CHAPTER 1 1.0 INTRODUCTION TM, the new brand identity for Telekom Malaysia Berhad was launched on 14 April 2005 by the Prime Minister of Malaysia, Yang Amat Berhormat Dato’ Seri Abdullah Haji Ahmad Badawi. This new brand is not a mere cosmetic change. It encompasses a real change to the way TM provides its services. The main emphasis of this transformation is to instill a customer service oriented culture amongst employees and will be reinforced with improvement in the quality of customer service
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Tom Chong, the newly appointed Malaysia country manager, has been promoted into animportant leadership role within the international chain of Jextra grocery stores. Chong isresponsible for the oversight of all operations in Malaysia and has been instructed to pursue a strategy of “aggressive growth” within this budding market.After eight months of employment,Chong begins to discern an undercurrent of unethical behavior surrounding Jextra and is forcedto contemplate what actions if any he will take
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International Review of Business Research Papers Vol.2. No.1 August 2006 pp.1-14 An Evaluation of SME Development in Malaysia Ali Salman Saleh∗ and Nelson Oly Ndubisi∗∗ Small and medium enterprises (SMEs) in play a vital role in the Malaysian economy and are considered to be the backbone of industrial development in the country. However, few studies examined their development, challenges and future prospects. Therefore, the aim of this paper is to examine and analyse the role of SMEs in
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SGA 848A – STRATEGIC MANAGEMENT Assessment 1: MALAYSIA AIRLINES 4/4/2011 Facilitator: Raymond Wiranatakusuma Student: Thanh Le – MCP 170 I. Introduction Originally Malaysia Airline is a joint initiative of the Ocean Steamship Company of Liverpool, the Straits Steamship of Singapore and Imperial Airways and goes for separation in 1965. Malaysia Airline today is well known as a 5 star airlines with holding a lengthy record of service and best practices excellence, flies around 50,000 passengers
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EXECUTIVE SUMMARY Tony Fernandes, as the Chief Executive Officer of AirAsia, decided to pursue his dream to start an airline with the following vision: “To be an airline that flies long-hauls with low fares with a corporate culture that is flexible and functional”. AirAsia has achieved its title as “The World Lowest Cost Airline,” and was also one of the world’s most profitable airlines. This report provides an analysis and evaluation of internal and external of the company. Methods of analysis
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MESSAGE RT. HON. DATO' SERI ABDULLAH HAJI AHMAD BADAWI PRIME MINISTER OF MALAYSIA Malaysia has been a successful developing country and is forging ahead to become a developed nation in its own mould. In order to be more successful, our nation has to be managed effectively and its weaknesses and shortcomings have to be overcome. A major challenge it has to address in this endeavor is the strengthening of ethics and integrity. The government has implemented the Prime Minister's Directive No. I of
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and Market Price Property Portfolio Analysis of Unit Holdings Financial Statements Unit Holders Resource 2 3 4 5 8 10 13 15 16 18 19 20 23 26 81 Corporate Information Manager Pelaburan Hartanah Nasional Berhad (175967-W) (Incorporated in Malaysia) Registered Office Of The Manager Tingkat 4, Balai PNB 201-A, Jalan Tun Razak 50400 Kuala Lumpur Telephone : 03-20505100 Facsimile : 03-20505878 Website : www.ahp.com.my E-mail : phnb@pnb.com.my Board Of Directors Of The Manager Tun Ahmad Sarji bin
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activities. Located within Iskandar Malaysia, the park has drawn interest from investors in the US, Europe and China. "Interest is in various sectors including semiconductor industry and solar," he said at a media briefing. International Trade and Industry Minister Datuk Seri Mustapa Mohamed, witnessed the signing of the memorandum of understanding in Kuala Lumpur yesterday. "We're expecting a few more similar investments," Mustapa said, without disclosing details. Malaysia has so far attracted several
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and no one knows why. Was it a bomb? Mechanical failure? A hijacking gone awry? Pilots and others in the aviation community are deeply disturbed by the mystery surrounding Malaysia Airlines Flight 370. It disappeared Saturday en route from Kuala Lumpur to Beijing over the Gulf of Thailand, somewhere between Malaysia and Vietnam. It's hard to believe that such huge questions remain four days after the Boeing 777-200ER went missing, carrying 227 passengers and 12 crew members. A revelation Tuesday
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market in need of a cost effective, efficient and cleaner energy resource. PETRONAS,Shell BV and Mitsubishi held talks which resulted in the birth of a partnership to undertake Malaysia's first LNG project, realised through the incorporation of Malaysia LNG Sdn Bhd or MLNG on 14 June 1978. The MLNG project was Malaysia's largest and most ambitious industrial undertaking at the time and the Malaysian Government established a special LNG task force to see to its successful completion. The MLNG project
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