Qantas airlines is one of the world’s oldest airlines, number three to be exact. They have been operating commercial flights for nearly a century. In the last ninety-five years there have been several mergers, acquisitions, a World War, advances in technology, name changes and other moves to diversify and expand the company. What started from such humble beginnings has grown into a large multinational corporation with holdings in various travel related industries across the board. Qantas Airlines was
Words: 1602 - Pages: 7
Information Technology Applications in Business July 18, 2015 Dr. Godfrey Ekata Q1. How does Porter’s competitive forces model help companies develop competitive strategies using information systems? Answer: Porters five models are used to determine the strategic position of the firm based on its competition with its traditional competitors. The five forces model looks at five particular factors that help figure out if or not a business can be productive, taking into account different organizations
Words: 1468 - Pages: 6
indicate that the occurrence was in fact preventable. When these patterns are observed, they can be used to gauge and reduce the possible risks associated with an action. The issue arises when these occurrence’s happen within a monopolistic, high-profit industry, such as air travel. Dr. Marske observes the risks associated with air travel done by collegiate athletes and the effect of their choice of school has on these risks in “The Political-Economics of Risk in College Athletic Air Travel.” With this paper
Words: 1186 - Pages: 5
FACULTY OF BUSINESS AND MANAGEMENT ___________________________________________________________________________ BBPS4103 STRATEGIC MANAGEMENT ASSIGNMENT 1 ___________________________________________________________________________ Name: MariammahSuprumaniam Matric number: 820116065716-001 NRIC: 820116-06-5716 Telephone number: 017- 6151 840 E-mail address: sanma_forever@hotmail.com In this assignment I’m going to discuss about three small businesses which differentiate in the aspect
Words: 4421 - Pages: 18
Page A. Introduction 3 B. AirAsia Company 3 C. AirAsia Financial Analysis 5 D. AirAsia Web Design 6 E. Customer Segmentation 8 F. Value Chain Analysis 9 G. AirAsia SWOT Analysis 10 H. Porter’s five-forces analysis on AirAsia 10 I. Capabilities Analysis 13 J. Summary 14 References 15 STRENGTH 1. Low operational cost by having a single aircraft type fleet i.e. Boeing 737 or Airbus A-310. 2. Low maintanace cost due to the same reason as above. 3. Low operating cost due to being No
Words: 3844 - Pages: 16
THE AIRLINE INDUSTRY is in deep crisis. Losing over 100,000 jobs since September 11, 2001, and suffering major wage and benefit cuts, workers are in shock and looking for new leadership. The recent U.S. invasion and occupation of Iraq, the outbreak of the SARS epidemic and the economic downturn exacerbate the impact of the crisis on labor. Airline workers are in the forefront of discussions about their own industry and more general questions as political and social consciousness changes under
Words: 5323 - Pages: 22
Strategic Analysis of AirAsia Berhad Strategic management process refer to a way by which managers build and choose a set of strategies for the organization in order to respond quickly to new challenges and achieve better performance. Hence, the organization will be able to achieve its mission, vision and objectives. In additional, the strategic management of an organization entails three ongoing processes: strategic analysis, strategy formulation and strategy implementation. Strategic analysis
Words: 1521 - Pages: 7
Southwest Airlines Kaushal Desai Vaishali Patel Debra Quach Introduction Although the airline industry is no longer experiencing the rapid growth it exhibited before 1990; commercial air travel in the U.S. remains the preferred method of transportation for a majority of Americans due to cost-effectiveness and timesaving characteristics. From 1980 to 1990 the number of passengers traveling by air increased by approximately 72%, in contrast, in the 1990-1998 period, the airline industry only experienced
Words: 3410 - Pages: 14
MARKETING TERM PAPER FOR [pic] AIRLINES: A MODEL OF EXCELLENCE IN THE CIVIL AVIATION INDUSTRY Table of Contents 1.0 INTRODUCTION 3 1.1 Company Background 3 1.2 Research Topic 5 2.0 ENVIRONMENTAL ANALYSIS 6 2.1 Political, Economic, Social and Technological Analysis 6 2.2 Strengths, Weaknesses, Opportunities and Threats (SWOT) Analysis 7 2.3 Summary 9 3.0 SEGMENTATION, TARGET AND POSITIONING (STP) 10 4.0 PRODUCT, PRICE, PLACE AND PROMOTION (4Ps) 11
Words: 3971 - Pages: 16
islands. He was co-founder with June Morris of charter airline Morris Air, a low-fare airline. From 1984 to 1988, he was an Executive Vice President of Morris Air. From 1988 to 1994, he was the President of Morris Air Corporation. In 1993, Morris Air was then acquired by Southwest Airlines for $129 million. For 5 years, he worked on the Executive Planning Committee at Southwest Airlines. By 1994, he left Southwest Airlines after signing a five year noncompeting agreement. With his experience of aviation
Words: 4041 - Pages: 17
