INDUSTRY PROFILE Fast Moving Consumer Goods (FMCG) goods are all consumable items (other than groceries/pulses) that one needs to buy at regular intervals. These are items which are used daily, and so have a quick rate of consumption, and a high return. FMCG can broadly be categorized into three segments which are: 1. Household items as soaps, detergents, household accessories, etc, 2. Personal care items as shampoos, toothpaste, shaving products, etc and finally 3. Food and Beverages as snacks
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CULTURE Talking about the work culture of the FMCG sector is that the culture is dynamic which is something hard to develop and easy to lose. Five organizations namely Hindustan Liver, Colgate, Palmolive,P&G,Nestle and Britannia is often stratified as having a good culture. The mode of communication is informal and in fact the dress code is also informal for work and formal for meetings. If we talk about the weak points of the sector, then probably it would be the work load that the employees
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ALL ABOUT ‘3RD GENERATION TECHNOLOGY (3G)’ FUTURE OF INDIAN TELECOM INDUSTRY ANALYSIS OF TELECOM SECTOR A) PORTER'S FIVE FORCES MODEL B) SWOT ANALYSIS & KEY TAKEAWAYS WHAT’S ROAD AHEAD FMCG INDUSTRY OVERVIEW INDUSTRY CATEGORY AND PRODUCTS GROWTH PROSPECT GOVERNMENT INITATIVE MARKET OPPORTUNITIES ANALYSIS OF FMCG SECTOR A) PORTER'S FIVE FORCES MODEL B) SWOT ANALYSIS & KEY TAKEAWAYS COMPANIES BHARTI AIRTEL LIMITED RELIANCE COMMUNICATION HDFC BANK STATE BANK OF INDIA UNION BANK OF INDIA AXIS BANK
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retail stores owned by Reliance Industries, headed by Mukesh Ambani. It was established in 2006, and now has more than 1000 outlets across the country. They sell a wide range of items including fruits, vegetables, groceries, juice, dairy products, FMCG goods and other staples. A typical Reliance Fresh Store has an area of 3000 – 4000 sq. ft. and caters to customers living within 2 – 3 km around each store. Reliance plans to invest over Rs. 250 billion over next 4 years for expanding its retail division
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To Know And Study The Trends Of Consumer Buying Behavior Toward The Cosmetic Products Of HUL, P&G And Nirma Company’s Brands. 2013 PRITHVI NATH THAKUR St. KABIR INSTITUTE OF PROFESSIONAL STUDIED 12/31/2013 EXECUTIVE SUMMERY The Project and research works are integral part of academic curriculum. During the process I get an opportunity to study the market scenario and set the practical aspect of theory which makes the concept clear. This
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Group 3: Himanshu Kamat (22) Hitesh Mahansaria (24) Sahil Gupta (88) Prachi Bansal (84) Kuntal Panja (106) Overview of HUL Distribution Network Sales Force Management Incentives Financial Analysis Maintaining Favorable trade relations Providing innovative incentives to retailers Organizing demand generation activities Logistic Support Evolution of Sales Force Salesman Registered Wholesaler A stock point for company’s products in that market Products
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Ten Towns with Highest Spending on FMCG Products | | | Source India Today - R K Swamy BBDO Guide to Urban Markets |Rank |Towns |States |Average Monthly Spending on FMCG Products* in Rs.
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my friend’s insight and outside the institute. Ruta Gadhiya Abstract The report at hand manifests an in-depth analysis of the financial statements of Hindustan Unilever Limited. Hindustan Unilever Limited is a fast moving consumer goods (FMCG) company of India. The company produces services through products such as cosmetics, household accessories, food packets, detergent and soaps and so on. The purpose of this report was to scrutinize the financial statements of the company and to determine
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up with the same offering satisfying the needs of the customer, that even the “needs category product” has to be pushed in the customers mind. Example of needs category products / sectors – Agriculture sector, Real Estate (land always appreciates), FMCG, etc. Wants – Wants are a step ahead of needs and are largely dependent on the needs of humans themselves. For example, you need to take a bath. But i am sure you take baths with the best soaps. Thus Wants are not mandatory part of life. You DONT
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