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    Casestudy

    Write the benefits of e-procurement that Indian organizations can derive E-procurement (electronic procurement, sometimes also known as supplier exchange) is the business-to-business or business-to-consumer orbusiness-to-government purchase and sale of supplies, work, and services through the Internet as well as other information and networking systems, such as electronic data interchange and enterprise resource planning. E-procurement is done with a software application that includes features for

    Words: 1089 - Pages: 5

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    Relationship Marketing

    Definition trust: Confidence in the exchange partners reliability and integrity (morgan and hunt 1994) Two level of trust: young 2006 1 cognitive, calculative, and rational 2 emotional reasoning Trust may: (efek dr kepercayann) -reduce harmful conflict -decrease transactional cost (biaya nego) -promote adaptive organizational forms (network relationship) -facilitate the rapid info of ad hoc work groups -promote effective response to a crisis Trusting situation: A. Probity: focuses

    Words: 1008 - Pages: 5

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    Sales Management

    What is Sales? Sales is what you do and say during the one moment your product or service is being purchased. It's confirming the payment options. Sales is a one time process (means just selling the product to the customer). It's converting an inquiry or lead into a contract or shipment. Sales is not market research, business development or advertising. Pre-sales, Sales and Post-sales Pre-sales is a process or a set of activities normally carried out before a customer is acquired, though sometimes

    Words: 1195 - Pages: 5

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    Manage

    rural Uttar Pradesh and highlights the relevance of non conventional media in rural markets. Non conventional media are effective tools for raising hype about new products or for re-launching existing products. This is particularly true in the case of FMCG products, where the hype generated can propel sales volumes, provided the advertising campaign is appealing and is backed by a good distribution system. The paper elucidates the fall outs of conventional media by highlighting some national advertisement

    Words: 4797 - Pages: 20

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    Cadbury

    CADBURY-GLOBAL FACE As we have seen Cadbury is a leading global confectionery company with an outstanding portfolio of chocolate, gum and candy brands. Cadbury employs around 50,000 people and have direct operations in over 60 countries, selling their products in almost every country around the world. Cadbury’s Global Journey In 1824 John Cadbury opened his shop on Birmingham's exclusive Bull Street and served tea, coffee, and, fatefully, cocoa and drinking chocolate. In 1854 the Cadburys open

    Words: 1065 - Pages: 5

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    Onlone Shopping

    Childhood/Education – Azim Hashim Premji was born on July 24, 1945 and he studied the Electrical Engineering from Stanford University, USA. Due to unfortunate death of his father, he was called to take over the family business. He started managing his family business at a young age of 21 years in 1966. At a time when Azim Premji took over the company, Wipro was into hydrogenated cooking fats. It got diversified later into ethnic ingredient based toiletries, bakery fats, hair care soaps, lighting

    Words: 2875 - Pages: 12

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    Aantekeningen Marketing Hst 1

    ------------------------------------------------- Marketing hoofdstuk 1: Mindmap kennen! (powerpoint sharepoint, per hoofdstuk) Marketing: * je creëert waarde voor klanten en je krijgt waarde terug van de klant. (heel ruim) CRM * database waarin alle klanten geregistreerd staan * ze registreren alles wat ze van je weten waardoor ze reclame speciaal voor jou kunnen bepalen= consumer generated marketing waardepropesitei= een set van voordelen, de producent speelt in op

    Words: 2296 - Pages: 10

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    Nutraceutical Survey

    Industry Insight Nutraceuticals February 2008 4th & 5th Floghts, Road No. 1, Banjara Hills, Hyderabad-500034, India Tel: +91-40-23430303-05, Fax: +91-40-23430201, E-mail: info@cygnusindia.com Website: www.cygnusindia.com Disclaimer: All information contained in this report has been obtained from sources believed to be accurate by Cygnus Business Consulting & Research (Cygnus). While reasonable care has been taken in its preparation, Cygnus makes no representation or warranty, express or

    Words: 36372 - Pages: 146

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    Operations

    Private Labels Private label brands were traditionally defined as generic product offerings that competed with their national brand counterparts by means of a price-value proposition- first developed by Sainsbury in the U.K. in 1869 (Collins & Bone, 2008), these products often sacrificed quality to reduce costs and appealed primarily to lower-income consumers.. Often the lower priced alternative to the “real” thing, private label or store brands carried the stigma of inferior quality and therefore

    Words: 3125 - Pages: 13

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    Report on Training & Development

    Nestle is the world’s largest food group, not only in terms of its sales but also in terms of its product range and its geographical presence: Nestlé covers nearly every field of nutrition: infant formula, milk products, chocolate and confectionery, instant coffee products, frozen ready-made meals, mineral water etc. Nestle also a major producer of pet food.Nestle management provided their employees functionally with good environment, they also influences their employees various steps,like gives

    Words: 3113 - Pages: 13

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