EMERGING TRENDS IN RECRUITEMNT OF TELECOM INDUSTRY WITH SPECIAL REFERENCE TO BHARTI AIRTEL SERVICE LIMITED INTRODUCTION OF BHARTI AIRTEL SERVICE LIMITED Telecom giant Bharti Airtel is the flagship company of Bharti enterprises. Bharti Airtel limited is India’s largest integrated first private telecom service provider with a footprint in all the 23 telecom circles. Bharti Airtel since its inception has been at the forefront of technology and has steered the cores of the telecom sector in the country
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Table of Contents Executive Summary Introduction Situation Analysis Product & Service Market Market Trends and Growth Distribution Network Competitive Current Financial Situation Historical Marketing Efforts Macroenvironment SWOT Analysis Internal External SWOT Action Plan Campaign Objectives and Critical Issues Marketing Communications Marketing Strategy Target Market Positioning Marketing Mix Creative Strategy Strategy Statements Tactics Advertising Tactics Public
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4/14/10 Pepperdine University 2 Table of Contents Executive Summary Team Members Captive Audience Analysis Situation Analysis On the nature of Captivity Static Captivity Dynamic Captivity The Focus Industry Analysis Market Drivers Price Importance of Breakfast Commute Time Market Trends Market Size and Growth Implications Customer Analysis 6 7 8 8 9 9 9 9 10 10 10 10 10 10 11 12 13 IHOP—Universities MKTG 615.11 4/14/10 Pepperdine University
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Money Talks … to Online Opinion Leaders What Motivates Opinion Leaders To Make Social-Network Referrals? MENGZE SHI Rotman School of Management, University of Toronto mshi@rotman.utoronto.ca ANDREA C. WOJNICKI Independent marketing consultant Andrea.Wojnicki@ gmail.com This study investigated the effectiveness of intrinsic versus extrinsic motivations for consumers’ online social-network referrals, specifically across “opinion leaders” and “non–opinion leaders.” The authors utilized a unique
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a highly flexible and interactive system that is designed to support decision making when the problem is not structured o Decision support systems help you analyze, but you must know how to solve the problem, and how to use the results of the analysis o o Model management component – consists of both the DSS models and the model management system o Data management component – stores and maintains the information that you want your DSS to use o User interface management component
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(EPARS) 10 4. Project Definition 11 4.1 Aims and Objectives 11 4.2 SMART analysis 12 4.3 Secondary research 13 4.4 Primary Research 15 5. Planning 16 5.1 Stakeholder Analysis 16 5.2 Scope of work 18 5.2.1 EPARS Scope Management 18 5.2.2 Scope of work(Project management cascade) 19 5.2.3 Maylor’s Four-phase Approach 20 5.3 Feasibilities 20 5.4 Strategic Planning 21 5.4.1 PESTLE 21 5.4.2 SWOT analysis 22 5.6 Work Breakdown Structure 23 5.6.1 What is the WBS? (EMBOK) 23
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Social Networks THE NEXT GENERATION David A. Smith Chief Executive Global Futures and Foresight November 2010 Social Networks The next generation Contents Foreword Introduction 2 Chris van der Kuyl 3 David Smith Executive summary 1. 2.1. 2.2. 3.4. 3.5. History of social networks in the digital age in the UK. The present state of social networks. Innovative uses of social networks in today’s society o B2C - Business to Consumer o B2B - Business
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April 9, 2013 Live UP Marketing Campaign Client: Jawbone Product: UP Health Wristband Industry Background The Jawbone UP is a band and smartphone app that allows its’ users to be able to track their movements, sleep, and food consumption (Jawbone). The wristband makes it easier for users to live a healthier lifestyle in an organized manner. The Jawbone UP would be considered in the industry of fitness and wellness. Its competition includes companies like Basis Band, Fitbit, DirectLife, Adidas
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Entertainment Industry in India has registered an explosive growth in last two decades making it one of the fastest emerging industries in India. Television itself witnessed its transformation from a single government owned channels to a medium telecasting more than 300 national and regional channels. At present Indian film industry or Bollywood is a perfect combination of entertainment and commercial sector, producing close to thousand movies in a year in various Indian languages. Indian film industry
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Project Report – End Term ACKNOWLEDGEMENT Firstly, we would like to thank our course instructor Prof. N. B. Kanagal for guiding us through the course of the project. We would like to thank the founders of Zostel for their undying cooperation during the course of the project, which enabled us to have an insight into the details of backpacking industry in India and their current business. Lastly we would like to thank all the participants who took out time for the interview and participate in
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