Essentials Of Healthcare Marketing

Page 19 of 50 - About 500 Essays
  • Premium Essay

    Financial Management Simulation

    What cost cutting options were chosen? Explain why those were chosen. The cost cutting options chosen were reducing Agency staff and changing the skill mix. Reducing the agency staff will reduce cost, and save on premiums paid directly to contracted agencies. The cost for contracted staff is nearly double of the employees. Changing the Skill mix was also recommended by hiring unlicensed personnel such as nursing assistants and patient care technicians. Training time for unlicensed personnel

    Words: 1342 - Pages: 6

  • Premium Essay

    Tyrew.Com

    INTROCUCTION Cashing in on the increasing demand for quality healthcare, Kolkata-based BP Poddar Group having interests in real estate, textiles, mining, technical education and media is setting up a 200-bed mutlispeciality hospital in the southern part of the city. To be set up at a cost of Rs 50 crores, the hospital will be completed in three phases. The first phase is likely to become operational without the oncology department within the next couple of months. Said Debashish Poddar, managing

    Words: 5447 - Pages: 22

  • Free Essay

    Benchmarking and Milestones

    Quality Improvement Report Cynthia Leonard, BSN, RN HCS/588 June 4, 2012 Darlene M. Cantu, RNC-NIC, C-EFM, MSN Quality Improvement report Quality measures and quality improvements are the focus of most health care organization today. Quality has many meanings and consumers, health care organization, regulatory agencies, and professionals have different view of the meaning of quality. Quality has advanced from the ability to give good care to the need to ensure that patient’s expectations

    Words: 1329 - Pages: 6

  • Premium Essay

    The Economic Impact on the Fast Food Industry

    ABSTRACT Marketing can impact the economy in one or two ways. First, marketing has the potential to increase the demand for a good or service. Effective marketing campaigns entice people to want/buy a specific good or service. The market demand curve is comprised of individual demand curves for a good. General theory states that consumers will buy less of a product as the price increases. However, marketing can cause the demand for the good or service to become

    Words: 3662 - Pages: 15

  • Free Essay

    Nano Medics and Research Corporations

    ELECTRONIC ASSIGNMENT COVERSHEET | | Student Number | 31734555, 32438733, 32574117, 32442578 | Surname | Basu, Adeoye, Jallo, Abdulsalam Idris | Given name | Rukmini, Adesola, Ramatu, Mustapha | Email | Rukmini.Basu@murdochdubai.ac.ae | | | Unit Code | BUS378 | Unit name | Knowledge Management and Organizational Learning | Enrolment mode | Internal / external | Date | 23/02/2015 | Assignment number | 1 | Assignment name | Summary Document | Tutor | Anca Bocanet |

    Words: 3263 - Pages: 14

  • Free Essay

    Osim Market Segmentation Analysis

    2.2 Osim Market Segmentation Market segmentation is the process of dividing a broad target market into subsets of consumers who have common needs so as to design and implement strategies to target their needs. The general target group for Osim is mid to high-end customers. This is so as they are less vulnerable to recessions and demands will become more resilient to cyclic demand patterns exhibited in typical consumer companies. This also allows them to actually charge a premium to consumers

    Words: 1975 - Pages: 8

  • Premium Essay

    Case Study: Rivera Medical Center

    HAS 534 Case Study Riviera Medical Center Through the 1980’ and 1990’ Riviera Medical Center (RMC) become technological leader in the region. RMC had top of the line Cardiac, and Women and Children’s center. The whole workforce was highly trained. RMC was also at his top financial era. At that moment they had only one competitor in their region-Northern Valley Medial Center (NVMC). NVMC new approach was focusing on building base model medical group practice as groundwork to expand referral

    Words: 1889 - Pages: 8

  • Free Essay

    Marketing Veterinary

    Marketing Plan – Part A Pawsitive Canine Clinic (PCC), a veterinary service that will be established in the suburb of West End will focus on providing excellent dog care. While there are many such services available for pets around Brisbane, specialized medical care for dogs alone are rare. By niching in dogs only, PCC’s knowledge and methods of treatment will be of the highest competence in providing the best healthcare for dogs, in accordance with the Australian Pet Care Association. PCC aims

    Words: 1133 - Pages: 5

  • Premium Essay

    Disadvantages of Software Patents

    Disadvantages of software Patents 1. Furthering Monopoly Software patents let companies such as Oracle buy up patents on technology created by others and then launch lawsuit after lawsuit as a way to generate revenue. This is what it means to be a "patent troll," and it's of course motivated by the huge sums that have been awarded by the courts in the past. It also puts the advantage squarely in the hands of the industry's monoliths, which are the ones with deep enough pockets to acquire and assert

    Words: 1547 - Pages: 7

  • Free Essay

    Services Encounter

    referencing 2. Length 8-15 pages (including references and appendices) 3. Font type: Times New Roman 4. Line Spacing =1 5. Margins =1 inch all four sides 6. Font Size=12 7. Pages= Top Centre Individual Assignment (Service Journal Entry Form) Use marketing of services concepts already learned in class to share your personal service encounter experiences. SERVICE JOURNAL ENTRY FORM Service Encounter Diary No__________ Your Name: ___________________________ Type of Service (Industry) ________________

    Words: 522 - Pages: 3

Page   1 16 17 18 19 20 21 22 23 50