Table of Contents Executive Summary………………………………………………….2 History of General Motors…………………………………………...3 General Motors Exports to Argentina………………………………3 General Motors Exports to Brazil…………………………………...4 Trade Agreement between South America………………………...5 General Motors and WW II…………………………………………...6 General Motors in South Africa………………………………………7 General Motors in China………………………………………………7 The Chevrolet Brand…………………………………………………..8 Conclusion………………………………………………………………9 Works
Words: 3578 - Pages: 15
Case 34 General Motors What are key forces in the general and industry environments that affect the U.S. auto industry, and General Motors? General Motors (GM) has suffered different threats and difficulties that have put in risk the continuity of its production. Before the year 2000, GM has been going through different production, financial, and development problems. Wagoner has tried in different ways to address each problem in order to make GM more successful. Unfortunately
Words: 2202 - Pages: 9
1. What are your views of the 2009 Chrysler-Fiat strategic alliance and its future prospects in the auto industry? The alignment between Fiat and Chrysler does not exactly save Chrysler. It gives Fiat an entry into the U.S. In short, Fiat is to get 35% of Chrysler, will not pay any cash for the stake, and it will give Chrysler access to its technology. Fiat had publicly said it wanted a production base in North America for its Alfa Romeo brand--and presumably the Fiat brand, too. Through its35%
Words: 1088 - Pages: 5
Dethroning of General Motors Abstract General Motors, GM was unseated from being the world’s top auto manufacture to Toyota. There were many factors involved which resulted in GM losing its position. This paper will explore several of the factors such as union relationships that resulted in payroll differentials between GM and foreign transplants, legacy costs, and the job banks program. Secondly, poor strategic management decisions including product development and the quality gap issues
Words: 2596 - Pages: 11
GENERAL MOTORS STRATEGIC CHANGE AFTER SURVIVING BANKRUPCY WORD COUNT: 2726 INTRODUCTION The World Health Organization (WHO) attributes roughly 1.2 million deaths and 39 million injuries to traffic incidents each year (Peden et al., 2002).Two major challenges automobile companies face are enhancing the safety and fuel efficiency components of their vehicles, while there has been significant advancement in these components over the past decades, consumers still demand and want better, safer
Words: 2978 - Pages: 12
Inside General Motors: Communicating through the crisis By Marc Wright http://www.simply-communicate.com/case-studies/internal-communication/inside-general-motors-communicating-through-crisis Katie McBride had the hottest seat in internal communications last year as car giant General Motors filed for Chapter 11 in one of the most dramatic melt-downs of the economic crisis. She came to the IABC World Conference to a sell-out session where she relived her experiences of the last 12 months
Words: 1246 - Pages: 5
General Motors (GM) is one of the world's largest automakers of its kind. The company was founded back in 1908 in Detroit, Michigan. The auto industry was devastated by a weakened US and global economy in 2007. The slowing economy landed GM in substantial financial trouble. Luckily, the US government devised a bailout plan, which allowed GM to continue operating business by avoiding bankruptcy. This financial bailout prompted for a new company structure, and new company leadership as well. The GM
Words: 1548 - Pages: 7
Ethical Analysis of General Motors Ignition Switch Scandal Organization Review General Motors was founded by William Durant on September 16, 1908. At its inception, GM owned only the Buick Motor Company, but acquired Oldsmobile, Cadillac and Pontiac within ten years of its formation. Demand for automobiles heightened between 1910-1929, allowing General Motors to set the standard for production, design and marketing innovation. GM diversified their selection and opened more than a dozen new plants
Words: 1705 - Pages: 7
CAPSTONE – ACC 599 Assignment: – Ford Motor Company AHMED M. KAMARA DR. TONY SOMATHITI April 19, 2012. Introduction Ford Motor Company, a global automotive industry leader based in Dearborn, Michigan, manufactures or distributes automobiles across six continents. With about 164,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company.Ford Motor Company completed its third year in
Words: 1890 - Pages: 8
the company to surpass General MOtors and become the largest producer in the global industry. However, in 2008, there was a crisis in the American financial services industry where housing prices collapsed after a long period of price increses. mortgage default started to soar making it more difficult for onsumers to borrow funds for big ticket items like automobile purchases. the impact on the automobile industry was nothing short of catastropic. thoughout 2008 and into 2009, sales plunged. people
Words: 268 - Pages: 2
