Branding has become an integral element in our daily lives. From deciding which brand of soft drink to purchase, to which restaurant to visit or sports shoes to buy, branding plays an influential role in our decision making. With the power of branding so persuasive, it is no surprise it also plays a role in which company we choose to work for. When an engineer considers future employers, a certain firm instantaneously comes to mind. When a teacher looks for work, certain schools set the standard
Words: 7237 - Pages: 29
the requirements for Post Graduate Diploma in Business Management (PGDBM) (2009-2011) UNDER THE GUIDANCE OF: Prof. Dr. Seema Girdhar (Marketing Faculty) SUBMITTED TO: Prof. Dr. Seema Girdhar (Marketing Faculty) SUBMITTED BY: HARLEEN KAUR Roll no. - 6005 GURU NANAK INSTITUTE OF MANAGEMENT Road no. 75, Punjabi Bagh, New Delhi-110026 A PROJECT REPORT ON “CUSTOMER SERVICE WITH REFERENCE TO BIG BAZAAR” In fulfillment of the requirements for Post Graduate Diploma in Business Management
Words: 6591 - Pages: 27
through courses conducted over the weekends. This unique program aims to equip the participants with the tools and knowledge to develop their entrepreneurial and leadership skills, enabling them to become corporate leaders ready to face diverse challenges of the corporate world. The program is specifically designed for mid-career managers, and it emphasizes on their personal development, enhanced productivity and strategic thinking. Participants’ Eligibility In-service professionals having: - 16
Words: 1624 - Pages: 7
This chapter was excerpted from Dayle M. Smith (2000). Women At Work: Leadership for the Next Century. Upper Saddle River, NJ: Prentice Hall. Cynthia A. Thompson and Laura L. Beauvais I love my life! My husband and I have arranged our work lives so that we can spend as much time as possible with our kids, and still feel like we’re making a difference at work. —JESSICA DEGROOT, FOUNDER. THE THIRD PATH INSTITUTE It just got to be too much. Monday through Friday
Words: 14404 - Pages: 58
The Best of Many Worlds: Human Resources in the Singapore Business Environment A Regional Research Report Prepared By Salman Khan, Carly Rae Jepsen, Psy and Anita Mui S P Jain School of Global Management Global BBA Program, Singapore April 3, 2012 Executive Summary Human Relations: The department or support systems responsible for personnel sourcing and hiring, applicant tracking, skills development and tracking, benefits administration and compliance with associated government
Words: 4561 - Pages: 19
mission statement; nor does their Corporate Responsibility Policy (Aldi, UK 2013). The reason for this difficulty became clear with the discovery of a book, Bare Essentials: The Aldi Way to Retail Success, Brandes and Brandes (2012). Dieter Brandes contributed for many years to the policies which brought success to Aldi; he was initially a regional general manager and then for 10 years, until he left in 1993, was a managing director for the Executive Board. In his book, he explains how Aldi never had
Words: 3472 - Pages: 14
WOMEN ENTREPRENEURSHIP AND EDUCATION Introduction The domain of entrepreneurship education is now faced with ever more interesting choices about what to be, who to serve and from what principles to profess. Opportunities and challenges in teaching and training related to globalization, technology, political organization and shifting demographics and social views have created entirely new understandings of what is important and where attention should be directed. Entrepreneurship is exciting and
Words: 3279 - Pages: 14
PROMOTION AS THE MARKETING STRATEGY OF ST.VINCENT COLLEGE OF CABUYAO: A BASIS FOR ACTION PLAN A Thesis Presented to the Faculty of Laguna College of Business and Arts Graduate School, City of Calamba In Partial Fulfillment of the Requirements for the Degree of MASTER OF ARTS IN EDUCATION Major in Educational Administration and Supervision By: MELVIN L. CORDEZ February 2009 APPROVAL SHEET In partial fulfillment of the requirements for the degree of MASTER OF ARTS IN EDUCATION
Words: 21134 - Pages: 85
BULACAN STATE UNIVERSITY CITY OF MALOLOS GRADUATE SCHOOL OF BUSINESS MUNICIPALITY OF KAWAYAN, BILIRAN TRANSFORMING TRADITIONAL POLITICS In partial fulfillment for the requirements in ORGANIZATIONAL MANAGEMENT JANUARY 9, 2015 SUBMITTED BY: MANALAD, JOANNA C. DR GEORGE Z GONZALES PROFESSOR CONTEXT a. Background of the Case This is a study behind the leadership of Mayor Rodolfo J. Espina, mayor of the Municipality of Kawayan. The case mainly deals with what
Words: 1542 - Pages: 7
discrimination in recruitment. Personnel Review, Vol. 22 No. 5 1993, pp. 5-14. ©MCBUniversity Press, 0048-3486 Employment effects of changing multinational strategies in Europe J. Hamill in European Management Journal (UK), Sep 92 (10/3): p. 334 (7 pages) Presents a broad overview of changing multinational enterprise strategies in Europe in recent years—such as the shift from multiple-domestic to globally/regionally co-ordinated production/logistics systems; the wave of cross-border mergers
Words: 16453 - Pages: 66
