Our primary competitive is Curall and Ethik. The Curall Pharmaceuticals produce a product called Coughcure. It is a cough liquid that suppress cough symptoms and decongestion for four hours. The Coughcure products suggested retail prices is the highest in the market at $5.49 per unit. The Curall Pharmaceuticals places the Coughcure in most all mass retailers and available venues. Their advertising is comparable to the Allround marketing effort and is the second top competitor in the market. Ethik
Words: 412 - Pages: 2
overview of the modern US generic drug industry evolution after the Hatch-Waxman Act of 1984, considered one of the most significant legislation impacting generic drug approval to the US pharmaceutical market. In the early 1980s, there were very few generic drug products in the US market. Although the Federal Food, Drug, and Cosmetic Act (FD&C Act) made it possible to gain generic drugs approval via the “paper new drug application (NDA)”, it was still difficult for generic companies due to insufficient
Words: 411 - Pages: 2
Case One The Dilemma: Rose Partyware has been working towards creating its own brand of party ware supplies to give it a competitive edge in an industry of generic party supply manufacturers. Recently, Rose Partyware was presented with the opportunity to produce a private-label brand of party goods. This alternative would provide Rose with a stable revenue source as well as opportunities to create private-labels for other retailers. However, pursuing this option would drain Rose’s resources and
Words: 350 - Pages: 2
continued growth. The question remains can they continue to be successful with this narrow strategy or do they need to alter their mission? Do they need to revamp their “search and develop” strategy? Key issues Salix encounters are increased use of generics, limited scope of disease treatment, and dependency upon other research companies to initially start and develop chemicals. If Salix wants to expand their strategy scope, they could focus on medications in other areas of the body, they could expand
Words: 1202 - Pages: 5
Table of Contents 1) Introduction page 3 2) History/Overview of the Industry page 3 3) Economic Characteristics page 4 a) Structure b) Costs c) Demand d) Competition- The Rise of the Generics e) Market Failure, Government Intervention and Price 4) Performance page 7 5) Impact of the Global Economic Downturn page 9 6) Summary page 10 7) Conclusion page 11 Bibliography page 12
Words: 2796 - Pages: 12
Indian Pharma Industry – an overview April 13, 2012 The demand for pharmaceutical products in India is significant and is driven by low drug penetration, rising middle-class & disposable income, increased government & private spending on healthcare infrastructure, increasing medical insurance penetration etc. The Indian pharmaceutical industry is growing at about 8 to 9 percent annually according to “A Brief Report Pharmaceutical Industry in India,” published in January 2011. The Pharmaceutical
Words: 1969 - Pages: 8
Johnson & Johnson: Successfully Strategizing for the Changing Global Business Environment April 27, 2009 IBE – D Kara Findley Emily Manz Alex Thompson I. Introduction Johnson & Johnson is the world's largest healthcare company. Founded in the United States in 1886, the company has been profitable for 75 straight years and currently operates 250 subsidiary companies in 57 countries. Its products fall into three segments: pharmaceuticals
Words: 4303 - Pages: 18
|Share Data: | | |Price (11/28/08): $34.15 |P/E (11/28/08): 14.9 | |Shares Outstanding: 1.137B |Forward P/E (2009): 8.85 | |Market Capitalization: 38.82B
Words: 8055 - Pages: 33
over other businesses. Example 1 Why would the drug maker want to stymie generic competition? Explain. There is one major reason that any pharmaceutical company would attempt to stymie generic competition of any loss of their revenues’. Generic brands of drugs are normally provides the exact same level of benefits just at a much lower cost. The drug makers would defiantly lose millions of dollars by allowing a generic copy of their drug to be sold. The second reason would be the cost of
Words: 1015 - Pages: 5
Computer Department, C.U.Shah College of Engineering & Technology, Wadhwan City **Lecturer (E.C.), R.K. University school of Engineering, Rajkot. ABSTRACT Templates allow us to define generic class and function. So it supports generic programming. Generic programming is an approach where generic types are used as parameters in algorithms so that they work for a variety of suitable data types and data structures. A template can be used to create a family of classes or functions. For example
Words: 265 - Pages: 2
