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    Apple Watch Marketing Plan

    Executive Summary Past College dropouts, Steve Jobs and Steve Wozniak, founded Apple Computers, Inc. in 1976. Their vision was to build computers that were user-friendly, yet small enough for consumers to have them in their homes or offices. The first Apple computers were built in Jobs’ garage and were sold as motherboards (CPU, RAM, and basic textual video graphics). These computers were sold without a monitor, keyboard or casing; which were later added in 1977. The second Apple computer

    Words: 4087 - Pages: 17

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    Apple Inc. 2012

    Unites States did not stop Apple Inc. to grow its profit and revenues in 2012. This growth came primarily from the sales increase of iPhone and iPads, while Mac computers contributed 7% increase of sales from the same period. The only decline was in iPod sales, decreasing 15% from the second quarter of 2011. [pic] Figure 3.1 Apple’s Net Sales by Operating Segment, Net Sales by Product, Unit Sales by Product, 2009-2011 (in millions) Source: Apply Inc. (2011) Not only the decline

    Words: 1124 - Pages: 5

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    Apple Inc

    paper, Apple Inc will be discussed, based on the history of the company, its products, the company’s profitability and criticisms and challenges the company faces. What is Apple Incorporated? Apple Inc. is an American multinational corporation that designs and manufactures consumer electronics, computer software, and personal computers. Established on April 1, 1976 in Cupertino, California, and incorporated January 3, 1977, the company was called Apple Computer, Inc. for its first

    Words: 4538 - Pages: 19

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    Generation Apple

    it has impacted and revolutionized my creativity through software they provide for music, video and photography. I have also been able to use my Apple products at work. Apple began in 1976 when Steve Jobs and Steve Wozniak founded Apple Computer Inc. The company had their highs; they were the first company to reach $1 billion in sales. They also had their lows; Jobs and other executives left the company during a management shake up. Today, Forbes lists Apple as #1 Most Powerful Brand, #15 of

    Words: 1246 - Pages: 5

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    Assignment2

    Apple Computer, Inc.; Maintaining the Music Business While Introducing iPhone and Apple TV Roxanna Farris Professor: Shereen Turner Business Administration Capstone October 29, 2011 Apple Computer, Inc.; Maintaining the Music Business While Introducing iPhone and Apple TV 1. Describe key strategic challenges facing Apple Computer. The key strategic challenges will be focus around the company’s commitment to gain a competitive edge. Apple was not satisfied with the Apple’s Tunes Online

    Words: 1139 - Pages: 5

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    Design Project

    product currently in the market is the IPad from Apple Inc. IPad is a tablet computer designed  by Apple inc, which runs Apple’s IOS operating system. Its affordability, ease of use, long battery life, scalability, and sheer beauty are truly revolutionary. An iPad can shoot video, take photos, play music, and perform online functions such as web-browsing and emailing, playing games, reference, GPS navigation, social networking, etc. The CEO of Apple Inc recently stated that “55 million iPads shipped is

    Words: 1674 - Pages: 7

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    Nike

    Nike HR Roadmap Page 1 Introduction The Nike Corporation started back in 1957 when the two gentlemen Phil Knight and Bill Bowerman met at the University of Oregon. In 1962 a company in Japan helped market the althetic shoes under the Nike name and logo. Phil night decided to start selling shoes out of the trunk of his car. This was a simple beginning process for the company. From there the company took off. Nike Corporation started off in a very humble way that made them take off

    Words: 1557 - Pages: 7

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    Iphone

    (excluding references) Turnitin similarity score: 1% (excluding citation) SITUATION ANALYSIS iPad-2, Apple Inc.’s new product made it to the international markets on 25th March 2011 after quite a lot of advertisement hype and wait. This invention easily makes the list of the best products in the last ten years or so. The creation is a testimony of the success of Apple Inc. and is centered more on the use from fingertips than the hand. This sustains the road of progress that Apple has obtained

    Words: 4741 - Pages: 19

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    Crisis Management

    Apple public relation plan Message Statement Apple public relations plan Chuey, Jaime, Char, Ellen Executive Summary This public relation plan is to inform and influence the public about the new iPhone 6 with using the features of the new phone as a starting point. The primary customers are known as the current and loyal customers. Apple’s employees and management are the face of the company to the public so the training will be key to keeping the key keeping the plan moving ahead. The main objective

    Words: 4124 - Pages: 17

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    Comparative Analysis of Apple and Dell

    Examining ratios are instrumental in planning and making strategic decision within a company. Ratios are also valuable to investors who want to evaluate a company’s performance, financial health, and solvency. APPLE Overview Apple Inc. (formerly Apple Computer, Inc.) is an American multinational corporation, founded by Steve Jobs, Steve Wozniak and Ronald Wayne, with a focus on designing and manufacturing consumer electronics and closely related software products. The first order for the Apple

    Words: 1782 - Pages: 8

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