Business Strategy 4 External Environment Prof. Dr. Bernd Venohr Berlin, April 2007 © 2007 Prof. Dr. Bernd Venohr Agenda Introduction to Strategy 1 2 3 4 5 6 7 8 9 Course Overview and Strategy Concept Economics of Strategy Shareholder Value External Environment Internal Environment Competitive Positioning Diversification Mergers & Acquisitions Global Strategy Business Strategy Corporate Strategy Strategy Process 10 Organizational Structure and Control 11 Strategic Leadership
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Share a Prior Condition for Cost Leadership? 10 Porter Identifies High Market Share with Cost Leadership Strategy 10 Differentiation--Not Cost Leadership Alone--Behind GM’s and Whirlpool’s Success 11 “Low-Cost” or “Low-Price” Strategy? 12 Thompson and Strickland’s Low-cost Provider Strategy 14 Internal Orientation of Cost Leadership Strategy 14 DIFFERENTIATION STRATEGY 15 Superiority of Differentiation over Cost Leadership Strategy 16 Porter: Differentiation and High Market Share Incompatible
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the father of film, was influenced by the works of Edwin S. Porter. Porter’s two film’s Life of and American Fireman (1903) and The Great Train Robbery (1903) display some of the early innovations in filmmaking that were instrumental in the development of film language. By examining the films of Porter and Griffith ( Birth of the Nation (1915)) , discuss in detail the manner in which Griffith was influenced by the works of Edwin S. Porter in establishing the basic vocabulary of filmmaking and editing
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Edwin S. Porter Edwin S. Porter was born April 21, 1870, in Connellsville, Pennsylvania. In 1897, he invented the Beadnell film projector. As the Edison Company's director-cameraman, Porter filmed The Great Train Robbery. He later invested in his own film equipment company, but the 1929 stock market crash put him out of business. In the 1930s he worked on home-movie cameras. He died on April 3, 1941, in New York City. (Biography.com) 'Life of an American Fireman' combined stock actuality footage
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Michael Porter is associated with the positioning school (Mintzberg 2002:23), who‟s analytical approach sees strategy making mainly based on a process to identify drivers(forces) of intra-industry competition and its corresponding barriers. His reasoning is based on the assumption that a company who deliberately choose a position within an industry and at the same time is able to combine activities in a different fashion, can create sustainable competitive advantages that will lead to profitability
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is thought to stay flexible enough to react instantly to changes in the market. Furthermore, positioning a company is considered as being too static. Another belief is that competitive advantages are temporary only at best and cannot be sustained. Porter (1996) describes this current business culture as dangerous, based on half-truths, and believes that it ultimately will lead companies down a path a mutual destructive competition. The main failure is to distinguish between effectiveness and strategy
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Introduction (say what are you going to write in this answer. You may mention the main sections you are going to have in your answer [such as 'theoretical discussions', 'critical discussions'] - “The contribution by Porter (1990) on the competitive advantage of nations has led to an extensive discussion among academics and practitioners on the sources of international competitiveness (Grant, 1991; Gray, 1991). However, in order to understand why so much emphasis is placed on the diamond framework
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give to meaningful results that will take the right decision for the future. Many schools give a lot of methods of market analysis. In addition to the well-known SWAT and PEST analysis, there are many other approaches such as Value Chain Analysis, Porters Five forces, Core Competencies and Stakeholder Mapping that may be useful. This work will present two approaches of strategic analysis process such as Value Chain Management and Potters Five Forces. Those two methods seem to be the most authoritative
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organisations have already made. One such framework is the so called Diamond Model introduced by Michael Porter in 1990. This essay tries to determine its advantages and disadvantages as a tool for the examination of firm‟s home and host location decisions by focusing on two major MNEs: the world‟s second-largest high-street retailer –French Carrefour and UK‟s famous Marks & Spencer Porter s Diamond Model(1990: 73) argues that “nation‟s competitiveness depends on the capacity of its industry
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of her life with. She ends up marrying someone else and having children, but the story implies she led a challenging life and is a strong and independent woman. An article written about Porter states: Perhaps the most imaginatively written death scene in American literature was penned by Katherine Anne Porter. In a story called “The Jilting of Granny Weatherall,” from Porter’s first collection, The Flowering Judas, she chronicles the final hours of an aging matriarch as she experiences the disorienting
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