MKTG 396 Alana S. Manning Student ID: 3144948 Assignment 3 “StubHub: Ticket Scalping, a Respectable Endeavour?” Question 1 (20 marks) Identify the strengths and weaknesses of StubHub as well as the threats and opportunities this organization is facing. Note: Use point form with very explicit statements. (There are 2 marks available for each good point. Limit your answer to 10 points). Strengths: 1. Stubhub offers a risk free
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Logistic industries Logistics is the management of the flow of resources, not only goods, between the point of origin and the point of destination in order to meet the requirements of customers or corporations. Logistics involves the integration of information, transportation, inventory, warehousing, material handling, and packaging, and often security. Today the complexity of production logistics can be modeled, analyzed, visualized and optimized by plant simulation software, but is constantly changing
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QRT 2 E-Business Task 2 Online Business Expansion Proposal for The Children’s Hour Western Governors University Introduction The Children’s Hour is an upscale fashion boutique specializing in unique women and children’s clothing, accessories, shoes and gifts. It has been in business for 30 years and in 2008, growth prompted a move to a larger location. The store has been very successful without a strong online presence, making online expansion an attractive and low-cost way to increase sales
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ahold of their target market and expands their business. At the present the company does not have a strong online strategy; it has a web page with their contact information, price list, about us, benefits of grooming, and pictures. All sales are done over the phone or in person and their email are used to provide additional information to potential customers. The local market is starting to get saturated with competition and the company is aware of the importance to have competitive advantage
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opportunities using existing resources in a new way rather than trying to acquire new skills for each different opportunity. In RBV model, resources are given the major role in helping companies to achieve higher organizational performance. There are two types of resources: tangible and intangible. Tangible assets are physical things. Land, buildings, machinery, equipment and capital – all these assets are tangible. Physical resources can easily be bought in the market so they confer little advantage to
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August 15, 2011 Abstract Information technology represents the future of global business. The amount of trade conducted electronically has grown extraordinary with the widespread use of the internet. In order for companies to effectively compete, it is essential that they have e-commerce as part of their selling and buying strategy. Companies should also integrate e-commerce with their Customer Relationship Management. There are several e-commerce software systems on the market place. It is
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Stock-keeping units (SKUs) • Cost trade-offs • Economic utility • FOB destination pricing • FOB origin pricing • Form utility • Freight absorption • Inbound logistics • Landed costs • Logistics • Mass logistics • Materials management • Stock outs • Systems approach • Tailored logistics • Time utility • Total cost approach Learning Objectives • To learn the definition of logistics • To understand the economic importance of logistics • To learn of recent events and their int1uences on logistics practices
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TRANSPORT & LOGISTICS Reverse Logistics in the Supply Chain a report by James R Stock Professor of Marketing and Logistics, University of South Florida James R Stock is a professor of Marketing and Logistics at the University of South Florida, Tampa. He is the author or co-author of more than 90 publications in the area of logistics. His specialities are in the areas of reverse logistics and the marketing-logistics interface. Currently, Dr Stock serves as Editor of the International Journal
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to different levels of customers—for example, distributors, dealers, and lateral partners, as well as final consumers. 2. Most agree that CRM systems must do what three things well? Gather customer data from all touch points, o Warehouse the data providing easy access for all who need it, o Deliver useable information based on the data. 3. CRM systems enable organizations to focus on relationships as opposed to transactions. What is meant by this? Many companies focus on the opposite of "relationship";
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SC Response to Terrorism Project MIT Center for Transportation and Logistics “Supply Chain Response to Terrorism: Creating Resilient and Secure Supply Chains” Supply Chain Response to Terrorism Project Interim Report of Progress and Learnings August 8, 2003 This report was pre pared by James B. Rice, Jr. of the MIT Center for Transportation and Logistics (CTL) and Federico Caniato of Politecnico di Milano for the Supply Chain Response to Terrorism Project team with contributions
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