– Company Profile Fashion Industry – Overview Fashion Industry – Growth Drivers Zara – Customer & Product Mapping Zara’s key factors of success or winning formulae Zara – Logistics & Supply Chain Is Zara’s competitive advantage sustainable? Learning Zara – In Sum Bibliography 2 4 5 5 6 7 10 12 19 22 22 23 3 [SUPPLY CHAIN PRACTICES OF ZARA] August 31, 2009 EXECUTIVE SUMMARY This project aims at understanding the supply chain practices followed by the fast fashion collection manufacturing
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I. Marketing Objectives This marketing plan aims to increase Wal-Mart’s inventory turnover ratio but at the same time, making sure that sufficient inventory would be available to meet demand, leading to increase in sales, particularly in the apparel category, by 5% in one year. Aside from that, this marketing plan aims to aid Wal-Mart: * To develop Wal-Mart’s own brand of new cheap chic apparel line * To improve advertising and merchandising support of the apparel category * To spruce
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Overtaken by Age?-Ageing Nations When nations are changing because its population grows old... By Stephanie Scherzer M2Di interational Fashion and Management Semester 4 Overtaken by Age?Ageing Nations AGE OvERTAKES uS ALL; OuR TEMPLES FIRST; THEN ON O’ER CHEEK AND CHIN, SLOWLy AND SuRELy, CREEP THE FROSTS OF TIME. uP AND DO SOMEWHAT, ERE THy LIMBS ARE SERE. THEOCRITuS, “THE LOvE OF THyONICHuS” When nations are changing because its population grows old... The world’s fertility rate declines
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Zara Case: Fast Fashion from Savvy Systems a gallaugher.com case provided free to faculty & students for non-commercial use © Copyright 1997-2008, John M. Gallaugher, Ph.D. – for more info see: http://www.gallaugher.com/chapters Last modified: Sept. 13, 2008 Note: this is an earlier version of the case. All cases updated after July 2009 are now hosted (and still free) at http://www.flatworldknowledge.com. For details see the ‘Courseware’ section of http://gallaugher.com INTRODUCTION The
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INTERNATIONALISATION OF THE SPANISH FASHION BRAND ZARA Carmen Lopez Ying Fan Brunel Business School Journal of Fashion Marketing and Management (2009), 13:2, 279-296 INTRODUCTION Zara is one of the world’s most successful fashion retailers operating in 59 countries. However, there is little research about the firm in English as the majority of publications have been written in Spanish. This paper seeks to address this gap in the literature by examining the internationalisation process of Zara
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Bias in European Anaiysts' Earnings Forecasts Stan Beckers, Michael Steliarcs, and Alexander Thcmson Forecasting company cnrniu^s /s ( difficult and hazardous task. In nn 7 efficient market where annly^^ts learn from ptist mistakes, there should be no persistent and systematic biases in consensus earnings accuracy. J^rcvious research has already established how some (single) individualcompany characteristics si/stematically influence forecast accuracy. So far, however, the effect on consensus eariiings
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value of time series and the forecast value. A^ (hat) will be placed above a value to indicate that it is being forecast. The forecast value for Yt is Yt^. The accuracy of a forecasting technique is frequently judged by comparing the original series Y1, Y2, ... with the series of forecast values Y^1, Y^ 2, .... Basic Forecasting Notation Basic forecasting notation is summarized as follows. Yt = value of time series at period t t = forecast value of Yt et =
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music, and television are all influencing them on how they behave and dress. The numerous ways students dress can reflect countless of messages such as the latest fashion trend, hand-me-downs, whatever is comfortable, or violence. I remember when I was in middle school. I did not wear the cutest clothes or was with the current fashion trend and was often left out when my friends were talking about clothes. I felt like I did not belong, but I did not want to buy expensive clothing just to feel included
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or why not? Noir and Illuminati II have been created contemporaneously to complement each other in the market of socially responsible affordable luxury clothes. The overall goal of Noir and Illuminati II is to make CSR more appealing within the fashion industry and they hope to achieve this by providing fashionable and desirable clothing and fabrics. While Noir is the designer and producer of luxury clothing for women, Illuminati II has been founded to be the supplier of high quality Organic and
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for her guests, just in one year, her business was rising. Then Coco moved her store to Rue Cambon, it is more fashionable than before, and this area still is the head office of Chanel so far. But only make hats were not content her ambitious for fashion, so she moved to higher level—Haute Couture. And in 1914, she opened two clothes stores, this is the brand was born which is influence deeply in the world. In 1920s, Chanel designed a lot of innovative style, such as tricot sailor dress, little black
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