One of the most frequently asked questions at this site - and probably for all those individuals and organisations dealing with CSR issues is the obvious - just what does 'Corporate Social Responsibility' mean anyway? Is it a stalking horse for an anti-corporate agenda? Something which, like original sin, you can never escape? Or what? Different organisations have framed different definitions - although there is considerable common ground between them. My own definition is that CSR is about how companies
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Jr. Southern Connecticut State University ABSTRACT Product placement is the purposeful incorporation of commercial content into noncommercial settings, that is, a product plug generated via the fusion of advertising and entertainment. While product placement is riskier than conventional advertising, it is becoming a common practice to place products and brands into mainstream media including films, broadcast and cable television programs, computer and video games, blogs, music videos/DVDs, magazines
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MANAGING ETHICS There is no absolute rule of what is ethical and what is not. This is because Ethical businesses as other ethical issues are a matter of individual and collective judgments. Ethics in work and business are both a reflection of and influenced by ethical aspects of life and the wider world. In most cases, the industry / profession determines organizational ethics. When we talk about legality, unlawful acts are not always unethical while ethical acts are not always lawful. Lawful
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| | Civil law is | | | the branch of law dealing with the definition and enforcement of all private or public rights. | | | In studying the legal environment of business, Professor Dooley's students also review ethics in a business context. Ethics includes the study of what constitutes | fair or just behavior. | | Any decision by the management of Fast-Food Franchise Corporation may significantly affect its | | | operators, owners, suppliers, the
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Environmental Factors The intent of this paper is to examine the environmental factors that affect global and domestic marketing decisions at PepsiCo and any company that operates in both domestic and global environments. Environmental factors such as economic interdependence, demographics, infrastructure, cultural conflicts, technology, social responsibility, political systems, and laws, such as The Foreign Corrupt Practices Act influence marketing strategy. The intent of this paper is to show
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Accounting. IMA offers case writing competitions with cash awards, including: * 2015 Special IECJ Ethics Case Competition: Cases must be based on real companies or events and relate to an ethical situation. Cases submitted to the competition will concurrently be reviewed for publication in IECJ. Deadline: October 1 * 2016 Carl Menconi Ethics Case Competition: Cases are focused on business ethics, and the winning case is featured in Strategic Finance. Deadline: January 26 * 2016 IMA Case Writing
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demands of the customers which can be used to serve them better. • Expansions of businesses have taken place through video conferencing and other modes quite easily and quickly which earlier was not possible. Social media in context with business, ethics, privacy and profits is discussed below: Business-These days it appears that
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Social Media Tools in E-Commerce The Internet allows individuals, companies, and entire organizations the ability to interact and socialize. Typically individuals are consumers on the web, looking for information, researching, and purchasing products. Through social media, consumers are advancing from content consumers to content producers. Instead of researching, people can post their ideas, their personal or business information online on websites such as Face-book, twitter, My-space, blogging
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by Fred Sand Professor Newcomb, Legal – 500 February 27, 2014 compared The remainder of the document will discuss and examine law suites held against PharmaCARE and various ethical dilemmas the company may encounter. On August 17, 1997, executives around northern New Jersey’s drug corridor, where most of the international Pharmaceutical companies have their headquarters, mobilized for action” (Aitken & Holt, 2000, p. 82). According to Aitken and Holt (2000), this was the
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earliest form of advertising may thus be taken as the trumpet blowing tradition of kings and maharajas to disperse royal messages. The advent of Mass Communication in Nepal can be said to have been through such official proclamations, which were usually accompanied by the use of musical instruments like drums or trumpets. The age-old oral tradition of promotion by vendors selling their wares in the market can also be taken as another early form of advertising. Even today, Nepalese advertising industry is
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