

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    Jungkook

    Cheska Jane G. Arriola Ms. Benetha Huera English 2 20 February 2013 Korean Pop invasion in the Philippines: a Threat to OPM? I. Introduction For the past few years, there has been a distinctive foreign genre that catches the attention of Filipino music lovers. Thousands of Filipinos especially teenagers go crazy over the so what called “K-pop” music. K-pop is an abbreviation for the term Korean pop which is continuously making a buzz not only in the Philippines but also in other parts of the world

    Words: 3092 - Pages: 13

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    Once

    in the morning? I can barely reach up and write in my diary, which is why I will just type it in my phone starting this day. Kekekeke - Okay, let us go back to the introductions... Dear S4 today is the 7th day after passing as a trainee at SM Entertainment. i must admit, it was a hell out of a competition out there. Everyone was just so competitive and amazing, to the point that I almost lose hope on passing the auditions. Then, after that fateful day of my casting, a quick reply was sent to my email

    Words: 425 - Pages: 2

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    Utc and Disney

    UTV Software Communications Ltd (UTV), one of the most important integrated global media and entertainment companies in India, has seen recent rapid expansion, both in existing home business and into new offshore operations. The CEO Ronnie Screwvala was driving the company on a double track: On one hand he had started three verticals in India in order to diversify the offer and take advantage from the high-growth sectors opportunities; On the other hand he wanted to expand worldwide the business

    Words: 1169 - Pages: 5

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    Documentation Tactics

    Getting Started Important note: The Burning Crusade is an expansion set to World of Warcraft. You must already have a properly installed copy of World of Warcraft in order to install and play this expansion. Installing the Game (PC) TM Welcome Back to the World of Warcraft! System Requirements: OS: Windows 2000 (Service Pack 4); Windows XP (Service Pack 2). Processor: Intel Pentium 3 800MHz, or AMD Duron 800MHz. Memory: 512 MB RAM, 1 GB RAM is recommended. Video: Minimum: 32 MB 3D

    Words: 7288 - Pages: 30

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    Analysis of Ethnocentrism Avatar

    Analysis of Ethnocentrism in Avatar In the film Avatar, Jake Sully, a human, mentally controls a body that contains cells of the Na’vi natives from the planet, Pandora, and he attempts to learn the culture of the Na’vi. In a long run, the effect of being exposed to enthnocentrism, primitivism, romanticism and exoticism, could have changed Jakes’s decision from helping the humans to helping and living with the Na’vi. The aim of this essay is to explore enthinocentrism and its three areas: the primitive

    Words: 673 - Pages: 3

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    Adm 1370 Case

    ADM1370 – Case Study #1, Winter 2012 Harrah's-Gambling Big on Technology The large investment made by Harrah's Entertainment Inc. in its information technology strategy has been tremendously successful. The results of Harrah's investment include:        10-percent annual increase in customer visits. 33-percent increase in gross market revenue. Yearly profits of over $239 million. Highest three-year ROI (return on investment) in the industry. A network that links over 42,000 gaming machines

    Words: 1160 - Pages: 5

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