CASE: A-197 DATE: 02/05/09 BAIDU.COM, INC.: VALUATION AT IPO Since its official launch in January 2000, Baidu.com, Inc. (Baidu) quickly grew to become the leading Internet search engine in China. After three rounds of private funding, Baidu registered to go public on the NASDAQ Stock Market (Ticker Symbol: BIDU) on August 5, 2005. (See Exhibits 1 and 2 for a listing of Baidu’s private funding sources and pre-IPO share allocations.) The initial public offering (IPO) turned out to be one of
Words: 11662 - Pages: 47
Krishna Burberry: Burberry moved manufacturing work overseas to China (offshoring). This involved the closure of their factory in Rhondda, causing 300 jobs to be lost in Rhondda. Consequently staff were crying when given the news and protests were held, causing the reputation and brand image to worsen in the short-term of Burberry as a result of making such an unethical move. This was a large concern as Burberry provided well-paid, quality employment, so the 300 job cuts in Rhondda meant a sad
Words: 7669 - Pages: 31
Google: A Technology Juggernaut MGT/230 In the late nineteen nineties two Stanford university students, Sergey Brin and Larry Page developed a search engine the likes the world had never seen. Joined by their friend Eric Schmidt they created what is now one of the largest worldwide dot-com businesses ever devised. Like any other company the four functions of management evolve based on both internal and external factors that come into play. This piece will endeavor
Words: 1234 - Pages: 5
In the summer of 2012, Steve Fan suspended his graduate studies at Stanford University and headed back to China, which he had left four years earlier. The motivation of this computer science major -- to launch a start-up and cash in on an idea he spotted in the world's largest Internet market -- was not uncommon. Less expected were the extra costs he incurred for doing business in China. These had nothing to do with common costs like equipment, rent, or hiring workers. Rather, daily life
Words: 1313 - Pages: 6
Internal and External factors MGT 230 July 19, 2010 Abstract This paper deliberates the internal and external factors about the Google industry, and the ways it affects the four functions of management. The internal factors include the company’s strength and weakness that displays their success or downfall. The internal factors reveal the company’s strength on how well it can meet their goals. The internal factors of an industry are factors of good or poor planning because it exposes their
Words: 1434 - Pages: 6
Democratic Republic of Google is testing China's appetite for democracy itself. Published Jan 15, 2010 Google's decision to defy Beijing's rules censoring the Internet could be seen as an isolated event—one company pulling out of China for a set of specific reasons. Certainly many other firms are acting that way, hoping to continue their pursuit of profits in the fastest-growing market in the world. But in fact Google's decision reflects important and expanding strains within China, and in its relations
Words: 1327 - Pages: 6
GOOGLE CASE STUDY 2010 1. Discuss competition in the search industry. Which of the five competitive forces seem strongest? weakest? What is your assessment of overall industry attractiveness? The search industry is based on the ability of providing higher technology to users, lower prices for advertising and the capacity to engage suppliers to subscribe to the search engine. Some of the big players, besides google, are; * Yahoo, which has a challenger’s and loser’s position * Bing, this
Words: 1222 - Pages: 5
nonmarket environment and Issues in the google inc.” | DAFTAR ISI Daftar Isi 02 Executive Summary 04 History of Google 04 Google Timeline 05 The vision, Mission and Focus of Google 19 Google Management 19 Uses of Google 28 Market Share 29 Usage Application of Google 29 Share of Advertiser 30 Google For Education 30 Google and User 31 The Google Culture 31 About Google Office 32 Google Workspace 32 Top 10 Reasons to Work at Google 33 SWOT Analysis 33 *
Words: 12601 - Pages: 51
Google, a multinational public organisation, advancing and hosting online based products and services. Transforming into one of the massive media for searching in internet and providing services up to billion searches. Larry Page and Sergey Brin commenced Google during their uni-life. The crews of the company designs an online software called Gmail, convivial networking implements such as Google Buzz and Orkut, and creating smart apps which is represented with Google Chrome, editing software, Picaso
Words: 1247 - Pages: 5
make money? What is the exportability of a search engine’s technology and business model? Google, the world’s largest search engine provides simple, fast and relevant search results by using PageRank technology that displays results by detecting the keywords inside web pages and determining the importance of a search result based on the number and popularity of other sites that linked to the page. Google Search provides at least 22 special features beyond the original word-search capability. The
Words: 755 - Pages: 4