ABSTRACT This literature-driven study examined mass media effects. The work peered into the history of the ‘powerful media’. An in-depth review of relevant theories of mass media effects was analyzed. Findings pointed towards both positive and negative impacts of mass media. However, there was no empirical evidence to substantiate a direct cause and effect relationship of mass media messages with the actions of the consumer of the information. Consequently we can only assert that the mass
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The Effects of Brand Relationship Norms on Consumer Attitudes and Behavior PANKAJ AGGARWAL* The key premise underlying this work is that when consumers form relationships with brands they use norms of interpersonal relationships as a guide in their brand assessments. Two relationship types are examined: exchange relationships in which benefits are given to others to get something back and communal relationships in which benefits are given to show concern for other’s needs. The conceptual model proposes
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and help managers and employees to communicate and create positive climate and morale. Coming to know the unique culture of organizations evokes the personal meaning, experience, and perception of organizational life in the minds of employees. Some of the main traits of healthy organizational culture are openness, environment of accountability and personal responsibility, risk-taking, fierce commitment, effective communication, positive interpersonal relations, integrity and consistency, collaboration
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Chapter 8 Covalent Bonding and Molecular Structure Chapter 8: Covalent Molecular Structure Bonding and Chapter In Context In this chapter and the next, we examine chemical bonding in detail. We examined ionic bonding briefly in Chapter 2 and will do so in more detail in Chapter 11. We will also examine intermolecular forces in detail in Chapter 11. Here we will apply what you have learned about atomic structure (Chapter 6), electron configurations, and periodic trends (Chapter 7) to the chemical
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a framework for analyzing corporate social responsibility (CSR). Our model of CSR in this paper has two important ingredients – CSR is at least in part a profit motivated decision; and different CSR activities are aimed at different audiences. We examine the implications of our framework using a ‘visible’ CSR index that captures consumeroriented CSR. We find that CSR is more prevalent in advertisingintensive (consumer-oriented) industries, and CSR is more positively related to profitability in these
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Organizational Behavior and Human Decision Processes Vol. 86, No. 1, September, pp. 99–130, 2001 doi:10.1006/obhd.2001.2974, available online at http://www.idealibrary.com on Mood and Emotions in Small Groups and Work Teams Janice R. Kelly Purdue University and Sigal G. Barsade Yale University Affective influences abound in groups. In this article we propose an organizing model for understanding these affective influences and their effects on group life. We begin with individuallevel
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Table of Contents Title page 1 Abstract 3 Introduction 4 The psychological importance of the veil: shaping first impressions 7 The present research 10 Method 12 Positive Survey 13 Non Muslim perception of Islam in the West 13 Non Muslim perception of Islam in the West 15 Non Muslim perception of Islam in the west 20 Non Muslim perception of Islam in the west 23 Communication scale 28 Islamophobia scale 29 Design 30 Participants 30 Materials 30 Procedure
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years of the mainframe computer to the integrative technologies of the 21st century. It examines the evolution of the dual fields of educational technology and second/foreign language teaching as they intertwined over the last half of the 20th century into present day CALL. The paper describes the paradigm shifts experienced along thisjourney
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factors that could enhance these learning processes and outcomes. This explanatory correlational study examines the mediating effect of learned resourcefulness, the ability to regulate emotions and cognitions, on the relationships of stressors—both personal and academic—to academic performance in baccalaureate nursing students. Gadzella’s Student-life Stress Inventory (SSI) and Rosenbaum’s Self-Control Scale (SCS), a measure of learned resourcefulness, were administered to 53 junior level baccalaureate
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Auditing Enforcement Releases (AAER), we examine the likelihood and timing of analyst coverage decisions and recommendation revisions related to fraud firms versus firms without accounting fraud. We find that analysts have a higher probability of taking the more severe action of dropping coverage rather than only revising down recommendations for firms with any type of accounting fraud and also for specific egregious types of accounting fraud. Through the use of competing hazards models, we also find
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