Marketing Coordinator: Kathryn Ferranti Marketing Assistant: Emma Snider Vice President and Director of Production: Vince O’Brien Managing Editor: Jeff Holcomb Senior Production Project Manager: Marilyn Lloyd Manufacturing Manager: Nick Sklitsis Operations Specialist: Lisa McDowell Cover Designer: Anthony Gemmellaro Text Designer: Gillian Hall Cover Image: Mountain near Pisac, Peru; Photo by author Media Editor: Dan Sandin Full-Service Vendor: Laserwords Project Management: Gillian Hall Printer/Binder:
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100 Great Marketing Ideas from leading companies around the world Jim Blythe 100 GREAT MARKETING IDEAS FROM LEADING COMPANIES AROUND THE WORLD Jim Blythe Copyright © 2009 Jim Blythe First published in 2009 by Marshall Cavendish Editions An imprint of Marshall Cavendish International 1 New Industrial Road, Singapore 536196 Other Marshall Cavendish offices: Marshall Cavendish Ltd. 5th Floor, 32–38 Saffron Hill, London RC1N 8FH, UK • Marshall Cavendish Corporation. 99 White Plains Road
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100 Great Marketing Ideas from leading companies around the world Jim Blythe 100 GREAT MARKETING IDEAS FROM LEADING COMPANIES AROUND THE WORLD Jim Blythe Copyright © 2009 Jim Blythe First published in 2009 by Marshall Cavendish Editions An imprint of Marshall Cavendish International 1 New Industrial Road, Singapore 536196 Other Marshall Cavendish offices: Marshall Cavendish Ltd. 5th Floor, 32–38 Saffron Hill, London RC1N 8FH, UK • Marshall Cavendish Corporation. 99 White Plains Road
Words: 42218 - Pages: 169
Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600. Requests to the Publisher for permission should be addressed to the Legal Department, Wiley Publishing, Inc., 10475 Crosspoint Blvd., Indianapolis, IN 46256, (317) 572-3447, fax (317) 572-4355, or online at http:// www.wiley.com/go/permissions. Trademarks: Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo
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Teach Yourself SQL in 21 Days, Second Edition Table of Contents: Introduction Week 1 at a Glance Day 1 Introduction to SQL Day 2 Introduction to the Query: The SELECT Statement Day 3 Expressions, Conditions, and Operators Day 4 Functions: Molding the Data You Retrieve Day 5 Clauses in SQL Day 6 Joining Tables Day 7 Subqueries: The Embedded SELECT Statement Week 1 in Review Week 2 at a Glance Day 8 Manipulating Data Day 9 Creating and Maintaining Tables Day 10 Creating Views and
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Teach Yourself SQL in 21 Days, Second Edition Table of Contents: Introduction Week 1 at a Glance Day 1 Introduction to SQL Day 2 Introduction to the Query: The SELECT Statement Day 3 Expressions, Conditions, and Operators Day 4 Functions: Molding the Data You Retrieve Day 5 Clauses in SQL Day 6 Joining Tables Day 7 Subqueries: The Embedded SELECT Statement Week 1 in Review Week 2 at a Glance Day 8 Manipulating Data Day 9 Creating and Maintaining Tables Day 10 Creating Views and Indexes
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C h a p t e r 1 Prewriting GETTING STARTED (OR SOUP-CAN LABELS CAN BE FASCINATING) For many writers, getting started is the hardest part. You may have noticed that when it is time to begin a writing assignment, you suddenly develop an enormous desire to straighten your books, water your plants, or sharpen your pencils for the fifth time. If this situation sounds familiar, you may find it reassuring to know that many professionals undergo these same strange compulsions before they begin
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THE ARMCHAIR ECONOMIST by Steven E. Landsburg Praise: "Witty economists are about as easy to find as anorexic mezzo-sopranos, natty mujahedeen, and cheerful Philadelphians. But Steven E. Landsburg...is one economist who fits the bill. In a wide-ranging, easily digested, unbelievably contrarian survey of everything from why popcorn at movie houses costs so much to why recycling may actually reduce the number of trees on the planet, the University of Rochester professor valiantly turns the discussion
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BIOTECH, 3RD SEMESTER. TABLE OF CONTENTS Certificate………………………………………………………………………………………...I Acknowledgement……………………………………………………………………………..II Executive Summary…………………………………………………………………………..III Chapter 1: Background of Industry and Company………………………………………1 1.1 Operations…………………………………………………………………………………...2 1.2 Research and Development………………………………………………………….…….3 1.3 Products……………………………………………………………………………………...4 1.4 Motivation of Study………………………………………………………………………….8 Chapter 2: Introduction………………………………………………………………………
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Oracle® Database Concepts 10g Release 2 (10.2) B14220-02 October 2005 Oracle Database Concepts, 10g Release 2 (10.2) B14220-02 Copyright © 1993, 2005, Oracle. All rights reserved. Primary Author: Michele Cyran Contributing Author: Paul Lane, JP Polk Contributor: Omar Alonso, Penny Avril, Hermann Baer, Sandeepan Banerjee, Mark Bauer, Bill Bridge, Sandra Cheevers, Carol Colrain, Vira Goorah, Mike Hartstein, John Haydu, Wei Hu, Ramkumar Krishnan, Vasudha Krishnaswamy, Bill Lee, Bryn Llewellyn
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