NATIONAL UNIVERSITY OF SCIENCE AND TECHNOLOGY FACULTY OF COMMERCE GRADUATE SCHOOL OF BUSINESS EMBA MARKETING MANAGEMENT Prepared by Mrs O Gwate-Hall 2012 EMBA MARKETING MANAGEMENT MODULE 1. THE MARKETING CONCEPT Business philosophy has experienced three major shifts during the history of commerce
Words: 48717 - Pages: 195
Appraising Research in Second Language Learning: A practical approach to critical analysis of quantitative research Graeme Keith Porte John Benjamins Publishing Company Appraising Research in Second Language Learning Language Learning and Language Teaching The LL< monograph series publishes monographs as well as edited volumes on applied and methodological issues in the field of language pedagogy. The focus of the series is on subjects such as classroom discourse and interaction;
Words: 113700 - Pages: 455
American Ways American Ways A Guide for Foreigners in the United States GARY ALTHEN with Amanda R. Doran and Susan J. Szmania First published by Intercultural Press. For information contact: Intercultural Press, Inc. Nicholas Brealey Publishing PO Box 700 3-5 Spafield Street Yarmouth, Maine 04096 USA London, EC1R 4QB, UK Tel: 207-846-5168 Tel: +44-207-239-0360 Fax: 207-846-5181 Fax: +44-207-239-0370 www.interculturalpress.com www.nbrealey-books.com © 1988, 2003 by Gary Althen Production
Words: 75796 - Pages: 304
Introduction to business and management J. Timms MN1107, 996D107, 2790107 2011 Undergraduate study in Economics, Management, Finance and the Social Sciences This is an extract from a subject guide for an undergraduate course offered as part of the University of London International Programmes in Economics, Management, Finance and the Social Sciences. Materials for these programmes are developed by academics at the London School of Economics and Political Science (LSE). For more information
Words: 27914 - Pages: 112
Jeremy Harmer how to teach english new edition r ----------------------------------------- ^ - 1 \I with DVD _ "The How to... series is written by teachers and teacher trainers, people who know the reality of the classroom and the support teachers need to get the most out of their students. Our aim is to build teachers' confidence, knowledge and classroom abilities - and inspire them to try out new ideas." Jeremy Harmer, Series Editor How to Teach English is a practical guide
Words: 19054 - Pages: 77
BIOLOGY 10 Introduction to Biology Laboratory Manual Prepared by: KLLabrador Table of Contents |Exercise |Title |Page No. | |1 |Observation and Description |2 | |2 |Formulation
Words: 6127 - Pages: 25
1 LESSON NO. 1 ORGANISATION BEHAVIOUR INTRODUCTION Org. Behaviour (in short called as OB) is concerned with the study of the behaviour and interaction of people in restricted or organised settings. It involves understanding people and predicting their behaviour, and knowledge of the means by which their behaviour is influenced and shaped. Organisations are bodies or entities created for a stated purpose They may consist of one or more people. In the case of a sole trader or single operator, he needs
Words: 38902 - Pages: 156
FINANCIAL LITERACY AS A TOOL OF FINANCIAL INCLUSION A SUMMER INTERNSHIP REPORT Submitted by KHUSHBOO VERMA Registration No: 11400462 In partial fulfillment of Summer Internship for the award of the degree of MASTER OF BUSINESS ADMINISTRATION School of Business LOVELY PROFESSIONAL UNIVERSITY Phagwara, Punjab July, 2015 1 ACKNOWLEDGEMENT: I am very much obliged to Mr. Vikram Jain (Chartered Accountant) for his valuable suggestion to take up the project in Appu International
Words: 19700 - Pages: 79
UNITED NATIONS EDUCATIONAL, SCIENTIFIC AND CULTURAL ORGANIZATION EDUCATING FOR A SUSTAINABLE FUTURE A TRANSDISCIPLINARY VISION FOR CONCERTED ACTION EPD-97/CONF.401/CLD.1. November 1997. Original: English. Also available in French and Spanish. Other language versions are foreseen. TABLE OF CONTENTS PREFACE BY THE DIRECTOR-GENERAL OF UNESCO EXECUTIVE SUMMARY INTRODUCTION I. WHAT IS ‘SUSTAINABILITY’? * BEHIND THE HEADLINES * Population * Poverty * Environmental degradation
Words: 20884 - Pages: 84
Introduction: Communication is one of the most frequently discussed dynamic in the entire field of organizational behavior, but it is seldom clearly understood. In practice, effective communication is a basic prerequisite for the attainment of the organizational goals, but it has remained one of the biggest problems facing modern management. Communication is an extremely brad topic and of course is not restricted to the organizational behavior field. Some estimate of the extent of its use go up
Words: 5609 - Pages: 23
